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October 6, 2008

Wacom Pen Input Livens Adobe Creative Suite 4

Filed under: Industry, Software

Wacom CS4 Support

Latest Creative Suite from Adobe features enhanced integration with Wacom
professional input devices to deliver a more natural and intuitive workflow.

Vancouver, WA – Sept. 24, 2008 – Wacom® today announced support for Adobe®
Creative Suite® 4, officially launched yesterday, providing significant workflow
advantages and numerous ways for users working with a Wacom pen tablet or
interactive pen display to naturally express their creative ideas and enhance
productivity. Adobe’s creative professional software applications work exceptionally
well with Wacom’s natural pen input solutions.  Whether retouching a photo in Adobe
Photoshop® CS4, completing a drawing in Adobe Illustrator® CS4, constructing an
interactive document with Adobe InDesign® CS4, or creating a new animated
character in Adobe Flash® CS4 Professional, a Wacom pen offers the control and
interactivity that professionals demand.

In addition to its obvious artistic capabilities, the Wacom pen offers ergonomic and
navigational benefits to the CS4 user.  For example, the pen provides an intuitive
control for operating sliders when editing a sound segment in Adobe Soundbooth®
CS4.  And because the pen is positioned in the hand in a natural manner and provides
exceptional freedom of movement many professionals report that this type of input,
especially when used with creative applications, offers superior physical comfort.  For
Web designers who work in Dreamweaver® CS4 and move between multiple
applications such as Photoshop or Illustrator, the pen delivers precise control
throughout all of the applications in Adobe’s Creative Suite 4.

“Adobe and Wacom have worked closely together to provide customers with a natural,
results-focused computing experience,” said David Macy, Senior Product Manager for
Illustrator at Adobe.  “While some applications within CS4, specifically Photoshop and
Illustrator, are certainly more pen-centric than others, we also recognize pen input as
a valuable tool for other applications within the CS4 family and we will continue to
work closely with Wacom to develop new and exciting features.”

Productivity Benefits for both Hands
Wacom’s Intuos®3 pen tablets and Cintiq® interactive pen displays feature
customizable ExpressKeys™ and Touch Strips for quick access to keyboard shortcuts
and modifiers.  These non-dominant hand features greatly enhance productivity by
fully utilizing the users hand that is not controlling the pen.  Since the customized
settings can be application specific, CS4 users can create and save unique
personalized settings for each individual application.  For example, a new feature
within Photoshop CS4 is dynamic brush resizing.  Holding down the Ctrl + Opt keys
while clicking down and dragging left or right dynamically adjusts the brush size.  This
command could easily be attributed to an ExpressKey for fast, simple access to brush
resizing.

Collaborating in CS4 with Adobe ConnectNow 
Adobe ConnectNow is a new online resource in CS4 and especially interesting to
those working with a Wacom pen.  This service enables users (colleagues, clients,
etc.) to remotely share screens and collaborate in real time.  With this whiteboard
functionality, users can draw or annotate directly on an image, easily communicate
changes and share their ideas or concepts with others.

“Adobe CS4 opens up a wealth of creative opportunities to Wacom’s current and
future customer base,” said Scott Rawlings, Vice President of Marketing for Wacom
Technology Corp.  “ConnectNow being a prime example, Adobe clearly embraces the
extended idea and power of the pen.  Not only is it great for art, photo retouching and
image compositing, but it’s also easy and natural for collaboration and review, even
when working remotely.  With the cumulative impact of pen-specific features in CS4,
there is no better time to experience the benefits of Wacom pen input when working
with these creative applications.”

For detailed information covering how Adobe CS4 addresses the creative experience with Wacom input solutions, please visit www.wacom.com/cs4 to learn more. 

September 30, 2008

Nikon D80 Firmware Update 1.11

Filed under: Cameras

About this firmware update
This service provides software for upgrading D80 A and B firmware to Ver 1.11. When performing this firmware upgrade, be sure to upgrade both A and B firmware. Correct operation of your camera is not guaranteed if only A or B of the firmware is upgraded without upgrading the other part.

This firmware resolves an issue which, in rare cases, causes the battery indicator to blink whilst shooting regardless of the level of charge in the battery.

Learn more about the firmware update:

D80 Firmware Update 1.11 Mac

D80 Firmware Update 1.11 Windows

September 25, 2008

Hasselblad announces Lower, Simpler Pricing at Photokina 2008

Filed under: Digital, Cameras, Industry

Hasselblad announces lower, simple pricing

If “no news is good news”, then what is a lot of news?

One of the big news items at the opening day of this year’s Photokina is that, in addition to launching a range of new products, Hasselblad has also announced a dramatic new pricing strategy, with up to 40% savings on all of our digital camera products.

We are thrilled to be able to offer the finest camera systems in the world at a price that will allow even more photographers to enjoy the Hasselblad level of quality and performance, and want to be absolutely clear as to what this new pricing strategy means for you the photographer.

What does the new pricing strategy entail?

Simply put, it means lower prices on all Hasselblad digital products. The new, lower price level is based on two primary cornerstones. Firstly, most new high-tech products begin with a high price point, and high-end digital camera products have been no exception. Over time, increased volume and improved production techniques eventually allow lower prices and more accessible products. This is now happening in our industry. We can now produce our cameras at a lower cost and we can pass the savings on to photographers.

Secondly, by significantly lowering the retail price we are able to remove the necessity of a trade-up program, which means that even lower pricing is possible. The end result is a simple and straightforward pricing model which allows us to bring the full range of H3DII cameras, from the entry level H3DII-31 to the new H3DII-50 and upcoming H3DII-60, to photographers at a dramatically lower price. And in addition, as the proud owner of a Hasselblad H3D camera, this means that in the future you will be able to purchase new Hasselblad cameras at a lower cost, and be able to keep your previous camera as a back-up.

For most discerning photographers the only reason not to have a Hasselblad has been that they couldn’t afford one. We hope that our new pricing will enable a whole new generation of photographers to experience these amazing cameras.

September 23, 2008

Adobe Introduces Creative Suite 4

Filed under: Industry, Software

Adobe Creative Suite 4 Announced

Radical Workflow Breakthroughs, New Levels of Flash Expressiveness and Integration Anchor Adobe’s Biggest Software Release

SAN JOSE, Calif. — Sept. 23, 2008 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced the Adobe® Creative Suite® 4 product family, a milestone release of the industry-leading design and development software for virtually every creative workflow. Delivering radical workflow breakthroughs that bring down the walls between designers and developers — and packed with hundreds of feature innovations—the new Creative Suite 4 product line advances the creative process across print, Web, mobile, interactive, film and video production. With new levels of integration and expressiveness for Flash technology across the entire product line, Adobe’s biggest software release to date includes Adobe Creative Suite 4 Design editions, Creative Suite 4 Web editions, Creative Suite 4 Production Premium, Creative Suite 4 Master Collection, as well as 13 point products, 14 integrated technologies and seven services.

Adobe Creative Suite Master Collection CS4 combines virtually all of Adobe’s new design and development applications, technologies and services in a single box — the most comprehensive creative environment ever delivered.

“Designers and developers are shaping the way that people consume information, share ideas, sell products, tell stories and create memorable experiences — in print, online and via mobile handsets,” said Shantanu Narayen, president and chief executive officer at Adobe. “Whether you’re creating a rich Internet application, a video or a best-selling magazine, Adobe Creative Suite 4 delivers powerful cross-media technologies that have the ability to elevate products, brands and ideas above the clutter.”

Adobe Creative Suite 4 offers unprecedented choice among editions and stand-alone products, with comprehensive support for the most cutting-edge workflows for virtually any design discipline. Customers can choose from six suites or full version upgrades of 13 stand-alone applications, including Photoshop® CS4, Photoshop CS4 Extended, InDesign® CS4 (see separate releases), Illustrator® CS4, Flash® CS4 Professional, Dreamweaver® CS4, After Effects® CS4, and Adobe Premiere® Pro CS4.

A simplified workflow in Adobe Creative Suite 4 enables users to design across media more efficiently by making it easier to complete common tasks and switch between mediums without leaving a project. InDesign CS4 includes a new Live Preflight tool that allows designers to catch production errors and a newly customizable Links panel to place files more efficiently. The revolutionary new Content-Aware Scaling tool in Photoshop CS4 and Photoshop CS4 Extended automatically recomposes an image as it is resized, preserving vital areas as it adapts to new dimensions. An expanded version of Dynamic Link in CS4 Production Premium enables users to move content between After Effects CS4, Adobe Premiere Pro CS4, Soundbooth® CS4, and Encore® CS4, so updates can be seen instantly without rendering.

Designers using the Adobe Creative Suite 4 product family will be able to gain unprecedented creative control using the new expressive features and visual performance improvements in Adobe Flash Player 10 to deliver breakthrough Web experiences across multiple browsers and operating systems.

Adobe Creative Suite 4 brings 3D center-stage providing the ability to paint, composite, and animate 3D models using familiar tools. Flash CS4 Professional now offers the ability to apply tweens to objects instead of keyframes, providing greater control over animation attributes. Also in Flash, the new Bones tool helps create more realistic animations between linked objects. With a searchable library of more than 450 dynamically updated device profiles from leading manufacturers, Adobe Device Central CS4 (see separate release) enables users to easily test mobile content designed using many of the Creative Suite 4 products.

Adobe Creative Suite 4 significantly expands access to services* available to creative professionals and developers who want to collaborate online. Adobe ConnectNow, a service of Acrobat.com, can be accessed from InDesign CS4, Illustrator CS4, Photoshop CS4 and Photoshop Extended CS4, Flash CS4 Professional, Dreamweaver CS4, Fireworks® CS4, and Acrobat® 9 Pro, allowing real-time collaboration with two colleagues or clients. Designers can also share color harmonies with Adobe Kuler™, which is now accessible from within InDesign CS4, Illustrator CS4, Photoshop CS4 and Photoshop Extended CS4, Flash CS4 and Fireworks CS4. Other online resources include: Adobe Community Help for technical questions; Resource Central for accessing video and audio product-related news and tutorials, as well as Soundbooth scores, sound effects, and other stock media; and Adobe Bridge Home, a customizable resource for tips, tutorials, news and inspirational content.

Adobe Creative Suite 4 and its associated point products are scheduled to ship in October 2008 with availability through Adobe Authorized Resellers and the Adobe Store at www.adobe.com/go/gn_store . Estimated street price for the Adobe Creative Suite 4 Design Premium will be US$1799, US$1699 for Adobe Creative Suite 4 Web Premium, US$1699 for Adobe Creative Suite 4 Production Premium, and US$2499 for Adobe Creative Suite 4 Master Collection. Adobe plans to offer tiered upgrade pricing from previous versions. For a limited time, validly licensed customers of eligible versions of Adobe Creative Suite, Adobe Production Studio and Macromedia Studio will be able to upgrade to Creative Suite 4 for the CS3 upgrade price. For more detailed information about features, upgrade policies, pricing, and international versions please visit: www.adobe.com/creativesuite .

Adobe Flash Player 10 is currently available in beta as a free download from Adobe Labs at www.adobe.com/go/astro with general availability expected by the end of the year. Adoption of the previous update to Adobe Flash Player 9 set all-time records by achieving over 80 percent reach on Internet enabled desktops in less than six months and Flash Player 10 is expected to achieve a similar adoption rate.

Lightroom 2.1 (release candidate)

Filed under: Software

Adobe has released an update to Lightroom 2.0.  It is not an official release, but if you’re willing to do some “testing” for them, you can download it now.
READ
The ‘release candidate’ label indicates that this update is well tested but would benefit from additional community testing before it is distributed automatically to all of our customers. The Lightroom team would like the community to help verify the quality of this update through normal usage as this will ensure that the application is tested on a diversity of hardware and software configurations not available internally at Adobe.

Download the update and learn more at labs.adobe.com

September 22, 2008

Kodak introduces Ektar 100 Film

Filed under: Analog (Film), Industry

Kodak Ektar 100 Film

Kodak has introduced a brand new film…  It should arrive to our store in mid-October.
Tell me about KODAK PROFESSIONAL EKTAR 100 Film.

EKTAR 100 Film is the world’s finest grain color negative film. With ISO 100 speed, high
saturation and ultra-vivid color, this film offers the finest, smoothest grain of any color negative
film available today.

Why did you name it EKTAR?

In years past, the EKTAR name, and EKTAR 25 in particular, were synonymous with fine grain.
However, the low speed and limited exposure latitude of EKTAR 25 Film essentially mandated
use of a tripod.  EKTAR 100 Film offers the same fine grain as EKTAR 25 Film, but with
2 additional stops of speed, and significantly more exposure latitude (-1 to +2).

Who should use this film?

EKTAR 100 Film is ideal for commercial photographers and advanced amateurs, and is
recommended for applications such as nature, travel and outdoor photography, as well as for
fashion and product photography.

What about portraiture?

Professional photographers will more likely prefer KODAK PROFESSIONAL PORTRA Films for
their consistently natural reproduction of the full range of skin tones.

Does the announcement of EKTAR 100 Film impact any other films?

Yes. EKTAR 100 Film will replace KODAK PROFESSIONAL ULTRA COLOR Film / 100UC. And
based on the superior performance and very positive response to our new PORTRA 400NC
and VC Films, KODAK PROFESSIONAL ULTRA COLOR Film / 400UC will also be removed
from the portfolio by year end 2008.

How does EKTAR 100 Film compare to the finest grain color reversal films?

KODAK PROFESSIONAL EKTACHROME Film E100G is one of the finest grain, color reversal
films in the world today. Due to differences in measurement conditions, a direct comparison of
EKTAR 100 and E100G Films is not possible. However, if you scan images shot on the two
films and then print enlargements for a visual comparison, you will see that the grain of EKTAR
100 Film is as good or better than that of E100G.

It sounds like EKTAR 100 Film might be an alternative to high color reversal films?

Exactly. And that’s important as E-6 processing becomes less readily available.

What technologies were used to develop such an outstanding film?

In addition to Micro-Structure Optimized T-GRAIN® Emulsions, the film incorporates
KODAK VISION Film technology, and advanced cubic grain technology.

Do I need to do to anything different to scan or print EKTAR 100 Film?

No. The film was designed to be printing and scanning compatible with the existing family of
PORTRA Films.

September 18, 2008

DiGiTALFEST 2008

Filed under: Industry

We are almost ready to start DiGiTALFEST 2008. DiGiTALFEST is Utah’s largest celebration of photographic equipment, information and experts. This is the 8th annual DiGiTALFEST event held in Salt Lake City and sponsored by pictureline inc. We have had a great response to this years event and look forward to seeing everyone at the tradeshow and seminars.

Visit digitalfest.com for more information and registration. If you are already registered and need to check your registration, you can click on the “modify my details” link on the registration page.
Here’s a quick look at us setting up for DiGiTALFEST.

Setting up DiGiTALFEST 2008

DiGITALFEST 2008 Seminars

At Digitalfest, some of the best talent in the industry comes to share their knowledge of photography with us. This year, two of the leading talents in the photographic business will be speaking.

Main speakers

Julieanne Kost
Adobe Photoshop Lightroom
Thursday September 18th 7-9pm
Sam Abell
National Geographic Photographer
Friday September 19th 7-9pm

DiGiTALFEST 2008 Tradeshow - click to view map and list of manufacturers

Friday September 19th 2008 • 12:00 - 6:00 pm

September 17, 2008

CANON U.S.A. INTRODUCES THE HIGHLY ANTICIPATED EOS 5D MARK II DSLR CAMERA FEATURING FULL-FRAME HD VIDEO CAPTURE

Filed under: Cameras

Canon EOS 5D Mark II
The Canon EOS 5D Mark II Escalates Full-Frame Digital SLR Photography to the Next Level with HD Movie Recording Capabilities, DIGIC 4 Imaging Processor, and 21.1 Megapixel Resolution

LAKE SUCCESS, N.Y., September 17, 2008 – Canon U.S.A., Inc., a leader in digital imaging, today introduced the EOS 5D Mark II Digital SLR camera, the long-awaited successor to Canon’s highly popular EOS 5D, introduced in 2005. Building upon the qualities that made the EOS 5D camera so successful, Canon has coupled the creative power of a full-frame CMOS sensor in a relatively compact and affordable camera body, together with groundbreaking HD video capture that opens the door to a much wider range of imaging possibilities for photographers. Along with the ability to capture full HD video clips at 1920 x 1080 resolution, Canon’s EOS 5D Mark II Digital SLR camera features a 21.1-megapixel full frame 24 x 36mm CMOS sensor, DIGIC 4 imaging processor and significantly lower noise, with an expanded sensitivity range from ISO 50 to ISO 25,600.

“The anticipation surrounding the launch of this camera model has exceeded our greatest expectations, and we believe our loyal customers will be awed by the level of innovation and features built into the new EOS 5D Mark II Digital SLR. Once they have the chance to experience the camera, we believe they will agree that it was worth the wait,” stated Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A.

Among the many advancements in Canon’s new EOS 5D Mark II camera is the Company’s proprietary DIGIC 4 Imaging Processor that powers the camera’s fast 14-bit analog-to-digital conversion for smooth color tones and exceptional gradation. The Canon EOS 5D Mark II Digital SLR offers a full-frame 24 x 36mm, 21.1 megapixel CMOS sensor and continuous shooting at 3.9 frames per second (fps) for an unlimited number of full-resolution JPEGs to the capacity of the memory card or up to 14 RAW images in a single burst when using a UDMA CF card. The camera includes a 15-point Autofocus (AF) sensor with nine selectable AF points plus six additional Assist AF points (three center AF points sensitive to f/2.8 lenses) with enhanced light source detection and AF microadjustment for greater autofocus performance. The EOS 5D Mark II camera also features a large, clear 3.0-inch Clear View LCD screen with 920,000 dot/VGA resolution, four times the pixel count of the EOS 5D camera’s 2.5-inch screen, for enhanced clarity and color when viewing images. The new camera is equipped with a high-performance, high-magnification optical viewfinder providing 98 percent coverage, giving a new dimension to the saying, “what you see is what you get.” Professional photographers will also appreciate the enhanced 150,000-cycle shutter durability of the EOS 5D Mark II camera.

Canon, the first company to introduce a full-frame digital camera, has improved the EOS 5D Mark II Digital SLR camera’s newly developed full-frame CMOS image sensor. Utilizing proprietary Canon technology, the Company has reduced noise and expanded the sensitivity of the CMOS sensor up to ISO 25600, which is three full stops higher than the ISO 3200 limit of the original EOS 5D camera. Although the individual pixel dimensions of the EOS 5D Mark II camera are the same as the 21.1-megapixel CMOS sensor used in the EOS-1Ds Mark III digital SLR, the new sensor incorporates an improved output amplifier and a more advanced color filter that improves light transmission while retaining excellent color reproduction. By applying the same kind of advancements in sensor design and image processing technology as the recently introduced EOS 50D camera, but at higher resolution and with larger pixels, the EOS 5D Mark II achieves the highest level of image quality of any EOS Digital SLR released to date.

With the combination of its improved CMOS image sensor and the powerful new DIGIC 4 image processor, the Canon EOS 5D Mark II camera provides ISO speeds from ISO 100 up to ISO 6400 in 1/3-stop increments, along with two high-speed settings - H1 and H2 - of ISO 12800 and ISO 25600, respectively, as well as a low-speed setting of ISO 50. The full-frame sensor maximizes the performance of Canon EF lenses, the world’s largest selection of autofocus lenses.

HD and SD Video Capture
Canon has taken its expertise in imaging, photography and video capture technology to a new level with the EOS 5D Mark II Digital SLR. Answering the question of where SLR technology is going next, the EOS 5D Mark II features 16:9 Full HD video capture at 1920 x 1080 pixels and 30 fps as well as 4:3 standard TV quality (SD) video capture at 640 x 480 pixels and 30 fps, both capabilities appearing for the first time in a Canon SLR camera. Video capture is part of the camera’s Live View function, using the Picture Style that has been set for Live View still image shooting. This allows skilled photographers and cinematographers to adjust image sharpness, contrast, color saturation and white balance, and have those settings apply to the movie image. When recording video, the camera’s rear LCD screen can be letter-boxed by a semi-transparent border to match the aspect ratio of the movie recording size. Moreover, the EOS 5D Mark II camera’s HD video capability enables new levels of creative expression through its unfettered access to the complete line of more than 60 Canon EF lenses, which provide an incredible variety of visual effects including everything from ultra-wide-angle and fish-eye to macro and super-telephoto, including many large-aperture L-series professional lenses that can keep the main subject in razor-sharp focus while blurring the background beyond recognition.

The EOS 5D Mark II will record video up to 4GB per clip or a maximum continuous movie capture time of 29 minutes and 59 seconds, whichever comes first. Depending on the level of detail in the scene, a 4GB memory card can record approximately 12 minutes of video at full HD resolution or approximately 24 minutes in standard definition.i Video clips are recorded in .MOV format using an MPEG-4 video compression and sound is recorded using linear PCMii without compression. The new camera features an input terminal for external stereo microphones as well as a built-in monaural microphone for convenience. To help show off those fantastic movies as well as still photos, the EOS 5D Mark II camera includes an HDMI (High-Definition Multimedia Interface) output to display crisp, clear images on a High-Definition TV.

Live View Shooting
For both still images and video, the Canon EOS 5D Mark II camera features Live View, one of the most sought after features in digital SLRs today. The 5D Mark II features three Live View AF modes - Quick, Live and Face Detection Live mode - for capturing either still photos or video, each with its own attributes. Quick mode automatically sets One-Shot AF using the camera’s phase detection AF system. It also allows users to select the AF point, even while the Live View image is displayed. Although the camera’s reflex mirror must be lowered briefly to take an AF measurement in Quick mode, it is the fastest way to set focus automatically when the 5D Mark II camera is set for Live View.

Live mode uses contrast-detection AF with the image sensor and here, as with Quick mode, users can change the AF point using the Multi-controller. Face Detection Live mode uses contrast AF to recognize human faces. When multiple faces are detected, the largest face closest to the center of the frame is targeted as the AF point. While Live View is engaged users can still change settings including the AF mode (Quick, Live, Face Detection Live mode), drive mode, ISO speed, Picture style, White Balance, and more.

Peripheral Illumination Correction
The Canon EOS 5D Mark II Digital SLR camera automatically conducts peripheral illumination correction when shooting JPEG images, a function that previously could only be accomplished through post-image processing using software such as Canon’s Digital Photo Professional, which Canon supplies at no extra charge. Peripheral illumination correction evens brightness across the image field, making an image of a blue sky even toned throughout and reducing light fall-off at image edges. This new feature essentially eliminates one of the limitations of previous full-frame digital SLRs.

Auto Lighting Optimizer
Canon’s enhanced Auto Lighting Optimizer technology helps ensure each picture’s subject is clearly visible by analyzing image brightness and automatically adjusting dark areas in images so that they appear brighter. This function is ideal in high-contrast situations such as urban landscapes captured on sunny days, where the tops of buildings are brightly lit while street level details are obscured by heavy shadows. In this type of scene, the 5D Mark II camera’s Auto Lighting Optimizer technology preserves accurate exposure of the highlights while opening up the shadow areas for a more pleasing tonal rendition.

Canon’s New Creative Auto Mode
Recently introduced with the new EOS 50D, Canon’s “CA” Creative Full Auto setting can also be found on the EOS 5D Mark II Digital SLR camera’s mode dial. This setting allows users to make image adjustments such as aperture or shutter speed through an easy-to-understand navigation screen on the camera’s LCD menu, allowing them to “blur the background” or “lighten or darken the image.” These easy-to-understand image options allow photographers to experiment with image options while still shooting in an automatic mode.

Two Small RAW Formats
For photographers seeking the flexibility and creative possibilities of shooting RAW format images, without the large file size, the Canon EOS 5D Mark II Digital SLR camera offers two more manageable file size options with sRAW1 and sRAW2 recording formats. At the sRAW1 setting, resolution is 10.0-megapixels with a file size that is approximately 25 percent smaller than a standard 21.1-megapixel RAW image. With the sRAW2 setting, resolution is 5.2 megapixels at less than half the file size of a standard RAW image, retaining all of the flexibility and creative possibilities associated with full-size, conventional RAW images. Wedding and portrait photographers, in particular, will appreciate the options of variable resolution and file size which allow them to fine-tune the 5D Mark II’s operation for their specific needs.

Silent Shooting in Live View
Canon has equipped the EOS 5D Mark II with two Silent Shooting modes in Live View which will prove particularly helpful to law enforcement officials, and for behind-the-scenes shooting on movie sets. In Mode 1, the camera will shoot with the mechanical shutter open at the beginning of the exposure, using the electronic 1st-curtain function of the CMOS sensor and a reduced shutter-cocking noise, allowing multiple shots to be taken with minimal noise. In Mode 2, to minimize shutter noise during single frame photography, shutter cocking does not occur until the shutter button returns to the half-way position after shooting.

EOS Integrated Cleaning System
With the introduction of the EOS 5D Mark II camera, the entire Canon EOS system is now equipped with the highly acclaimed EOS Integrated Cleaning System. The Self-Cleaning Sensor Unit for the Canon EOS 5D Mark II has been upgraded with a fluorine coating on the low-pass filter for better dust resistance.

Pricing and Availability
The Canon EOS 5D Mark II Digital SLR camera is compatible with Canon EF lenses and is scheduled for delivery by the end of November. The EOS 5D Mark II will be sold in a body-only configuration at an estimated retail price of $2,699. It will additionally be offered in a kit version with Canon’s EF 24-105mm f/4L IS USM zoom lens at an estimated retail price of $3,499.

FASHION MEETS FUNCTIONALITY IN CANON’S NEW POWERSHOT SD990 IS AND SD880 IS DIGITAL ELPH CAMERAS

Filed under: Cameras

Feature-Rich Canon PowerShot Cameras Offer Consumers Cutting-Edge Technology Packaged within Digital ELPH Signature “Sleek” Design

LAKE SUCCESS, N.Y., September 17, 2008 – Canon U.S.A., Inc., a leader in digital imaging, today announced, the PowerShot SD990 IS and PowerShot SD880 IS Digital ELPH cameras. Loaded with a host of advanced features, such as Optical Image Stabilization and Canon’s new DIGIC 4 image processor, these cameras are ideal for the trendsetting techie looking for functionality or style-conscious photo enthusiasts who want their gadgets to keep pace with their style. In addition, to commemorate the 100 millionth compact digital camera manufactured, Canon created a limited-edition PowerShot SD990 IS Digital ELPH camera in red.

“The introduction of DIGIC 4 imaging processing and a variety of color creations, continues to build on Canon’s mantra of incorporating substance and style into everything we create,” said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. “We recognize that if we continue to make digital cameras easy to use and easy to take along wherever one goes, people will carry them, not just for their style and compactness, but because of the image quality.”

Canon PowerShot SD990 IS

Canon PowerShot SD990 IS Digital ELPH Camera

The PowerShot SD990 IS Digital ELPH camera showcases enhanced specifications such as 14.7-megapixel resolution, 3.7x Optical Zoom with Optical Image Stabilization and Canon’s new Quick Shot Mode for even faster shutter speed.

Reminiscent of a sporty race car, with its curved design and brilliant metallic topcoat, the PowerShot SD990 IS Digital ELPH camera is available in black or silver. Still small enough to fit in a shirt pocket or suit jacket, this compact, cutting-edge camera is an anytime, anyplace must-have.

Limited-Edition Red Digital ELPH Camera
To help commemorate the manufacture of the 100 millionth PowerShot camera,, Canon has produced a limited-edition red PowerShot SD990 IS Digital ELPH camera. This camera can be exclusively purchased on the Canon U.S.A. eStore at www.canonestore.com while supplies last.
Canon PowerShot SD880 IS Digital Camera

Canon PowerShot SD880 IS Digital ELPH Camera
The successor to Canon’s widely popular PowerShot SD870 IS Digital ELPH camera, the PowerShot SD880 IS Digital ELPH camera boasts improved specifications such as 10.0-megapixel resolution and 4x wide-angle Optical Zoom with Optical Image Stabilization. In combination with the latest DIGIC 4 image processor and Motion Detection Technology, the wide-angle zoom lens has been improved, enabling consumers to capture large and small group shots with ease, while on vacation or attending social gatherings.

Available in stylish two-toned body colors of black and silver or gold and brown, the Canon PowerShot SD880 IS Digital ELPH camera functions as a fashion statement, as well as a feature-rich powerhouse. Additionally, four large and distinctive convex buttons are positioned to the right side of the large 3.0-inch PureColor LCD II screen to make camera operation and menu navigation even easier. The LCD screen’s contrast ratio has been greatly improved as well, offering more accurate color and viewing from any angle.

Canon DIGIC 4 Imaging Processor
The newly upgraded DIGIC 4 image processor, a proprietary technology, accounts for the camera’s higher performance levels, including significantly improved signal processing speed and higher image quality.

One of the most important new features made possible by the DIGIC 4 image processor is Servo AF, which is a form of continuous focus tracking for moving subjects. By pressing the shutter button half-way, the camera can track subject movement up to the instant of exposure, resulting in sharper photographs. Additionally, the processor’s high ISO speed noise reduction processing has improved substantially to enable consumers to shoot high-quality images, even in extremely dark situations without the use of a flash. The new Intelligent Contrast Correction function automatically improves image quality in high contrast shooting situations.

The Genuine Canon Face Detection technology has evolved even further, thanks to DIGIC 4. Improved features include the ability to recognize human faces at most angles. Another innovation is the Face Detection Self-Timer, which automatically takes a photo two seconds after a new face enters the scene.

Availability and Pricing
Scheduled to be available in October, the Canon PowerShot SD990 IS Digital ELPH and PowerShot SD880 IS Digital ELPH cameras will have estimated selling prices of $399.99* and $299.99*, respectively. Kit contents will include a memory card, battery, charger, wrist strap, USB and A/V interface cables, Canon Digital Solutions Software CD, and a 1-year Canon U.S.A., Inc. limited warranty.

New Product Feature Set

Product Feature

PowerShot SD880 IS Digital ELPH Camera
PowerShot SD990 IS Digital ELPH Camera

Image Processor

DIGIC 4

• Advanced Face Detection Technology
• Advanced Motion Detection Technology
• Face-Detection Self-Timer
• Servo AF
• Intelligent Contrast Correction

Megapixel

PowerShot SD880 IS Digital ELPH Camera - 10
PowerShot SD990 IS Digital ELPH Camera - 14.7

Optical Zoom
PowerShot SD880 IS Digital ELPH Camera -4x
PowerShot SD990 IS Digital ELPH Camera - 3.7x

Focal Length
PowerShot SD880 IS Digital ELPH Camera - 28-112mm wide angle; (35mm format equivalent)
PowerShot SD990 IS Digital ELPH Camera - 36-133mm (35mm format equivalent)

LCD Screen
PowerShot SD880 IS Digital ELPH Camera - 3.0-inch PureColor LCD II
PowerShot SD990 IS Digital ELPH Camera - 2.5-inch PureColor LCD II

Image Stabilization
Optical Image Stabilization

ULTRA-ZOOM, ULTRA-WOW, ULTRA-NOW - CANON ANNOUNCES THE POWERSHOT SX10 IS DIGITAL CAMERA

Filed under: Cameras

Canon PowerShot SX10 IS

PowerShot SX10 IS Offers the Zooming Power of a Digital SLR in a Compact Camera

LAKE SUCCESS, N.Y., September 17, 2008 – Canon U.S.A., Inc., a leader in digital imaging, today introduced the expansion of the ever-popular ultra-zoom SX-Series, the PowerShot SX10 IS digital camera. The new digital camera features a wide-angle (28 mm - 560 mm) 20x optical zoom lens, an Optical Image Stabilizer (OIS), Canon’s new DIGIC 4 image processor and a smooth, curved grip that fits in the hand comfortably. This compact camera is capable of capturing long-range shots of soccer field action from the bleachers or sunsets from your hotel balcony easier. Photographers can now quickly zoom in close enough to capture facial expressions and details from far away.

In addition to its ultra-zoom capabilities and new DIGIC 4 image processor, the Canon PowerShot SX10 IS digital camera is loaded with a full range of performance and convenient features that camera enthusiasts have come to expect from Canon - 10.0 megapixel resolution, Genuine Canon Face Detection Technology, large 2.5-inch vari-angle LCD screen and MovieSnap mode for capturing high-resolution still images while shooting video.

“The PowerShot SX10 IS digital camera feature set has been enhanced to provide even greater zooming power and creative control, offering the photo enthusiast a compact camera at a price they will appreciate,” said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. “With the ability to shoot in wide-angle, consumers no longer need to choose between getting their loved one or the background in the shot.”

For users whom movie capability is an important consideration, look no further. The Canon PowerShot SX10 IS digital camera offers consumers many creative possibilities, including the ability to shoot VGA movies. The PowerShot SX10 IS digital camera can capture individual movies up to one hour or 4GB per clip, all while utilizing the new Voice Coil Motor (VCM), which enables faster focusing speed while reducing focusing noise.

Additionally, the Canon PowerShot SX10 IS digital camera comes equipped with 24 shooting modes, ranging from fully automatic to manual, and is easily accessible through an SLR-style mode dial located on top of the camera. While in manual shooting mode, a variety of settings can be selected through the screen, including Program AE, Shutter-speed priority AE, Aperture priority AE, Manual exposure and Custom mode.

Canon DIGIC 4 Imaging Processor
The newly upgraded DIGIC 4 image processor, a proprietary technology, accounts for the camera’s higher performance levels, including significantly improved signal processing speed and higher image quality.

One of the most important new features made possible by the DIGIC 4 image processor is Servo AF, which is a form of continuous focus tracking for moving subjects. By pressing the shutter button half-way, the camera can track subject movement up to the instant of exposure, resulting in sharper photographs. Additionally, the processor’s high ISO speed noise reduction processing has improved substantially to enable consumers to shoot high-quality images, even in extremely dark situations without the use of a flash. The new Intelligent Contrast Correction function automatically improves image quality in high-contrast shooting situations.

The Genuine Canon Face Detection technology has evolved even further, thanks to DIGIC 4. Improved features include the ability to recognize human faces at most angles. Another innovation is the Face Detection Self-Timer, which automatically takes a photo two seconds after a new face enters the scene.

Availability and Pricing
Scheduled to be available in late October, the Canon PowerShot SX10 IS digital camera will have an estimated selling price of $399.99*. Kit contents will include four AA Alkaline batteries, a USB interface cable, an AV cable, a neck strap, lens cap, lens hood, Canon’s software suite and a 1-year Canon U.S.A., Inc. limited warranty.

New Product Feature Set

Product Feature
PowerShot SX10 IS Digital Camera

Image Processor
DIGIC 4
• Advanced Face Detection Technology
• Advanced Motion Detection Technology
• Face-Detection Self-Timer
• Servo AF
• Intelligent Contrast Correction
Megapixel
10.0

Optical Zoom
20x

Focal Length
28mm - 560 mm Wide-Angle (35mm format equivalent)

LCD Screen
2.5-inch Vari-Angle LCD

Image Stabilization
Optical Image Stabilization

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