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We are all huge fans of the Canon cinema prime lenses here at pictureline, and we’re stoked to announce that Canon is giving our local customers the chance to rent all three of the cinema primes to see firsthand what they can really do. From now until June 30, 2013, you are eligible to receive a $250 American Express Reward card when you rent all three of the Canon cinema prime lenses here at pictureline. Here&

Canon announced the new CN-E14mm T3.1 L F and CN-E135mm T2.2 L F single-focal-length lenses for large-format single-sensor cameras employing Super 35mm or full frame 35mm imagers. These two new lenses join with Canon’s CN-E24mm T1.5 L F, CN-E50mm T1.3 L F, and CN-E85mm T1.3 L F primes to provide a broad line of five precision-matched, competitively priced EF-mount Cinema prime lenses that provide high optical p

Videographers, this one’s for you. Our video guru Arrius is back today with yet another First Look at some stellar video gear. Today, Arrius introduces us to the Rokinon cinema lenses we just started carrying and are stoked about. He’ll also show you the Induro Hi-Hat and some must-have gear from Redrock Micro. Check it out in the video below: My name is Arrius—welcome to First Look! Today we are checking

The Canon EOS C100 is the entry-level camera in the expanded Cinema EOS range. It produces Super 35mm digital cinema footage from a body that is 15% smaller and 410g lighter than the EOS C300. The C100 has been designed with smooth and highly efficient workflow in mind and shares many features found in the EOS C300. The EOS C100 offers independent videographers a small, lightweight camera that is capable of speeding

Here at pictureline, we are raving fans of Canon’s new cinema line, and our resident video expert Arrius is giving you an in-depth look at their three cine prime lenses: the Canon EF CN-E 24mm T1.5 L F, Canon EF CN-E 50mm T1.3 L F, and Canon EF CN-E 85mm T1.3 L F. The Canon CN-E24mm T1.5L F lens The CN-E24mm T1.5L F lens offers a potent combination of exceptional 4K (4096×2160 pixels) optical performance w

Are you a still shooter? A videographer? Or maybe you do a bit of both? We believe that Lensbaby lenses work just as great for video as they do for still photography. This post is meant to show how Lensbaby can be applied to video and to compare some of the optics with our most popular optic – the 50mm Double Glass Optic. Decca from Lensbaby on Vimeo. Most of my favorite possessions were discovered while hunting at s

Devin Graham aka Super Tramp started his Youtube channel just over a year and a half ago, but has already established himself as one of the top YouTubers in the world. In the last 30 days alone, Devin has gained over 100,000 subscribers to his YouTube channel and 20,000,000 views. Through social media and world wide recognition, Devin continues to lead the YouTube world when it comes to extreme activities, having fun

Durability is one thing most photographers would appreciate more of in their equipment and equipment holders.  Unfortunately, photographic and video equipment don’t seem to be universally made of steel.  In fact, most equipment is more than fragile, combining glass elements, sensitive electronic components, and delicate construction.  One drop on a hard surface and many pieces of photographic equipment are hist

Canon Inc. is developing two digital cinematography cameras as part of its acclaimed new Cinema EOS System of professional cinematography products. Designated as the Cinema EOS C500 for use with EF-mount lenses, and the Cinema EOS C500 PL for use with PL-mount lenses, the cameras will be capable of originating 4K (4096 x 2160-pixel) resolution digital motion imagery with uncompressed RAW output for external recording

The New MicroBeam-1024 by FloLight is the equivalent of a 1000W hotlight and offers the rare combination of both high light output, and a very high CRI. The CRI of the Daylight (~5600K model) is 93. Multiple versions are now available to choose from, Daylight (~5600K) or Tungsten (~3200K), in either 30° beam angle or 60° beam angle versions. The LEDs which are rated at 25,000 hours and the light output levels are mor