{"title":"Prime Day Lens Sale!","description":"","products":[{"product_id":"fuji-finepix-xf-14mm-f2-8-lens","title":"Fujifilm XF 14mm F2.8 Lens","description":"\u003cdiv class=\"detailsbox\"\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e 58mm \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eFilter Size\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e f\/2.8 \u003c\/span\u003e \u003cbr\u003e \u003cspan class=\"small\"\u003eAperture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e N\/A \u003c\/span\u003e \u003cbr\u003e \u003cspan class=\"small\"\u003eStabilized\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"speclast\"\u003e\n\u003cspan class=\"big\"\u003e X \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eMount\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"detailsbox2\"\u003e\u003c\/div\u003e\nThe \u003cstrong\u003eFujifilm 14mm f2.8 XF Ultra Wide-Angle Lens\u003c\/strong\u003e is the fourth prime lens introduced from Fujifilm for the X-Pro 1 with a 35mm focal length equivalency of 21mm and an angle of view of 89º. The ultra wide-angle perspective of this lens is perfect for landscapes, architectures, interiors, and street photography, keeping distortion at an absolute minimum. With a bright f\/2.8 maximum aperture, the Fujifilm 14mm XF lens offers fast shutter speeds, even in minimal light, as well as smooth autofocus. You'll find that light is evenly distributed from the very center to the very edge of the image while maintaining beautiful contrast and high resolution. The 14mm's curved aperture diaphragm blades create gorgeous images with stunning bokeh.","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":8159479937,"sku":"16276481","price":899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/fuji_2_14mm.jpeg?v=1610749877"},{"product_id":"fujifilm-xf-50-140mm-f2-8-r-lm-ois-wr-lens","title":"Fujifilm XF 50-140mm F2.8 R LM OIS WR Lens","description":"\u003cdiv class=\"detailsbox\"\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e 72mm \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eFilter Size\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e f\/2.8 \u003c\/span\u003e \u003cbr\u003e \u003cspan class=\"small\"\u003eAperture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e OIS \u003c\/span\u003e \u003cbr\u003e \u003cspan class=\"small\"\u003eStabilized\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"speclast\"\u003e\n\u003cspan class=\"big\"\u003e X \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eMount\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"detailsbox2\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Overview\u003c\/strong\u003e \u003cbr\u003e\u003cspan\u003eA telephoto zoom offering the most frequently used telephoto focal lengths, equivalent to 76mm\u003c\/span\u003e\u003cspan class=\"note\"\u003e*\u003c\/span\u003e\u003cspan\u003e to 213mm\u003c\/span\u003e\u003cspan class=\"note\"\u003e*\u003c\/span\u003e\u003cspan\u003e, and a maximum aperture of F2.8. It features the latest technology, including dust \/ water and low temperature resistance, a triple linear motor, and the world's top image stabilization technology in its class, so that users do not miss a shot in any conditions. Its advanced performance makes it a perfect choice, not only for portraiture and snapshots, but also to capture fast-moving subjects in sports or wildlife photography, and for general outdoor nature photography.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOptical design for flagship telephoto zoom image quality\u003c\/strong\u003e \u003cbr\u003eTo deliver the best image quality in its class, this luxurious telephoto zoom uses an optical construction comprising 23 glass elements in 16 groups, with five ED lens elements and one Super ED lens element comparable to a fluorite lens. This maximizes the reduction of chromatic aberrations and delivers high resolving power.\u003c\/p\u003e\n\u003cp\u003eApplying Fujifilm's unique HT-EBC (High Transmittance Electron Beam Coating) to the entire area of the lens surface ensures ghosting and flare are controlled for sharp, clear images. Also, using the newly developed Nano-GI (Gradient Index) coating technology, which alters the refractive index between glass and air, ghosting and flare are effectively reduced for diagonal incident light.\u003c\/p\u003e\n\u003cp\u003eLike other XF lenses, seven rounded aperture blades create a smooth, circular bokeh. An optical design has been used to produce beautiful bokeh at both front and back.\u003c\/p\u003e\n\u003cp\u003eAn inner zooming mechanism means the lens does not change length so the lens' balance remains the same throughout the zoom range.\u003c\/p\u003e\n\u003cp\u003eBy combining this lens with an X Series camera body\u003cspan class=\"note\"\u003e*\u003c\/span\u003e with Lens Modulation Optimizer\u003cspan class=\"note\"\u003e**\u003c\/span\u003e (LMO) technology, the performance from the lens is improved even further. LMO corrects for diffraction\u003cspan class=\"note\"\u003e***\u003c\/span\u003e to produce images with edge-to-edge sharpness and create a realistic three-dimensional effect, even at small apertures.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-speed, quiet autofocus thanks to the world's first Triple Linear Motor \u003c\/strong\u003e \u003cbr\u003eAn Inner Focusing System\u003cspan class=\"note\"\u003e*4\u003c\/span\u003e is used for high-speed AF. By reducing the weight of the focus lens and mounting the Triple Linear Motor at intervals of 120°, high-speed, quiet AF is possible.\u003c\/p\u003e\n\u003cp\u003eFaster AF is possible when by combining this lens with an X Series camera body offering Phase Detection AF. Combined with the near-silent shutter sound, photos can be taken unnoticed in quiet locations.\u003c\/p\u003e\n\u003cp\u003eAs AF operates using a signal from the imaging sensor, extremely high-precision focusing is possible.\u003c\/p\u003e\n\u003cp\u003eWith a minimum working distance of 1m for the entire zoom range, this lens is also great for close ups.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWorld's most advanced 5.0-stop image stabilization function\u003c\/strong\u003e \u003cbr\u003eThanks to a high-performance gyro sensor and unique algorithm that cancels drift, the FUJINON LENS XF50-140mmF2.8 R LM OIS WR delivers the best image stabilization performance in its class. Combined with a bright F2.8 aperture, handholding is now possible in new areas for a telephoto zoom.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWeather resistant, dust-resistant and -10°C low-temperature operation\u003c\/strong\u003e \u003cbr\u003e\u003cspan style=\"line-height: 1.4;\"\u003eBy applying seals to each portion of the barrel, the lens is weather-resistant, dust-resistant and -10°C low-temperature operation, making it the perfect companion for the FUJIFILM X-T1, which has the same levels of protection.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHigh build quality and comfortable operation\u003c\/strong\u003e \u003cbr\u003e\u003cspan style=\"line-height: 1.4;\"\u003eBoth the focus and aperture rings are metal, plus metal is also used on the exterior of the lens body for a high-quality finish. Thanks to long-term experience and broaden know-how for other top-end professional lens fields such as Broadcasting and CinemaScope, the texture and torque on the rings makes for comfortable shooting. The lens mount is made from brass for improved strength.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eCombined with a camera body, the lens is approximately 60% of the weight of a full-size system\u003cspan class=\"note\"\u003e*5\u003c\/span\u003e, considerably reducing the burden on the photographer. The AF+MF function enables seamless manual focusing. After pressing the shutter to autofocus on the subject, fine adjustments can then be made using the manual focus ring.\u003c\/p\u003e\n\u003cdiv class=\"summaryBlockB01 withPrintLink\"\u003e\n\u003ch4 class=\"contentTitleB02\"\u003eSpecifications\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fullColumnBlockB01\"\u003e\n\u003cdiv class=\"definitionTableB01\"\u003e\n\u003ctable summary=\"\"\u003e\n\u003ccolgroup\u003e\u003ccol width=\"25%\"\u003e\u003c\/colgroup\u003e \u003ccolgroup\u003e\u003ccol width=\"75%\"\u003e\u003c\/colgroup\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eType\u003c\/th\u003e\n\u003ctd\u003eXF50-140mmF2.8 R LM OIS WR\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eLens configuration\u003c\/th\u003e\n\u003ctd\u003e23 elements in 16 groups (includes 5 extra low dispersion elements and 1 super extra low dispersion element)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eFocal length\u003cbr\u003e(35mm format equivalent)\u003c\/th\u003e\n\u003ctd\u003ef=50-140mm (76-213mm)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eAngle of view\u003c\/th\u003e\n\u003ctd\u003e31.7° - 11.6°\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eMax. aperture\u003c\/th\u003e\n\u003ctd\u003eF2.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eMin. aperture\u003c\/th\u003e\n\u003ctd\u003eF22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eAperture control\u003c\/th\u003e\n\u003ctd\u003e\n\u003cul class=\"unorderedListB01\"\u003e\n\u003cli\u003eNumber of blades : 7 (rounded diaphragm opening)\u003c\/li\u003e\n\u003cli\u003eStep size : 1\/3EV (19 steps)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eFocus range\u003c\/th\u003e\n\u003ctd\u003e\n\u003cdl class=\"definitionListB01\"\u003e\n\u003cdt\u003eNormal\u003c\/dt\u003e\n\u003cdd\u003e1m - ∞ (whole zoom position)\u003c\/dd\u003e\n\u003cdt\u003eMacro\u003c\/dt\u003e\n\u003cdd\u003e1m - 3m (whole zoom position)\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eMax. magnification\u003c\/th\u003e\n\u003ctd\u003e0.12x (Telephoto)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eExternal dimensions : Diameter x Length* (approx.)\u003cbr\u003e* distance from camera lens mount flange\u003c\/th\u003e\n\u003ctd\u003eø82.9mm x 175.9mm (Wide \/ Telephoto)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWeight* (approx.)\u003cbr\u003e*excluding cap, hoods and tripod collar foot\u003c\/th\u003e\n\u003ctd\u003e995g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eFilter size\u003c\/th\u003e\n\u003ctd\u003eø72mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":21469055617,"sku":"16443060","price":1699.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/01.jpg?v=1610749997"},{"product_id":"fujifilm-xf-16mm-f1-4-lens","title":"Fujifilm XF 16mm F1.4 R WR Lens","description":"\u003cdiv class=\"detailsbox\"\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e 67mm \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eFilter Size\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e f1.4 \u003c\/span\u003e \u003cbr\u003e \u003cspan class=\"small\"\u003eAperture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e 6 Inches \u003c\/span\u003e \u003cbr\u003e \u003cspan class=\"small\"\u003eMinimum Focus\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"speclast\"\u003e\n\u003cspan class=\"big\"\u003e X \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eMount\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"detailsbox2\"\u003e\u003c\/div\u003e\nThe new FUJINON XF16mm F\/1.4 R WR is a weather-resistant, fixed focal length lens (24mm in 35mm format equivalent) that delivers a dramatic wide field of view and stunning image performance. The F1.4 maximum aperture in the XF16mm gives users extraordinary image quality in low-light conditions, and pleasing bokeh-rich macro photography with a minimum working distance of less than 6” for numerous creative photographic possibilities.\u003cbr\u003eThe XF16mm F\/1.4 R WR features a high-speed autofocus of 0.11 seconds, a weather- and dust-resistant structure that can work in temperatures as low as 14°F, and great portability thanks to its compact size. The XF16mmF1.4 R WR includes a depth-of-field scale on the focus ring that is perfect for landscape, travel and street photographers who want to calculate the distance, adjust the aperture setting, and shoot spontaneously.\u003cbr\u003e \u003cbr\u003e\n\u003cul style=\"margin-left: 10; margin-top: 0;\"\u003e\n\u003cli class=\"tentoe_feature_item\"\u003eFUJIFILM X-Mount is compatible with all FUJIFILM X-Series interchangeable system cameras\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003eaberration and distortion, and 2 ED glass lens elements designed to reduce lateral and axial chromatic aberration Weather-resistant design with 9 sealing points in 8 areas\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003e0.11 seconds autofocus speed and nearly silent operation\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003eUses 13 elements in 11 groups, including 2 aspherical lens elements designed to control spherical\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003eNano-GI coating alters the refractive index between glass and air to reduce ghosting and flare\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003e9 blade aperture creates smooth and circular bokeh\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003e1\/3 EV steps\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003eMinimum working distance of less than 6 inches\u003c\/li\u003e\n\u003cli class=\"tentoe_feature_item\"\u003eFilter thread: 67mm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":8159482497,"sku":"16463670","price":1049.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/XF16mm_Front_Upper_View.jpg?v=1610749986"},{"product_id":"nikon-z-35mm-f-1-8-s-lens","title":"Nikon Z 35mm f\/1.8 S Lens","description":"\u003cdiv class=\"detailsbox\"\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e62mm \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eFilter Size\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e f\/1.8 \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eAperture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003eIn-Body\u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eStabilized\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"speclast\"\u003e\n\u003cspan class=\"big\"\u003eFull Frame \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eZ Mount\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"detailsbox2\"\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003ch4\u003eA wider world of possibilities.\u003c\/h4\u003e\n\u003cp\u003e35mm prime. A desert-island lens for many. Wide enough to nail the view. Shallow enough to draw out subjects. Fast enough to make the impossible possible. And so sharp...just utter unwavering sharpness. In reimagining this classic lens for the new Z system, we may very well have perfected it.\u003c\/p\u003e\n\u003ch4\u003eBreakthrough Z system performance\u003c\/h4\u003e\n\u003cp\u003eEmpowered by the Z system's larger mount, shorter flange distance, raw imaging power and video capabilities, the NIKKOR Z 35mm f\/1.8 S will redefine your perceptions of what an f\/1.8 lens can do.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2018-08-23_at_11.02.09_AM.png?v=1535043756\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eJack of all situations - Versatile 35mm angle of view\u003c\/h4\u003e\n\u003cp\u003eFew lenses are as versatile as a fast 35mm prime. Ideal for landscapes, street photography, weddings, environmental portraits and more. A favorite among filmmakers for its human-eye perspective. Brilliant in low-light. Lightweight and portable.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2018-08-23_at_11.03.05_AM.png?v=1535043810\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eNext-generation Z design and optics\u003c\/h4\u003e\n\u003cp\u003eZ lenses, perfectly matched to Z camera bodies, are designed with a sense of consistency that combines reliability and beauty with next-dimension optical performance for freedom in image creation.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2018-08-23_at_11.03.59_AM.png?v=1535043856\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e","brand":"Nikon","offers":[{"title":"Default","offer_id":12574484136041,"sku":"20081","price":746.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z35_1.8_angle2.jpg?v=1569098477"},{"product_id":"nikon-z-50mm-f-1-8-s-lens","title":"Nikon Z 50mm f\/1.8 S Lens","description":"\u003cdiv class=\"detailsbox\"\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e62mm \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eFilter Size\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e f\/1.8 \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eAperture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003eIn-Body\u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eStabilized\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"speclast\"\u003e\n\u003cspan class=\"big\"\u003eFull Frame \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eZ Mount\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"detailsbox2\"\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003ch4\u003eThe iconic go-to lens, totally reimagined.\u003c\/h4\u003e\n\u003cp\u003e50mm prime. An icon. Visionary perspective. Versatile focus depth. Capable of delivering striking, decisive images in nearly any light. Ideal for all manner of videos. The definition of a \"go to\" lens. It should be no surprise that Nikon chose the 50mm to be among the first of a new generation of superb NIKKOR Z lenses. And in doing so, have achieved a 50mm f\/1.8 unlike any before it.\u003c\/p\u003e\n\u003ch4\u003eA 50mm f\/1.8 like no other - Performance that totally defies expectations\u003c\/h4\u003e\n\u003cp\u003eEmpowered by the Z system's larger mount, shorter flange distance, raw imaging power and video capabilities, the NIKKOR Z 50mm f\/1.8 S will redefine your notion of what a 50mm f\/1.8 lens can do.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2018-08-23_at_10.49.37_AM.png?v=1535042996\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eIconic views - Classic 50mm perspective\u003c\/h4\u003e\n\u003cp\u003eThis lens can do it all. Iconic portraits. Street scenes. Close-ups of food. Interviews. How-to videos and more. It's brilliant in low-light. Lightweight and portable. Ready for anything.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2018-08-23_at_10.50.43_AM.png?v=1535043068\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eNext-generation Z design and optics\u003c\/h4\u003e\n\u003cp\u003eZ lenses, perfectly matched to Z camera bodies, are designed with a sense of consistency that combines reliability and beauty with next-dimension optical performance for freedom in image creation.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2018-08-23_at_10.51.47_AM.png?v=1535043127\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":12574484168809,"sku":"20083","price":466.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z50_1.8_angle2.jpg?v=1569098476"},{"product_id":"canon-rf-24-105mm-f4l-is-usm-lens","title":"Canon RF 24-105mm F4 L IS USM Lens","description":"\u003cp\u003eReady for virtually any scenario, the \u003cstrong\u003eRF 24–105mm F4 L IS USM lens\u003c\/strong\u003e pairs with the EOS R system for all-around impressive performance that's ideal for landscapes, portraits, travel and more. With its large, 54mm diameter, L series optics, a bright f\/4 maximum aperture and compact size, the RF 24–105mm F4 L IS USM delivers gorgeous, richly detailed photos and video throughout its zoom range, time after time. It's the first L-series lens to feature Canon's NANO USM for smooth, fast and nearly silent AF, and it offers amazing 5-stop* Image Stabilization for powerful performance while handheld and in low light. From wide angle to telephoto, on a hike, in the studio and anywhere in between, the RF 24–105mm F4 L IS USM delivers the compact design, excellent optics, and advanced features demanding image makers call for.\u003c\/p\u003e\n\u003ch4\u003eCompact and Lightweight\u003c\/h4\u003e\n\u003cp\u003eA dramatically compact 24–105mm f\/4 lens, the RF 24–105mm F4 L IS USM packs a broad zoom range and a bright maximum aperture into a well-balanced, refined design that balances comfortably on the EOS R camera's body.\u003c\/p\u003e\n\u003ch4\u003e54mm Large Diameter and Short Back Focus\u003c\/h4\u003e\n\u003cp\u003eThe RF mount on the EOS R camera enables large diameter elements throughout the lens, including the rearmost element. This large diameter, coupled with the camera's short back focus (the distance from the back edge of the lens to the surface of the image sensor), helps increase the flexibility of optical design, resulting in incredible brightness and image quality and contributing to the RF 24–105mm F4 L IS USM's conveniently compact size without compromising performance.\u003c\/p\u003e\n\u003cdiv style=\"float: right;\"\u003e\n\u003cimg style=\"margin-top: 20px; margin-left: 40px; margin-bottom: 20px; float: right;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/rf24_105_01c_large.jpg?v=1536186671\" alt=\"\"\u003e\n\u003ch4\u003eIdeal Zoom Range for All-day Photography\u003c\/h4\u003e\n\u003cp\u003eWith a zoom range encompassing wide angle, normal and telephoto, the RF 24–105mm F4 L IS USM excels in a variety of shooting situations, offering amazing versatility with the turn of a zoom ring. For example, with the RF 24–105mm F4 L IS USM, the EOS R camera can go from shooting landscapes to interiors and portraits without a single lens change. In countless situations where the light and subject are constantly changing, the RF 24–105mm F4 L IS USM lens is ready to go.\u003c\/p\u003e\n\u003ch4\u003eBright, Constant f\/4 Zoom Lens\u003c\/h4\u003e\n\u003cp\u003eThe RF 24–105mm F4 L IS USM lens features 3 aspheric and 1 UD lens element to help correct aberrations, distortion and astigmatism, delivering sharp and dynamic images with excellent detail and contrast across the image frame and throughout the zoom range. Plus, it has a 9-blade circular aperture for beautiful, soft backgrounds.\u003c\/p\u003e\n\u003ch4\u003eHigh-speed Autofocus with NANO USM for Still Shooting\u003c\/h4\u003e\n\u003cp\u003eThe RF 24-105mm F4 L IS USM uses Canon's NANO USM system for the first time in an L series lens. NANO USM combines conventional ring USM and STM (lead-screw type) AF, and features a diminutive chip-shaped ultrasonic motor that's engineered to help deliver high-speed, smooth, precise and near-silent operation, plus full time manual focus (when using One-shot AF).\u003c\/p\u003e\n\u003ch4\u003eSmooth and Quiet Autofocus for Video Recording\u003c\/h4\u003e\n\u003cp\u003eAnother benefit of NANO USM is that it's nearly silent. This means smooth and silent AF transitions that are ideal for video recording.\u003c\/p\u003e\n\u003ch4\u003eControl Ring for Direct Setting Changes\u003c\/h4\u003e\n\u003cp\u003eThe RF 24–105mm F4 L IS USM lens incorporates a control ring on the lens barrel that can directly adjust numerous settings including shutter speed, aperture, exposure compensation and more. Located towards the front of the lens and effectively adding a third dial to the EOS R camera's main dial and quick control dial, the control ring has a tactile, easily distinguished surface and features a clicking mechanism that provides tangible feedback for confident use while looking through the viewfinder. For photographers and moviemakers who would prefer a silent control ring, the clicking mechanism can be removed by a Canon service provider for a fee.\u003c\/p\u003e\n\u003cdiv style=\"float: left;\"\u003e\n\u003cimg height=\"300\" width=\"300\" style=\"margin-right: 40px; float: left;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/rf24_105_05a_large.jpg?v=1536186705\"\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\n\u003ch4\u003eOptical Image Stabilization at up to 5 Stops* of Shake Correction\u003c\/h4\u003e\n\u003cp\u003eThe RF 24–105mm F4 L IS USM lens is designed to work in conjunction with the EOS R camera, with both the camera and the lens sharing data to dramatically reduce camera-shake blur, regardless of the situation, whether shooting video or stills. With up to 5 stops* of stabilization, it delivers impressively clear results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"float: right;\"\u003e\n\u003cimg style=\"float: right; margin-bottom: 15px;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/rf28_70_05a_large.jpg?v=1536186447\" alt=\"\"\u003e\u003cbr\u003e\n\u003ch4\u003eHigh-speed Communication with the EOS R Camera\u003c\/h4\u003e\n\u003cp\u003eDesigned to quickly process data, the RF 24–105mm F4 L IS USM features a 12 pin communication system that is the fastest yet for a Canon lens\/camera combination. This accelerates AF, Image Stabilization, the Digital Lens Optimizer and more, helping to simplify complex operations and provide a quick and reliable user experience.\u003c\/p\u003e\n\u003ch4\u003eLens Information Display\u003c\/h4\u003e\n\u003cp\u003eAnother helpful feature, the EOS R camera can display lens information right in the viewfinder, making it easy to confirm the lens's focal length without looking away from the subject at hand.\u003c\/p\u003e\n\u003ch4\u003eIn-camera Digital Lens Optimizer\u003c\/h4\u003e\n\u003cp\u003eThe EOS R system's 12 pin communication system enables the Digital Lens Optimizer, which works in-camera to combat aberrations and image deterioration, especially in the edges of the image frame when shooting at a large aperture. Data from the RF 24–105mm F4 L IS USM lens is transferred automatically to the camera body, facilitating near immediate correction for clear, detailed images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch4\u003eHigh Reliability and Durability for Professional Use\u003c\/h4\u003e\n\u003cp\u003eLike all L series lenses, the RF 24–105mm F4 L IS USM lens is built to endure the rigors of professional use. Constructed to be rugged, refined and precise, it can be operated intuitively so concentration can remain on the subject at hand.\u003c\/p\u003e\n\u003ch4\u003eVibration Shock Resistance\u003c\/h4\u003e\n\u003cp\u003eEngineered to accommodate its optical system, the\u003cspan\u003e \u003c\/span\u003e\u003cnobr\u003eRF 24–105mm F4 L IS USM\u003c\/nobr\u003e\u003cspan\u003e \u003c\/span\u003elens features L series level vibration shock resistance in the lens barrel, helping to maintain focus and settings even in turbulent situations.\u003c\/p\u003e\n\u003ch4\u003eDust- and Water-resistant\u003c\/h4\u003e\n\u003cp\u003eFor reliable performance even when weather conditions get difficult, the RF 24–105mm F4 L IS USM lens features dust- and water-resistant construction in the lens mount, switch panel and all rings.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":12600120049769,"sku":"2963C002","price":1299.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/HR_RF24-105_4L_IS_USM_3Q_CL.jpg?v=1569100475"},{"product_id":"canon-rf-35mm-f1-8-is-stm-macro-lens","title":"Canon RF 35mm F1.8 IS STM Macro Lens","description":"\u003ch4\u003eCompact Macro Lens with 0.5x Magnification Ratio\u003c\/h4\u003e\n\u003cp\u003eAt just 2.47 inches long and approx. 10.8 oz., the RF 35mm F1.8 Macro IS STM makes for a lightweight and comfortable, all-day lens. It's ideal for capturing a variety of subjects and is an excellent complement to the EOS R camera.\u003c\/p\u003e\n\u003cdiv style=\"float: right;\"\u003e\n\u003cimg style=\"float: right; margin-left: 40px;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/rf35_02a_large.jpg?v=1536342087\" alt=\"\"\u003e\u003cbr\u003e\n\u003ch4\u003eMaximum Magnification Ratio of 0.5x\u003c\/h4\u003e\n\u003cp\u003eWith its maximum magnification ratio of 0.5x, the RF 35mm F1.8 Macro IS STM is remarkably versatile in operation. Whether shooting landscapes, the details of a painting or anything in between, the RF 35mm F1.8 Macro IS STM is both an able walk-around lens and a highly effective lens for macro photography.\u003c\/p\u003e\n\u003ch4\u003eMinimum Focusing Distance of 0.56 ft.\/0.17m\u003c\/h4\u003e\n\u003cp\u003eA close focusing distance of 0.56 ft.\/0.17m opens up a world of possibilities for creative expression. Whether capturing flowers, insects or closing in on the details of an object, the RF 35mm F1.8 Macro IS STM lens provides incredible versatility. Combined with 5 stops of Image Stabilization, the RF 35mm F1.8 Macro IS STM offers admirable performance whether you're shooting handheld or on a tripod.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"float: right;\"\u003e\n\u003cimg style=\"margin-left: 40px; float: right;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/rf35_03a_large.jpg?v=1536342340\" alt=\"\"\u003e\u003cbr\u003e\n\u003ch4\u003eControl Ring for Direct Setting Changes\u003c\/h4\u003e\n\u003cp\u003eThe RF 35mm F1.8 Macro IS STM lens incorporates a control ring on the lens barrel that can directly adjust numerous settings including shutter speed, aperture, exposure compensation and more. Located towards the front of the lens and effectively adding a third dial to the EOS R camera's main dial and quick control dial, the control ring has a tactile, easily distinguished surface and features a clicking mechanism that provides tangible feedback for confident use while looking through the viewfinder. For photographers and moviemakers who would prefer a silent control ring, the clicking mechanism can be removed by a Canon service provider for a fee.\u003c\/p\u003e\n\u003ch4\u003eOptical Image Stabilization at up to 5 Stops of Shake Correction.\u003c\/h4\u003e\n\u003cp\u003eThe RF 35mm F1.8 Macro IS STM lens is designed to work in conjunction with the EOS R camera, with both the camera and the lens sharing data to dramatically reduce camera-shake blur, regardless of the situation, whether shooting video or stills. With up to 5 stops of stabilization, it delivers impressively clear results.\u003c\/p\u003e\n\u003ch4\u003e12 pin Communication System - High-speed Communication with the Camera\u003c\/h4\u003e\n\u003cp\u003eDesigned to quickly process data, the RF 35mm F1.8 Macro IS STM features a 12 pin communication system that is the fastest yet for a Canon lens\/camera combination. This accelerates AF, Image Stabilization, the Digital Lens Optimizer and more, helping to simplify complex operations and provide a quick and reliable user experience.\u003c\/p\u003e\n\u003ch4\u003eCompatible with Canon's Macro Twin Lites and Macro Ring Lites\u003c\/h4\u003e\n\u003cp\u003eFor brilliant close-up photography, the RF 35mm F1.8 Macro IS STM is compatible with Canon's Macro range of Speedlite flashes, including Macro Twin Lites and Macro Ring Lites, for studio-quality, controlled close-up lighting in various situations.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":12600126537833,"sku":"2973C002","price":499.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/HR_RF35_18_MACRO_IS_STM_3Q_CL.jpg?v=1569100471"},{"product_id":"nikon-z-14-30mm-f-4-s-lens","title":"Nikon Z 14-30mm f\/4 S Lens","description":"\u003ch3\u003ePerspective that awakens the imagination.\u003c\/h3\u003e\n\u003cp\u003eThe ultra-wide zoom. A travel and landscape photographers' go-to lens for establishing a sense of place and pushing perspective. Capable of scenic photography that's consistently sharp throughout the entire frame. Video so clean and smooth it rivals real life and elevates the look and feel of camera movement. And for the first time in a full-frame ultra-wide lens, the creative and practical flexibility of attachable filters. The possibilities are as wide-reaching as the 14-30mm field of view. This is a lens that embodies the spirit of Z.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Carousel-1-001.jpg?v=1546973505\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003cbr\u003e\n\u003ch4\u003eA next-generation ultra-wide angle zoom – Breakthrough performance and capabilities\u003c\/h4\u003e\n\u003cp\u003eA compact 14 to 30mm zoom range with a fixed f\/4 aperture and outstanding image quality. Experience edge-to-edge sharpness even when shooting wide open. Shoot stills or video in near-silence. This is an essential lens for travel, adventure, events, video and everything in between.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch4\u003eSuperior optical performance\u003c\/h4\u003e\n\u003cp\u003eImpressive aberration correction—virtually zero flare, ghosting, coma or chromatic, spherical and axial aberration, even at the far edges of the frame. Plus dirt, dust and water-repelling safeguards.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e4 ED Glass Elements corrects Chromatic Aberrations\u003c\/li\u003e\n\u003cli\u003e4 Aspherical Lens Elements corrects Spherical Distortions\u003c\/li\u003e\n\u003cli\u003eNano Crystal Coat to reduces Ghosting \u0026amp; Flare\u003c\/li\u003e\n\u003cli\u003eFluorine Coate repels Dirt, Dust \u0026amp; Water\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eA small lens for big ideas – 14-30mm full-frame perspective\u003c\/h4\u003e\n\u003cp\u003eSmoothly go from an ultra-wide 14mm view to a more natural perspective of 30mm. Capture subjects less than a foot away with fully-immersive backgrounds and expansive vistas with detail and sharpness from corner to far-reaching corner. The NIKKOR Z 14-30mm f\/4 S is perfect for adding depth and drama to stills and video and its outstanding portability makes it an ideal partner for compact Z series cameras.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen_Shot_2019-01-08_at_11.55.26_AM.png?v=1546973767\" style=\"margin-bottom: 20px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"float: left;\"\u003e\n\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Full-Width-Filter_large.jpg?v=1546973836\" style=\"margin-right: 40px; margin-bottom: 25px; float: left;\"\u003e\n\u003ch4\u003eWorld’s first* 14mm filter-attachable lens\u003c\/h4\u003e\n\u003cp\u003eThe NIKKOR Z 14-30mm f\/4 S’s front lens element is nearly flat, making it the first filter-attachable 14mm full frame NIKKOR lens. This advancement in optical design makes it possible to add an 82mm circular polarizer to dramatically reduce reflections for the purpose of enhancing colors and increasing contrast. Add a neutral-density filter to reduce light intensity and decrease shutter speed—perfect for emphasizing motion blur or for video applications where large apertures need to be used in daylight.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*Among FX-format (full-frame) compatible interchangeable lenses for digital cameras, available as of January 8, 2019. Based on Nikon research.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Full-Width-Scene_large.jpg?v=1546973893\" style=\"margin-left: 40px; margin-bottom: 20px; float: right;\"\u003e\u003cbr\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch4\u003eAn essential video lens\u003c\/h4\u003e\n\u003cp\u003eCreate beautifully detailed establishing shots that draw the viewer in. Focus as close as approx. 11 inches for story-telling context in wide, tight interiors. This is an indispensable lens with an essential angle of view for serious videographers and filmmakers. The NIKKOR Z 14-30mm f\/4 S's small, agile design feels as at home in a hand as it does in a rig. Either way, Z's advanced 5-axis VR and additional electronic VR image stabilization effectively eliminate unwanted camera shake and vibration. The new quiet stepping motor ensures smooth, clean focusing; focus breathing has been virtually eliminated for a consistent view as you zoom in or out.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch4\u003eCustomizable Control Ring\u003c\/h4\u003e\n\u003cp\u003eCan be used for manual focusing (default), aperture control (great for iris transitions during video recording) or exposure compensation.\u003c\/p\u003e\n\u003ch4\u003eDust and Drip Resistant\u003c\/h4\u003e\n\u003cp\u003eExtensively sealed to keep dust and moisture out, especially around all moving parts of the lens barrel, for worry-free durability.\u003c\/p\u003e\n\u003ch4\u003eDual Detect 5 Axis VR\u003c\/h4\u003e\n\u003cp\u003eUses the Z cameras' superior in-camera image stabilization system for up to 5 stops of pitch, roll, yaw, X and Y shake correction. Additional electronic VR (e-VR) during video capture.\u003c\/p\u003e\n\u003ch4\u003eAdditional Features:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eStepping Motor\u003c\/b\u003e NIKKOR Z lenses use a stepping motor for fast, accurate, smooth, quiet autofocus with reduced wobbling. This quiet drive system makes the lenses ideal for use when shooting video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eED (Extra-Low Dispersion) Glass\u003c\/b\u003e An optical glass developed by Nikon that is used with normal optical glass in telephoto lenses to obtain optimum correction of chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eAspherical Lens\u003c\/b\u003eA lens with a curved, non-spherical surface. Used to reduce aberrations and enable a more compact lens size. Aspherical lenses minimize coma and other types of lens aberrations, even when used at the widest aperture. They are particularly useful in correcting distortion in wide-angle lenses and help contribute to a lighter, more compact design by reducing the number of standard (spherical) elements necessary. Aspherical lens elements correct these distortions by continuously changing the refractive index from the center of the lens.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eElectromagnetic Diaphragm Mechanism\u003c\/b\u003e An electromagnetic diaphragm mechanism in the lens barrel provides highly accurate electronic diaphragm or aperture blade control when using auto exposure during continuous shooting. With conventional D\/G type lenses, the diaphragm blades are operated by mechanical linkage levers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eIF Lens\u003c\/b\u003e A NIKKOR lens in which only the internal lens group shifts during focusing. Thus, IF NIKKORS do not change in size during AF operation, allowing for compact, lightweight lenses capable of closer focusing distances. These lenses will be designated with the abbreviation IF on the lens barrel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFluorine Coat\u003c\/b\u003e Photographers need gear that can withstand the elements. Nikon’s fluorine coat effectively repels dust, water droplets, grease or dirt, ensuring easy removal even when they adhere to the lens surface. Nikon’s fluorine coat endures a high frequency of lens surface wiping and its anti-reflective effect also contributes to the capture of clear images.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSuper Integrated Coating\u003c\/b\u003e Nikon Super Integrated Coating is Nikon's term for its multilayer coating of the optical elements in NIKKOR lenses.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":21390074708073,"sku":"20070","price":1096.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z14-30_4_angle1.jpg?v=1569157730"},{"product_id":"nikon-z-24-70mm-f-2-8-s-lens","title":"Nikon Z 24-70mm f\/2.8 S Lens","description":"\u003cdiv class=\"detailsbox\"\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e82mm \u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eFilter Size\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003e f\/2.8\u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eAperture\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec\"\u003e\n\u003cspan class=\"big\"\u003eIn-Body\u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eStabilized\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"speclast\"\u003e\n\u003cspan class=\"big\"\u003eFull Frame\u003c\/span\u003e\u003cbr\u003e \u003cspan class=\"small\"\u003eZ Mount\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"detailsbox2\"\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003ch4\u003eUncompromising Optical Performance.\u003c\/h4\u003e\n\u003cp\u003eMeet the most versatile lens in the Z series stable. A powerful mid-range zoom that's indispensable for a wide range of photo and video applications, from landscapes and street photography to full-length and environmental portraits, all with stunning clarity, high resolution and natural bokeh. Elevated by a new Multi-Focus System, next generation lens flare correction and advanced S-Line features and functionality, the NIKKOR Z 24-70mm f\/2.8 S is a must-have lens that marks the sweet spot of performance, precision and optical superiority.\u003c\/p\u003e\n\u003ch4\u003eSuperior Color and Sharpness\u003c\/h4\u003e\n\u003cp\u003eImpressive aberration correction—virtually zero flare, ghosting, coma or chromatic, spherical and axial aberration, even at the far edges of the frame. Plus dirt, dust and water-repelling safeguards.\u003c\/p\u003e\n\u003ch4\u003eThe dazzling depth of an f\/2.8\u003c\/h4\u003e\n\u003cp\u003eWith an f\/2.8 constant maximum aperture, exposure is consistent across the entire zoom range. Wide open, subjects pop from beautifully blurred backgrounds. The speed and brightness of the NIKKOR Z 24-70mm f\/2.8 S enables sharper images handheld at fast shutter speeds—a necessity for capturing portraits. The benefits also extend to video, where bokeh can be used as a storytelling aid to draw out subjects in a way that other lenses simply can't.\u003c\/p\u003e\n\u003ch4\u003eMulti-Focus System - Fast, precise focusing, even at close range\u003c\/h4\u003e\n\u003cp\u003eFinely detailed, high resolution photography can sometimes be susceptible to lens aberrations, such as color fringing, especially at close ranges. The NIKKOR Z 24-70mm f\/2.8 S incorporates an all-new multi-focusing system, consisting of two AF drive units precisely synchronized to deliver fast, accurate autofocusing and drastically reduce aberrations across the entire zoom range.\u003c\/p\u003e\n\u003ch4\u003eOptimal Anti-Reflective Performance\u003c\/h4\u003e\n\u003cp\u003eWhen subjects are backlit, incidental light can streak across the frame causing unwanted ghosting, reflections and flaring. To counteract these anomalies and ensure crisp, clean images, the NIKKOR Z 24-70mm f\/2.8 S employs two of Nikon’s most advanced lens coatings: Nano Crystal Coat for eliminating incidental light from a diagonal direction and new ARNEO Coat for eliminating incidental light from a vertical direction.\u003c\/p\u003e\n\u003ch4\u003eSmooth, Fast and Quiet Autofocus\u003c\/h4\u003e\n\u003cp\u003eNikon’s Stepping Motor (STM) provides smooth, fast and quiet autofocusing whether shooting stills or video. Where camera noise is distracting or prohibited—street photography, weddings, ceremonies, press conferences and video productions—STM is a silent partner.\u003c\/p\u003e\n\u003ch4\u003eA Video Virtuoso - A lens capable of covering the shot list\u003c\/h4\u003e\n\u003cp\u003eThe NIKKOR Z 24-70mm f\/2.8 S epitomizes Z series’ steadfast reliability on set or on location with its versatile coverage and enhanced usability geared towards filmmakers of every kind. Cover the basics without switching lenses—from wide establishing shots that set the scene, to medium shots that highlight the subject, to tight close-ups that reveal the details—all at a beautiful f\/2.8 aperture. Adjust focus with minimal shifting of the angle of view (known as focus breathing); experience smooth aperture, focus or exposure control via the S Line’s signature control ring and near-silent autofocus.\u003c\/p\u003e\n\u003ch4\u003eAdvanced NIKKOR Z features and functionality\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Information Panel - \u003c\/strong\u003eA built-in Organic EL lens information panel allows quick, convenient confirmation of aperture, focus distance and depth-of-field, even in dark situations. Additionally, the panel features an expandable depth-of-field scale for determining the minimum and maximum distances at any given f\/stop—excellent for maximizing hyperfocal distance for stills or video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomizable Fn Button - \u003c\/strong\u003eThe NIKKOR Z 24-70mm f\/2.8 S features a convenient customizable function button right on the lens barrel. Set it up to streamline your shooting experience—preview depth of field, lock focus, magnify to confirm focus and more. The number of assignable functions has been increased to match those of the photo mode Fn1\/Fn2 buttons on the camera body.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperb Portability - \u003c\/strong\u003eThe well-balanced, comfortable form factor of the NIKKOR Z 24-70mm f\/2.8 S is both smaller and lighter than Nikon's acclaimed AF-S NIKKOR 24-70mm f\/2.8E ED VR for DSLR.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomizable Control Ring -\u003c\/strong\u003e In addition to a dedicated manual focus find, the control ring can be used for quiet aperture control (great for iris transitions during video recording or situations where complete silence is critical) or exposure compensation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDust and Drip Resistant -\u003c\/strong\u003e Extensively sealed to keep dust and moisture out, especially around all moving parts of the lens barrel, for worry-free durability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDual Detect 5-Axis VR -\u003c\/strong\u003e Uses the Z cameras' superior in-camera image stabilization system for up to 5 stops of pitch, roll, yaw, X and Y shake correction. Additional electronic VR (e-VR available) during video capture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Screen-Shot-2019-02-14-at-11.37.45-AM.jpg?v=1550169517\"\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":21554142904425,"sku":"20089","price":1996.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z24-70_2.8_angle2.jpg?v=1569164894"},{"product_id":"canon-rf-24-240mm-f4-6-3-is-usm-lens","title":"Canon RF 24-240mm F4-6.3 IS USM Lens","description":"\u003cp\u003eThe \u003cstrong\u003eRF 24-240mm F4-6.3 IS USM lens\u003c\/strong\u003e is the perfect everyday lens for EOS R series cameras. This compact and lightweight 10x zoom lens is ideal for travel and everyday photography. With a 24-240mm range, the RF 24-240mm F4-6.3 IS USM can cover a variety of subjects at impressive ranges from 1.64 ft. wide-angle to 2.56 ft. telephoto. Canon’s Nano USM provides accurate and fast AF for still images and is noticeably silent during movie shooting as it smoothly tracks a moving subject. With these features and more, including a control ring that lets you easily change settings, the RF 24-240mm F4-6.3 IS USM lens gives you the extensive range you need so you can spend less time changing lenses and more time capturing amazing photos and videos – even on your travels.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe width=\"575\" height=\"323\" src=\"https:\/\/www.youtube.com\/embed\/9NqapPu7O7o\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003ch4\u003e Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCompact, Lightweight 10x Zoom RF Lens.\u003c\/li\u003e\n\u003cli\u003eHigh Image Quality and Bright f\/4-6.3 Lens Aperture.\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabilization with up to 5 Stops* of Shake Correction.\u003c\/li\u003e\n\u003cli\u003eHigh Speed, Smooth and Quiet Auto Focus with Nano USM.\u003c\/li\u003e\n\u003cli\u003eFirst Canon Lens with Dynamic IS for Full-frame Cameras**.\u003c\/li\u003e\n\u003cli\u003eMinimum Focusing Distance of 1.64 ft.\/0.50m (Wide), 2.56 ft.\/0.78m (Tele).\u003c\/li\u003e\n\u003cli\u003eControl Ring for Direct Setting Changes***.\u003c\/li\u003e\n\u003cli\u003e12 pin Communication System.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Canon","offers":[{"title":"Default","offer_id":28626967330921,"sku":"3684C002","price":999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/HR_RF24-240_Side_CL.jpg?v=1569236620"},{"product_id":"nikon-z-85mm-f-1-8-s-lens","title":"Nikon Z 85mm f\/1.8 S Lens","description":"\u003ch4\u003eCaptivating Portraits. Breathtaking Details.\u003c\/h4\u003e\n\u003cp\u003eThe moment is frozen in an image forever. Dreamy bokeh, natural beauty, striking sharpness; you need a lens that expresses these characteristics faithfully. The NIKKOR Z 85mm f\/1.8 S is that lens.\u003c\/p\u003e\n\u003cp\u003eFlattering and versatile, this new 85mm S-Line lens utilizes the revolutionary Z mount, delivering the ultimate in optical performance for photos and videos. This is a fast prime lens for those who shoot portraits, headshots, fashion, weddings, tight video shots, and street photography, even in low light. And best of all, it works beautifully with the new Eye Detection Autofocus mode in Z series cameras*.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/vyEhZUIA420\" height=\"943\" width=\"1676\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003ch4\u003e\n\u003cbr\u003eS-Line\u003c\/h4\u003e\n\u003cp\u003eNIKKOR quality at its absolute best.\u003cbr\u003eAt the top of the ever-expanding NIKKOR Z lens lineup, S-Line lenses push Nikon’s tradition of optical excellence and innovation to unprecedented new heights. Superior performance and resolution. Sophisticated features and operability. Specialized technologies and reliability enhancements. All while taking full advantage of the monumental Nikon Z mount and adhering to the strictest image quality and build standards.\u003c\/p\u003e\n\u003ch4 style=\"text-align: left;\"\u003ePure Natural Beauty\u003c\/h4\u003e\n\u003cp style=\"text-align: left;\"\u003eFew subjects showcase the strengths and shortcomings of a lens more clearly than the human face. Our eyes are so adept at detecting focus issues, facial shape distortion, unnatural skin tone—nearly any imperfection. The NIKKOR Z 85mm f\/1.8 S captures the human form in breathtaking clarity and sharpness.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cimg style=\"float: none; margin-top: 5px; margin-right: 4px; margin-bottom: 5px;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Flattering-Perspective_medium.jpg?v=1564605474\" alt=\"\"\u003e\u003cimg style=\"float: none; margin-top: 5px; margin-bottom: 5px; margin-right: 4px;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Eye-Detection-AF_medium.jpg?v=1564605485\" alt=\"\"\u003e\u003cimg style=\"margin-top: 5px; margin-bottom: 5px; float: none;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Extreme-Sharpness_medium.jpg?v=1564605486\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eFlattering Perspective\u003c\/h4\u003e\n\u003cp\u003eThe shape of a face is greatly affected by focal length. The NIKKOR Z 85mm f\/1.8 S’s 85mm perspective is within the sweet spot for portraits and fashion, rendering faces naturally and beautifully, free of distortion.\u003c\/p\u003e\n\u003ch4\u003eEye-Detection AF\u003c\/h4\u003e\n\u003cp\u003eZ series' outstanding Eye-AF and the NIKKOR Z 85mm f\/1.8 S’s extreme sharpness ensure your portraits and headshots will have tack-sharp focus right where you want it—on the eyes of your subject.\u003c\/p\u003e\n\u003ch4\u003eExtreme Sharpness\u003c\/h4\u003e\n\u003cp\u003eThe extreme sharpness and resolution of the NIKKOR Z 85mm f\/1.8 S make it particularly well suited for capturing the subtlety and nuances of facial expressions and the emotions they convey.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Full-Width-Bokeh_large.jpg?v=1564606224\"\u003e\u003c\/p\u003e\n\u003ch4\u003eDreamy Bokeh\u003c\/h4\u003e\n\u003cp\u003eBeautifully blurred backgrounds naturally, and sometimes dramatically, direct your viewer’s eyes to the main subject. The nine rounded aperture blades of the NIKKOR Z 85mm f\/1.8 S give defocused points of light a soft, round consistent shape. Plus, the transition from tack-sharp foreground to dreamy background is smooth and natural.\u003c\/p\u003e\n\u003ch4\u003eGreat for Documentaries, Interviews and More\u003c\/h4\u003e\n\u003cp\u003eThe artistic qualities, natural perspective, quiet autofocus and smooth aperture control of the NIKKOR Z 85mm f\/1.8 S make it outstanding for video work in documentaries, interviews, B-roll footage and anywhere you want to isolate your subject from the background. Use the customizable control ring to create smooth iris transitions, or let Auto Aperture Control adjust the iris during exposure changes.\u003c\/p\u003e\n\u003ch4\u003eLifelike Accuracy\u003c\/h4\u003e\n\u003cp\u003e2 Extra-low Dispersion (ED) elements correct chromatic aberrations (optical color defects). Nano Crystal Coat (N) virtually eliminates flare, ghosting, and coma. Optical advancements of the Z mount and S-Line render point-light sources sharper than ever without the usual diamond-shaped distortion—perfect for nightscapes, starscapes and more.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cimg style=\"margin-top: 5px; margin-bottom: 5px; float: none;\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Full-Width-Beauty_large.jpg?v=1564605322\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eEdge-to-Edge Brightness\u003c\/h4\u003e\n\u003cp style=\"float: left;\"\u003eOne of the many advantages of the larger Z mount is its ability to retain even illumination, especially at the corners of the frame. This results in bright, even exposures with minimal vignetting.\u003c\/p\u003e\n\u003ch4\u003eMulti-Focus System\u003c\/h4\u003e\n\u003cp\u003eFinely detailed high-resolution photography can sometimes be susceptible to lens aberrations, such as color fringing, especially at close ranges. The NIKKOR Z 85mm f\/1.8 S incorporates an all-new multi-focusing system, consisting of two AF drive units precisely synchronized to deliver fast, accurate autofocusing and drastically reduce aberrations.\u003c\/p\u003e\n\u003ch4\u003eCustomizable Control Ring\u003c\/h4\u003e\n\u003cp\u003eIn addition to a dedicated manual focus ring, the control ring can be used for quiet aperture control (great for iris transitions during video recording or situations where complete silence is critical) or exposure compensation.\u003c\/p\u003e\n\u003ch4\u003e9-Blade Rounded Diaphragm\u003c\/h4\u003e\n\u003cp\u003eProduces stunning bokeh and stops down smoothly and evenly for consistent exposures at any frame rate.\u003c\/p\u003e\n\u003ch4\u003eUnwavering Autofocus\u003c\/h4\u003e\n\u003cp\u003ePowered by an ultra-quiet stepping motor and enhanced by the additional light gathered by the Z Mount, focusing is fast, silent and accurate. Great for stills; even better for video.\u003c\/p\u003e\n\u003ch4\u003eDual Detect 5 Axis VR\u003c\/h4\u003e\n\u003cp\u003eUses the Z cameras' superior in-camera image stabilization system for up to 5 stops* of pitch, roll, yaw, X and Y shake correction. Additional electronic VR (e-VR available) during video capture.\u003cbr\u003e\u003cbr\u003e*Based on CIPA Standard\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":28879296135273,"sku":"20090","price":746.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Nikkor-85mm-f1.jpg?v=1569252263"},{"product_id":"canon-rf-15-35mm-f2-8l-is-usm-lens","title":"Canon RF 15-35mm F2.8 L IS USM Lens","description":"\u003cp\u003eExpand your field of view with the \u003cstrong\u003eRF 15-35mm F2.8 L IS USM lens\u003c\/strong\u003e. This wide-angle, L-series lens is a dynamic addition to the EOS R series line-up, offering a bright f\/2.8 maximum aperture and 15-35mm focal length that helps capture landscapes, architecture and other wide-angled subjects in full view. Equipped with Canon’s Nano USM technology for quiet and smooth focusing, and up to 5 stops* of shake correction, the \u003cstrong\u003eRF 15-35mm F2.8 L IS USM\u003c\/strong\u003e allows for clear shots in a variety of lighting conditions — even at night or in dark settings. Experiment with different angles and perspectives, with a minimum focusing distance of 0.92 ft.\/0.28 m. For reliable performance during tricky weather conditions, this lens is expertly sealed around its panels, switch and lens mount to prevent water and dust from entering into the lens. When it comes to raising your photography game, turn to the RF 15-35mm F2.8 L IS USM to deliver impressive results.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":29138757615721,"sku":"3682C002","price":2299.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF15_35_Slant.jpg?v=1569283923"},{"product_id":"canon-rf-24-70mm-f2-8l-is-usm-lens","title":"Canon RF 24-70mm F2.8 L IS USM Lens","description":"\u003cdiv\u003eExperience the possibilities with the \u003cstrong\u003eRF 24-70mm F2.8 L IS USM lens\u003c\/strong\u003e. Designed for the EOS R full-frame mirrorless camera system, this compact L-series lens combines a bright f\/2.8 maximum aperture with a standard focal length zoom range, making it a versatile, all-purpose lens for all types of photography ventures. From portraits and landscapes, to travel and everyday moments, the RF 24-70mm F2.8 L IS USM is engineered to cover a range of subjects extending from 0.69 ft.\/0.21m (wide) to 1.25 ft.\/0.38m (telephoto). Enjoy enhanced video performance, especially when tracking moving subjects, thanks to Canon’s Nano USM technology for accurate and silent AF, and reduced focus breathing for more seamless focus transitions. Plus, you can ensure your images stay sharp and steady — whether shooting handheld or in poorly-lit situations — with up to 5 stops* of shake correction. For an added layer of protection, the RF 24-70mm F2.8L IS USM also features a dust- and weather-resistant construction with a fluorine coating, helping keep this powerful lens safeguarded wherever you go.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003ch3\u003eFeatures\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMinimum Focusing Distance of 0.69 ft.\/0.21m (Wide), 1.25 ft.\/0.38m (Tele)\u003c\/li\u003e\n\u003cli\u003eControl Ring for Direct Setting Changes\u003c\/li\u003e\n\u003cli\u003e12 pin Communication System.\u003c\/li\u003e\n\u003cli\u003eAir Sphere Coating (ASC) Minimizes Lens Flare and Ghosting\u003c\/li\u003e\n\u003cli\u003eDust- and Weather-resistant with Fluorine Coating\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":29138767216745,"sku":"3680C002","price":2399.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF24_70_Slant.jpg?v=1569283922"},{"product_id":"nikon-z-24mm-f-1-8-s-lens","title":"Nikon Z 24mm f\/1.8 S Lens","description":"\u003ch3\u003eImmersive storytelling at its best.\u003c\/h3\u003e\n\u003cp\u003eTell incredible immersive stories with the scene-setting \u003cstrong\u003eNIKKOR Z 24mm f\/1.8 S\u003c\/strong\u003e, an incredibly bright and sharp wide-angle prime lens optimized for the revolutionary light-gathering capability of Nikon's breakthrough Z mount. Capture the serenity of a scenic vista or the beautiful environmental context of a cherished portrait. The NIKKOR Z 24mm f\/1.8 S handles wide-angle applications with gorgeous resolution throughout the entire frame and naturally soft bokeh. Ideal for landscapes, cityscapes, environmental portraits, architecture and group shots with a bright, fast f\/1.8 aperture that makes it extremely versatile in low light. It's also a staple for video applications, covering essential establishing shots and much more.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cdiv class=\"embed-container\"\u003e\u003ciframe width=\"1280\" height=\"720\" src=\"https:\/\/www.youtube.com\/embed\/rDR2JSpYtEI\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003ch3\u003eS-Line\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNIKKOR quality at its absolute best.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAt the top of the ever-expanding NIKKOR Z lens lineup, S-Line lenses push Nikon’s tradition of optical excellence and innovation to unprecedented new heights. Superior performance and resolution. Sophisticated features and operability. Specialized technologies and reliability enhancements. All while taking full advantage of the monumental Nikon Z mount and adhering to the strictest image quality and build standards.\u003c\/p\u003e\n\u003ch3\u003eMesmerizing, Distortion-free Wide Shots\u003c\/h3\u003e\n\u003cp\u003eCapture so much more of a scene, with clarity and sharpness throughout the entire frame. 24mm is well-regarded as an exceptional focal length for establishing expansive views, with or without subjects, and the NIKKOR Z 24mm f\/1.8 S’s ability to produce edge to edge sharpness, even at its widest aperture, makes it invaluable for wide-angle applications, even in low light.\u003c\/p\u003e\n\u003ch3\u003eCaptivating Establishing Shots and More\u003c\/h3\u003e\n\u003cp\u003eAs a video lens, the NIKKOR Z 24mm f\/1.8 S shines as a go-to for incredibly steady handheld establishing shots, as well as exquisitely composed environmental wide shots and interviews with a sense of place. Its superb aperture control delivers smooth exposure changes without the impression of 'stepping' when transitioning from interior to exterior during the same shot.\u003c\/p\u003e\n\u003ch3\u003eComprehensive Distortion Control\u003c\/h3\u003e\n\u003cp\u003eAn Extra-low Dispersion (ED) element corrects chromatic aberrations (optical color defects). Nano Crystal Coat (N) virtually eliminates flare, ghosting, and coma. And optical advancements of the Z mount and S-Line render point-light sources sharper than ever without the usual diamond-shaped distortion—perfect for environmental portraits, nightscapes and more.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default","offer_id":29205818933353,"sku":"20080","price":996.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Nikon-Z-24mm-f_1.8-S-Lens-main-front.jpg?v=1569291458"},{"product_id":"canon-rf-70-200mm-f2-8-l-is-usm-lens","title":"Canon RF 70-200mm F2.8 L IS USM Lens","description":"\u003cp\u003eA powerful 70-200mm zoom lens in a compact size, the \u003cstrong\u003eCanon RF 70-200mm f\/2.8 L IS USM\u003c\/strong\u003e features state-of-the-art optics and image stabilization to help you achieve clear, beautiful imagery — even at a distance. This L-series lens maintains a constant f\/2.8 aperture through the entire zoom range, generating bright video and stills, even in low-light situations. Designed for maximum compatibility with Canon’s EOS R series cameras, the dust- and weather-resistant construction of the Canon RF 70-200mm f\/2.8 L IS USM lens is perfect for wildlife and sports photographers, but performs equally well when shooting in the studio.\u003c\/p\u003e\n\n\u003ch2\u003eMade to move\u003c\/h2\u003e\n\u003cp\u003eThe compact, lightweight design of the Canon RF 70-200mm f\/2.8 L IS USM lens is surprisingly tough. Featuring dust- and weather-resistant construction in the lens mount, switch panel and all rings, Canon’s lightest and shortest 70-200mm f\/2.8 lens is perfect on-location. Fluorine coatings on the front and rearmost surfaces further protect against dirt and dust and make any fingerprints easier to remove. And just like the rest of Canon’s RF lenses, the Canon RF 70-200mm f\/2.8 L IS USM is designed with a 12-pin communication system, simplifying complex operations and accelerating communication.\u003c\/p\u003e\n\n\u003ch2\u003eMaintain control\u003c\/h2\u003e\n\u003cp\u003eA first for Canon’s autofocus lenses, two Nano USM focus motors make the Canon RF 70-200mm f\/2.8 L IS USM lens both fast and quiet, while still retaining its compact size. A separate control ring near the back of the lens allows you to directly adjust a number of additional functions, including shutter speed and aperture.\u003c\/p\u003e\n\n\u003ch2\u003eOptics you have to see to believe\u003c\/h2\u003e\n\u003cp\u003eBoasting 17 elements in 13 groups, the optical system in the Canon RF 70-200mm f\/2.8 L IS USM lens was engineered specifically for the RF mount. One Ultra-Low Dispersion (UD) element and one Super UD element work together to help minimize chromatic aberrations and color fringing, resulting in clear, accurate color. Two aspherical elements correct distortion to help improve image clarity, while an Air Sphere Coating (ASC) helps reduce backlit flaring and ghosting. \u003c\/p\u003e\n\n\u003ch2\u003eGet closer to the action\u003c\/h2\u003e\n\u003cp\u003eDesigned to work optimally with an EOS R series camera, the Canon RF 70-200mm f\/2.8 L IS USM lens seamlessly communicates with the camera to dramatically reduce camera-shake and blur in both video and still photos. Achieve crystal clear imagery with up to five stops of stabilization. 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Ideal for shooting sports, weddings and wildlife, this 70-200mm zoom produces beautiful portraits and close-ups too, with an extremely short minimum focusing distance of just over 19” at the wide end. An array of elements ensures accurate color and clear imagery, and extensive coatings help prevent unwanted effects caused by incidental light or other environmental issues. VR technology provides unmatched image stabilization, and a stepping AF motor keeps the autofocus quiet and quick. For use in cinematography, the Nikon Z 70-200mm f\/2.8 VR S lens also features parfocal support for maintaining manual focus while zooming.\u003c\/p\u003e\n\u003ch2\u003eCrystal clear images and bright, accurate color\u003c\/h2\u003e\n\u003cp\u003eSix Extra-low Dispersion (ED) elements and one Fluorite Lens (FL) element in the Nikon Z 70-200mm f\/2.8 VR S lens work together to help minimize chromatic aberrations and color fringing. A Short-wavelength Refractive (SR) element controls short-wavelength light, further increasing color accuracy. Two aspherical elements reduce distortion, improving overall image clarity. Nikon’s Super Integrating Coating on lens elements features a Nano Crystal Coat and ARNEO Coat to help eliminate incidental light that can cause unwanted ghosting, reflections and flare, as well as Fluorine Coat, Nikon’s proprietary dust, dirt and moisture repellant.\u003c\/p\u003e\n\u003ch2\u003eShoot steady stills and video\u003c\/h2\u003e\n\u003cp\u003eBuilt-in optical Vibration Reduction (VR) image stabilization in the Nikon Z 70-200mm f\/2.8 VR S lens is effective to an unparalleled 5.5 stops, ensuring extraordinarily sharp imagery when shooting handheld. Additional electronic VR (e-VR) can also be enabled for added stability during video shooting.\u003c\/p\u003e\n\u003ch2\u003eQuick, quiet autofocus\u003c\/h2\u003e\n\u003cp\u003eThe ultra-quiet stepping motor (STM) in the Nikon Z 70-200mm f\/2.8 VR S lens provides fast, smooth and precise autofocus, all while maintaining near-silent performance, making this lens ideal for still photography as well as video.\u003c\/p\u003e\n\u003ch2\u003eSuperb cinematography\u003c\/h2\u003e\n\u003cp\u003eThe Nikon Z 70-200mm f\/2.8 VR S lens is ideal for cinematographers who prefer to manually focus while shooting. 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Featuring an ultra-wide 20mm field of view and a brilliant f\/1.8 maximum aperture, three Extra-low Dispersion (ED) elements and Nikon’s proprietary Nano Crystal Coat, this lens consistently delivers crisp, clear imagery from corner to corner. A quick, quiet autofocus and customizable control ring ensure performance accuracy, while nine rounded aperture blades and the largest full-frame mount in the industry generate beautifully blurred backgrounds.\u003c\/p\u003e\n\u003ch2\u003eVibrant, accurate imagery\u003c\/h2\u003e\n\u003cp\u003eThree Extra-low Dispersion (ED) elements in the Nikon Z 20mm f\/1.8 lens minimize chromatic aberrations and color fringing, increasing color clarity and accuracy. Nikon’s proprietary Nano Crystal Coat helps eliminate incidental light that can cause unwanted ghosting, reflections and flare.\u003c\/p\u003e\n\u003ch2\u003eFast, quiet autofocus\u003c\/h2\u003e\n\u003cp\u003eTo help minimize lens aberrations, even at a close range, the Nikon Z 20 mm f\/1.8 lens employs a multi-focusing system. Two precisely synchronized autofocus drives provide highly accurate autofocusing, drastically reducing abnormalities like color fringing and other issues affecting image quality. 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From exquisite wide-angle landscapes to incredibly detailed close-ups, this lens delivers unbelievable resolution and impressive clarity. Two Extra-low Dispersion (ED) elements, two aspherical elements, and one aspherical ED element paired with Nikon’s proprietary Super Integrated Coating system ensures minimal distortion, even at its longest 200mm reach. A smooth, silent stepping motor, up to 5 stops of built-in optical Vibration Reduction (VR), advanced autofocusing and subject tracking make this lens absolutely ideal for video, and a customizable control ring provides added easy access to frequently used camera settings.\u003c\/p\u003e\n\u003ch2\u003eDesigned for the road\u003c\/h2\u003e\n\u003cp\u003eFeaturing 19 elements in 15 groups, the Nikon Z 24-200mm f\/4-6.3 VR lens remains surprisingly compact and lightweight, at only 1.2 pounds (570 g). A versatile piece of equipment with a broad zoom range, this lens maintains a bright maximum aperture of f\/4 throughout the zoom range, adapting easily from landscapes and architecture to portraits and street photography.\u003c\/p\u003e\n\u003ch2\u003eAccurate color, clear imagery\u003c\/h2\u003e\n\u003cp\u003eTwo Extra-low Dispersion (ED) elements in the Nikon Z 24-200mm f\/4-6.3 lens help minimize chromatic aberrations and color fringing, increasing color accuracy. Two aspherical elements and one aspherical ED element work together to help reduce distortion, improving overall image clarity. Nikon’s Super Integrating Coating on lens elements features a Nano Crystal Coat and ARNEO Coat to help eliminate incidental light that can cause unwanted ghosting, reflections and flare, as well as Fluorine Coat, Nikon’s proprietary dust, dirt and moisture repellant.\u003c\/p\u003e\n\u003ch2\u003eShoot steady videos and stills\u003c\/h2\u003e\n\u003cp\u003eBuilt-in optical Vibration Reduction (VR) image stabilization in the Nikon Z 24-200mm f\/4-6.3 lens is effective to 5 stops, ensuring extraordinarily sharp imagery when shooting handheld. When paired with the 5 Axis In-Body VR (IBIS) of Nikon’s full-frame Z Series cameras, image stabilization is even further enhanced.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":31895021846633,"sku":"20092","price":846.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/nikon-z-24-200mm-f4-6.3-vr-lens.jpg?v=1581526856"},{"product_id":"canon-rf-100-500mm-f4-5-7-1l-is-usm-lens","title":"Canon RF 100-500mm F4.5-7.1 L IS USM Lens","description":"\u003cp\u003eThe \u003cb\u003eCanon RF 100-500mm f4.5-7.1L IS USM Lens\u003c\/b\u003e is the ultimate in telephoto flexibility and versatility. Utilizing new lens designs available thanks to the larger lens mount on the RF system, Canon has created the ultimate walk around lens for wildlife photographers or those who want the ability to get long reach without the limits of a fixed focal length lens. 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Thanks to this innovation, changing settings on the go without interrupting shooting has never been easier.\u003c\/p\u003e\n\n\u003ch2\u003eCompatible with New Extenders\u003c\/h2\u003e\n\u003cp\u003eFor the ultimate in long-distance shooting, the RF 100-500mm f4.5-7.1l IS USM is also compatible with the new RF 1.4x and 2x Extenders from 300-500mm. An internal stop will prevent zooming below 300mm when used with these extenders. 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The inclusion of DO elements also reduces the number of elements required for the lens design, further contributing to the lightweight nature of the lens.\u003c\/p\u003e\n\n\u003ch2\u003eUp to 4-Stops of Optical Image Stabilization\u003c\/h2\u003e\n\u003cp\u003eSuper telephoto images can be difficult to keep sharp without a tripod or monopod, in large part because of movement at the camera. Canon has incorporated their latest Optical Image Stabilization in the RF 800mm f11, so images remain tack sharp, even when handheld.\u003c\/p\u003e\n\n\u003ch2\u003eRF Lens Control Ring\u003c\/h2\u003e\n\u003cp\u003eLike all RF lenses, the RF 800mm f11 IS STM incorporates Canon’s control ring, which can be customized to control shutter speed, aperture, or ISO easily and without the need to look away from the viewfinder. 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Like the RF35mm F1.8 Macro IS USM, it also includes half-size macro functionality allowing for a minimum focusing distance as close as 1.15 ft. With a built-in customizable control ring and a fast 12-pin communication system, the RF85mm F2 Macro IS STM is an ideal travel companion for your portrait, macro, low-light, and video needs.   \u003c\/p\u003e\n\u003ch2\u003eBright f\/2 Aperture Mid-telephoto Macro RF Lens with Beautiful Bokeh\u003c\/h2\u003e\n\u003cp\u003eBright f\/2.0 lens - combined with the full-frame sensor of an EOS R series camera - delivers exceptional low-light performance and beautiful background blur.\u003c\/p\u003e\n\u003ch2\u003eMaximum Magnification of 0.5x and Minimum Focusing Distance of 1.15 ft.\u003c\/h2\u003e\n\u003cp\u003eWith its impressive 1.15 ft. minimum focusing distance, the RF85mm F2 Macro IS STM lens is designed for working up-close and personal with subjects to document even the most minute of details. 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It provides up-to 3-stops of Hybrid Optical Image Stabilization to compensate for both angular and shift-type camera shake that may occur during macro shooting, allowing image-makers with EOS R series cameras to capture impressively precise detail wherever they are.\u003c\/p\u003e\n\u003ch2\u003eControl Ring for Direct Setting Changes\u003c\/h2\u003e\n\u003cp\u003eThe RF85mm F2 Macro IS STM lens incorporates a control ring on the lens barrel that can directly adjust numerous settings including shutter speed, aperture, ISO, exposure compensation and more. Located towards the front of the lens it effectively adds a third dial to EOS R and RP cameras, and a fourth dial to EOS R5 and R6 cameras. With a tactile, easily distinguished surface and a clicking mechanism that provides tangible feedback for confident use while looking through the viewfinder, the control ring adds outstanding connection to any shooting scenario. For photographers and moviemakers who would prefer a silent control ring, the clicking mechanism can be removed at a Canon Factory Service Center location for a fee.\u003c\/p\u003e\n\u003ch2\u003e12-pin Communication System\u003c\/h2\u003e\n\u003cp\u003eDesigned to quickly communicate shooting data, the RF85mm F2 Macro IS STM features the 12 pin communication system inherent in all RF lenses. This helps coordinate complex processes requiring high-speed communication and large data transfer, such as fast AF response with broader AF area, Image Stabilization, the Digital Lens Optimizer, and even the adjustment of the customizable Lens Control Ring for a quick and efficient user experience.\u003c\/p\u003e\n\u003ch2\u003e9 blade Circular Aperture\u003c\/h2\u003e\n\u003cp\u003eThanks to its 9-blade, circular aperture, the RF85mm F2 Macro IS STM is capable of gorgeous, evocative out-of-focus areas and soft backgrounds. 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This highly portable and affordable lens uses new optical designs and lens technology to allow for a compact lens that provides excellent reach, and doesn’t have the price of a reliable used car to go along with it.\u003c\/p\u003e\n\n\u003ch2\u003eFirst Compact \u0026amp; Lightweight 600mm Super Telephoto RF Lens\u003c\/h2\u003e\n\u003cp\u003eThe RF 600mm f11 IS STM Lens is the first native RF lens to achieve a focal length of 600mm. Unlike its EF counterparts, this lens is designed to be easily handheld by incorporating an extending\/retracting locking lens barrel design, in combination with Diffractive Optics (DO) elements. Thanks to this innovative design, the RF 600mm tips the scales at just over 2 pounds, making it easy to carry and use without additional monopods or tripods.\u003c\/p\u003e\n\n\u003ch2\u003eEnhanced Portability with Extending\/Retracting Locking Lens Barrel\u003c\/h2\u003e\n\u003cp\u003ePart of the design enhancements introduced with the RF 600mm is an extending and retracting locking lens barrel. This allows the barrel of the lens to retract when not in use, making it smaller and easier to carry than previous super telephoto offerings. Unlocking via a quick-lock ring and extending the barrel prepares the lens for action in mere seconds.\u003c\/p\u003e\n\n\u003ch2\u003eDiffractive Optics (DO) for Enhanced Image Quality\u003c\/h2\u003e\n\u003cp\u003eCanon has utilized a gapless dual-layered diffractive optical element design to virtually eliminate chromatic aberrations and ensure clear, detailed images for high quality results no matter the subject. The inclusion of DO elements also reduces the number of elements required for the lens design, further contributing to the lightweight nature of the lens.\u003c\/p\u003e\n\n\u003ch2\u003eUp to 5-Stops of Optical Image Stabilization\u003c\/h2\u003e\n\u003cp\u003eSuper telephoto images can be difficult to keep sharp without a tripod or monopod, in large part because of movement at the camera. Canon has incorporated their latest Optical Image Stabilization in the RF 600mm f11, so images remain tack sharp, even when handheld.\u003c\/p\u003e\n\n\u003ch2\u003eRF Lens Control Ring\u003c\/h2\u003e\n\u003cp\u003eLike all RF lenses, the RF 600mm f11 IS STM incorporates Canon’s control ring, which can be customized to control shutter speed, aperture, or ISO easily and without the need to look away from the viewfinder. Thanks to this innovation, changing settings on-the-go without interrupting shooting has never been easier.\u003c\/p\u003e\n\n\u003ch2\u003eCompatible with New Extenders\u003c\/h2\u003e\n\u003cp\u003eFor the ultimate in long-distance shooting, the RF 600mm f11 IS STM is also compatible with the new RF 1.4x and 2x Extenders. Using the 1.4x provides a focal length of 840mm, and the 2x 1200mm.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":32584669036649,"sku":"3986C002","price":829.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF600mm_IS_STM_3.jpg?v=1594248223"},{"product_id":"sigma-100-400mm-f-5-6-3-dg-dn-os-contemporary-lens-for-sony-fe","title":"Sigma 100-400mm f\/5-6.3 DG DN OS Contemporary Lens for Sony FE","description":"\u003ch3\u003eA remarkable optical performance and a full range of functionalities in a compact body for exceptional lightweight shooting.\u003c\/h3\u003e\n\u003cp\u003eIntroducing a long-awaited ultra-telephoto zoom lens designed exclusively for full-frame mirrorless cameras.\u003c\/p\u003e\n\u003cp\u003eWith the levels of optical performance and functionalities essential for full-fledged shooting packed into a lightweight and compact body, which is a key in field photography, the \u003cstrong\u003eSIGMA 100-400mm F5-6.3 DG DN OS | Contemporary\u003c\/strong\u003e is an ultra-telephoto zoom lens that invites you to take it with you on casual outings.\u003c\/p\u003e\n\u003cp\u003eThe state-of-art optical design technology ensures edge-to-edge high-resolution and high-contrast image quality throughout its entire focal range. This new lens achieves high image quality which rivals that of standard zoom lenses such as the SIGMA 24-70mm F2.8 DG DN | Art, ensuring a perfect match with these lenses while shooting. The level of bokeh and compression effect only achieved by an ultra-telephoto lens provides a fresh perspective to ordinary everyday scenes. This combination of ultra-telephoto images with the excellent mobility of the SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary will open up new ways for you to enjoy ultra-telephoto photography, as well as its possibilities, from everyday snapshots to field photography and everything in between.\u003c\/p\u003e\n\u003cp\u003eWhether you are currently considering trying a telephoto lens or already are a telephoto lens connoisseur, the SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary is a \"light and enjoyable ultra-telephoto zoom lens\" that will provide a great value and a variety of styles to your shooting experience.\u003c\/p\u003e\n\u003cp\u003eSIGMA's 5th DG DN lens with an exclusive new design for full-frame mirrorless cameras\u003c\/p\u003e\n\u003cp\u003eWith the optics design specifically for a camera with a short flange back distance, the DG DN series of lenses achieves a supreme combination of optical performance and compactness that could not have been possible with lenses for single-lens reflex cameras. Thanks to the stepping motor system that is optimized for both phase detection AF and contrast AF, the SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary makes shooting with the video or eye-tracking AF very smooth.\u003c\/p\u003e\n\u003ch3\u003eMount with dust- and splash-proof structure\u003c\/h3\u003e\n\u003cp\u003eThe mount features a special sealing to make the lens an excellent choice in a wide variety of conditions.\u003c\/p\u003e\n\u003ch3\u003eRounded diaphragm\u003c\/h3\u003e\n\u003cp\u003eThe 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/p\u003e\n\u003ch3\u003eDesigned to minimize flare and ghosting\u003c\/h3\u003e\n\u003cp\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions.\u003c\/p\u003e\n\u003ch3\u003eHigh-precision, rugged brass bayonet mount\u003c\/h3\u003e\n\u003cp\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/p\u003e\n\u003ch3\u003eCompatible with Lens Aberration Correction\u003c\/h3\u003e\n\u003cp\u003eMatching the optical characteristics of the lens, this function performs in-camera corrections of peripheral illumination, chromatic aberrations, distortion, and more, to further enhance image quality.\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":32662595108969,"sku":"750965","price":999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/100-400mm-f-5-6.3-DG-DN-OS-Contemporary-Lens-for-Sony-1.jpg?v=1598031179"},{"product_id":"sigma-100-400mm-f-5-6-3-dg-dn-os-contemporary-lens-for-leica-panasonic-l-mount","title":"Sigma 100-400mm f\/5-6.3 DG DN OS Contemporary Lens for Leica \/ Panasonic L-Mount","description":"\u003ch3\u003eA remarkable optical performance and a full range of functionalities in a compact body for exceptional lightweight shooting.\u003c\/h3\u003e\n\u003cp\u003eIntroducing a long-awaited ultra-telephoto zoom lens designed exclusively for full-frame mirrorless cameras.\u003c\/p\u003e\n\u003cp\u003eWith the levels of optical performance and functionalities essential for full-fledged shooting packed into a lightweight and compact body, which is a key in field photography, the \u003cstrong\u003eSIGMA 100-400mm F5-6.3 DG DN OS | Contemporary\u003c\/strong\u003e is an ultra-telephoto zoom lens that invites you to take it with you on casual outings.\u003c\/p\u003e\n\u003cp\u003eThe state-of-art optical design technology ensures edge-to-edge high-resolution and high-contrast image quality throughout its entire focal range. This new lens achieves high image quality which rivals that of standard zoom lenses such as the SIGMA 24-70mm F2.8 DG DN | Art, ensuring a perfect match with these lenses while shooting. The level of bokeh and compression effect only achieved by an ultra-telephoto lens provides a fresh perspective to ordinary everyday scenes. This combination of ultra-telephoto images with the excellent mobility of the SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary will open up new ways for you to enjoy ultra-telephoto photography, as well as its possibilities, from everyday snapshots to field photography and everything in between.\u003c\/p\u003e\n\u003cp\u003eWhether you are currently considering trying a telephoto lens or already are a telephoto lens connoisseur, the SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary is a \"light and enjoyable ultra-telephoto zoom lens\" that will provide a great value and a variety of styles to your shooting experience.\u003c\/p\u003e\n\u003cp\u003eSIGMA's 5th DG DN lens with an exclusive new design for full-frame mirrorless cameras\u003c\/p\u003e\n\u003cp\u003eWith the optics design specifically for a camera with a short flange back distance, the DG DN series of lenses achieves a supreme combination of optical performance and compactness that could not have been possible with lenses for single-lens reflex cameras. Thanks to the stepping motor system that is optimized for both phase detection AF and contrast AF, the SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary makes shooting with the video or eye-tracking AF very smooth.\u003c\/p\u003e\n\u003ch2\u003eMount with dust- and splash-proof structure\u003c\/h2\u003e\n\u003cp\u003eThe mount features a special sealing to make the lens an excellent choice in a wide variety of conditions.\u003c\/p\u003e\n\u003ch2\u003eRounded diaphragm\u003c\/h2\u003e\n\u003cp\u003eThe 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/p\u003e\n\u003ch2\u003eDesigned to minimize flare and ghosting\u003c\/h2\u003e\n\u003cp\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions.\u003c\/p\u003e\n\u003ch2\u003eHigh-precision, rugged brass bayonet mount\u003c\/h2\u003e\n\u003cp\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/p\u003e\n\u003ch2\u003eCompatible with Lens Aberration Correction\u003c\/h2\u003e\n\u003cp\u003eMatching the optical characteristics of the lens, this function performs in-camera corrections of peripheral illumination, chromatic aberrations, distortion, and more, to further enhance image quality.\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":32662596976745,"sku":"750969","price":999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/100-400mm-f-5-6.3-DG-DN-OS-Contemporary-Lens-for-Leica-Panasonic-L-Mount-1.jpg?v=1610751160"},{"product_id":"nikon-z-50mm-f-1-2-lens","title":"Nikon Z 50mm f\/1.2 S Lens","description":"\u003cp\u003eThe 50mm prime for those who crave perfection. Intense rendering power across the entire frame. f\/1.2 max aperture with no light falloff and a dreamlike bokeh effect. Breakthrough autofocus powered by dual stepping motors. Virtually zero aberrations, glare or distortion. This is a 50mm that can only be Z.\u003c\/p\u003e\n\n\u003ch2\u003eAll the detail. All the sharpness.\u003c\/h2\u003e\n\u003cp\u003eHone your creative vision with the sharpest, fastest 50mm prime we've ever created. Extraordinary rendering power across the entire frame. Vast f\/1.2 maximum aperture. Breakthrough autofocus. Liberating distortion and glare control. Weatherproof build. All empowered by Nikon's revolutionary Z Mount, a system that shines with fast lenses. Dream it, and the \u003cstrong\u003eNIKKOR Z 50mm f\/1.2 S\u003c\/strong\u003e will do it.\u003c\/p\u003e\n\n\u003ch2\u003eExcellence in optics.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 50mm f\/1.2 S bears the S-Line designation reserved for premium NIKKOR Z lenses with the most advanced optics, superior performance and finest craftsmanship.\u003c\/p\u003e\n\n\u003ch2\u003eCapture their eyes.\u003c\/h2\u003e\n\u003cp\u003eStaring back at you in every photo and video will be clarity, depth and flawless focus. This is a lens designed for maximum impact and image quality. How will it change the way you shoot?\u003c\/p\u003e\n\n\u003ch2\u003eOwn the light.\u003c\/h2\u003e\n\u003cp\u003eSome of the most difficult—and rewarding—shots involve backlighting. The NIKKOR Z 50mm f\/1.2 S excels in these situations. Anti-reflective Nano Crystal Coat (N) and ARNEO (A) coatings virtually eliminate flare, ghosting and coma by suppressing incidental light coming from any direction.\u003c\/p\u003e\n\n\u003ch2\u003eDramatic depth.\u003c\/h2\u003e\n\u003cp\u003eIsolate your subject with crystalline sharpness that gradually falls off into a dreamlike defocus blur. The extremely shallow depth of field of f\/1.2 is enhanced by a 9 rounded blade diaphragm, creating an ideal bokeh effect.\u003c\/p\u003e\n\n\u003ch2\u003eAutofocus. Redefined.\u003c\/h2\u003e\n\u003cp\u003eRather than moving one large group of lens elements back and forth, the NIKKOR Z 50mm f\/1.2 S's multi-focus system moves two smaller groups half the distance. And rather than using a single powerful—but noisy and battery-draining—ultrasonic motor, the NIKKOR Z 50mm f\/1.2 S uses two smaller energy efficient STM stepping motors to provide faster, quieter, more precise AF operation—a first for an f\/1.2 lens.\u003c\/p\u003e\n\n\u003ch2\u003eEye-Detect AF. As you wish.\u003c\/h2\u003e\n\u003cp\u003eActivate your Z camera's Eye-Detect AF mode and prepare to be amazed. The speed and precision of the NIKKOR Z 50mm f\/1.2 S's multi-focus system are put on display as the camera locks on to your subject's eye and tracks it across the frame.\u003c\/p\u003e\n\n\u003ch2\u003eVideo gets cinematic.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 50mm f\/1.2 S is a video creator's prime. Its exceptional image quality produces stunning 4K footage. Its natural field of view is ideal for interviews, interiors and first-person perspectives. Create beautiful iris transitions across its vast depth of field range with the clickless control ring. As lighting changes, smoothly adjust ISO or exposure to maintain an even shot. Change focus without noticeably affecting the shot's angle of view or causing focus breathing. And because the NIKKOR Z 50mm f\/1.2 S operates in near silence, you can use your Z camera's outstanding autofocus during video recording.\u003c\/p\u003e\n\n\u003ch2\u003eNo need to check the forecast.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 50mm f\/1.2 S is extensively sealed to keep out dust and moisture, especially around the moving parts of the lens barrel. A little water won't hurt a Z camera or lens, so go out and make the most of that rainy day.\u003c\/p\u003e\n","brand":"Nikon","offers":[{"title":"Default Title","offer_id":32804484841577,"sku":"20095","price":2046.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-50mm-f-1.2-Lens-1.jpg?v=1600356276"},{"product_id":"nikon-z-14-24mm-f-2-8-s-lens","title":"Nikon Z 14-24mm f\/2.8 S Lens","description":"\u003ch2\u003eThe ultimate ultra-wide zoom.\u003c\/h2\u003e\n\u003cp\u003eThe views through the \u003cstrong\u003eNIKKOR Z 14-24mm f\/2.8 S\u003c\/strong\u003e are simply epic. Ultra-wide perspectives that challenge our sense of scale. Clarity that transports you. A level of detail you have to see to believe. All in the shortest, lightest and most versatile 14-24mm f\/2.8 constant aperture zoom available. Optimized for landscapes, cityscapes, night skies, architecture, interiors and environmental portraits—this is the lens for taking it all in.\u003c\/p\u003e\n\n\u003ch2\u003eThe world's shortest, lightest f\/2.8 ultra-wide zoom.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 14-24mm f\/2.8 S is smaller and lighter than any comparable lens. It's easier on your back, arms and tripod. It takes up less room in your bag, so you'll be more likely to take it everywhere you go. And it's superbly balanced on a Z camera for composing in the moment.\u003c\/p\u003e\n\n\u003ch2\u003eOut of the shadows.\u003c\/h2\u003e\n\u003cp\u003eCompose with dramatic backlighting from the sun and other light sources. Anti-reflective Nano Crystal Coat (N) and ARNEO (A) coatings virtually eliminate flare, ghosting and coma by suppressing incidental light coming from any direction.\u003c\/p\u003e\n\n\u003ch2\u003eTake it all in.\u003c\/h2\u003e\n\u003cp\u003eWith ultra-wide lenses, every millimeter counts. At its widest setting of 14mm, the NIKKOR Z 14-24mm f\/2.8 S covers 115° of view. And it does so with staggering sharpness and clarity across the entire expansive frame—from the center to the far edges.\u003c\/p\u003e\n\n\u003ch2\u003eMore light. More options.\u003c\/h2\u003e\n\u003cp\u003eGather more light at any zoom position with a fast f\/2.8 constant aperture and your Z camera's Vibration Reduction image stabilization. In low-light, illuminate subjects with longer exposures or sharpen them with faster shutter speeds. This is compositional freedom.\u003c\/p\u003e\n\n\u003ch2\u003eThe stars of the show.\u003c\/h2\u003e\n\u003cp\u003eMany wide lenses misshape pinpoint lights like stars. Not the NIKKOR Z 14-24mm f\/2.8 S. Advancements of the Z Mount and the use of Aspherical elements keep point-light sources like stars and city lights round, sharp and clear, free of sagittal coma and flare.\u003c\/p\u003e\n\n\u003ch2\u003eBrilliant. By design.\u003c\/h2\u003e\n\u003cp\u003eNikon's Z Mount has opened new possibilities for optical design. The NIKKOR Z 14-24mm f\/2.8 S takes advantage of them all. From its compact size and extreme resolving power to its integrated filter slot and distortion control, this is a next generation lens in every way.\u003c\/p\u003e\n\n\u003ch2\u003ePlays well with filters.\u003c\/h2\u003e\n\u003cp\u003eUnlike conventional ultra-wide zooms, the NIKKOR Z 14-24mm f\/2.8 S uses standard 112mm screw-in filters with the included HB-97 lens hood. And for added creativity, it's equipped with a filter slot at the rear element that lets you slide in trimmable filter sheets and gels.\u003c\/p\u003e\n\n\u003ch2\u003eSay \"action.\"\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 14-24mm f\/2.8 S is ideal for video work. Use its ultra-wide perspective for establishing shots, interiors and drawing your viewer into the scene. The autofocus stepping motor and powered aperture mechanism operate in near silence. Even a hot shoe mic mounted on the camera won't pick up focusing noise. And focus breathing has been all but eliminated, so you can smoothly change focus without noticeably affecting the shot's angle of view.\u003c\/p\u003e\n\n\u003ch2\u003eGo. Wherever the road takes you.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 14-24mm f\/2.8 S is designed for the great outdoors. It's extensively sealed to keep out dust and moisture*, especially around the lens mount and all moving parts. The front element has Nikon's protective nonstick Fluorine coating, which repels dust and moisture and easily wipes clean.\u003c\/p\u003e\n\n\n","brand":"Nikon","offers":[{"title":"Default Title","offer_id":32804496113769,"sku":"20097","price":1896.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-14-24mm-f-2.8-S-Lens-2.jpg?v=1600361638"},{"product_id":"fujifilm-xf-10-24mm-f4-r-ois-wr-lens","title":"Fujifilm XF 10-24mm F4 R OIS WR Lens","description":"\u003cp\u003eBring creative visions into reality and make photos that evoke feeling like never before with \u003cstrong\u003eXF 10-24mm F4 R OIS WR\u003c\/strong\u003e, a compact wide-angle zoom, with a 35mm equivalent focal range of 15-36mm, that lets you access all the most popular 35mm wide-angle focal lengths in one lens. With Optical Image Stabilization (OIS) that is improved to 3.5 stops from its predecessor (XF 10-24mm F4 R OIS lens), the addition of weather resistant seals, designed to protect the lens against dust and moisture, and simple updates to the aperture ring, this new XF 10-24mm F4 R OIS WR lens is now practical, portable, and durable, which makes it simply reliable when those moments matter most.\u003c\/p\u003e\n\u003ch2\u003eA New Weather Resistant Design, Same Optics\u003c\/h2\u003e\n\u003cp\u003eSome things should never change, and when it comes to the optical design of this lens, that is certainly the case. Despite being designed to be both dust and moisture resistant, the new XF 10-24mm F4 R OIS WR retains the same XF lens optical designs that make them a beloved addition to any X Series user’s camera bag. XF 10-24mm F4 R OIS WR lens maintains a compact form factor, edge-to-edge sharpness, and constant F4 aperture value throughout its entire range of focal lengths. It is able to do this in challenging environments and in temperatures as low as 14°Fahrenheit (-10°Celsius).\u003c\/p\u003e\n\u003ch2\u003eRedesigned For Enhanced Stability\u003c\/h2\u003e\n\u003cp\u003eAdded stability comes to XF 10-24mm F4 R OIS WR lens in the form of a new, sophisticated gyro sensor that is designed to improve Optical Image Stabilization (OIS) from our previous XF lenses by 1.0 stop. This brings vibration reduction performance up to 3.5 stops, which can be further extended to 6.5 stops when it is paired with a current X Series camera equipped with an In-Body Image Stabilization (IBIS) feature, such as FUJIFILM X-T4. Regardless of the X Series camera it is used with, one thing is certain: with the new XF 10-24mm F4 R OIS WR lens, sharp images are on the horizon.\u003c\/p\u003e\n\u003ch2\u003eYou Asked, We Listened\u003c\/h2\u003e\n\u003cp\u003eIncorporating user feedback into our products is in our DNA, so it should be no surprise that the requests for an “A-position” aperture lock and an f-stop scale be added to the lens’s aperture ring were the first things we addressed with this new XF lens design. And since we were making these changes, we also decided to take the opportunity to go one step further and also reduce the width of both the aperture and focus rings (as compared to the previous XF 10-24mm F4 R OIS lens version) by 1mm to shave 0.9 oz. (25g) off the total weight. Added practicality for less weight just seemed like the perfect trade-off in our opinion. We hope you think so too.\u003c\/p\u003e\n\u003ch2\u003eFast, Reliable, and Near-silent Autofocus\u003c\/h2\u003e\n\u003cp\u003eOur engineers go to great lengths to make lenses that will focus accurately and quietly, while keeping lens breathing to a minimum. Whether it's being used for photo or video, the new XF 10-24mm F4 R OIS WR lens is engineered to meet all of these needs. Lightweight focusing elements snap into place with the help of a high-precision motor and subjects easily remain tack sharp, with the lens reliably holding focus regardless of whether the subject is standing still or moving within the frame.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":32869624545385,"sku":"16666753","price":1049.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/XF-10-24mm-F4-R-OIS-WR-Lens-1.jpg?v=1602716016"},{"product_id":"canon-rf-70-200mm-f4l-is-usm-lens","title":"Canon RF 70-200mm F4L IS USM Lens","description":"\u003ch2\u003eCanon's Shortest and Lightest 70-200mm f\/4 Interchangeable Zoom Lens\u003c\/h2\u003e\n\u003cp\u003eConvenience is a major consideration when shooting, and the \u003cstrong\u003eRF70-200mm F4 L IS USM lens\u003c\/strong\u003e is our most compact and lightest 70-200mm f\/4 lens, making it even more appealing to use for your photo and video opportunities. As a more portable 70-200mm option than our EF version, this new RF lens is easier to fit into a messenger bag as well as a camera backpack vertically so it's always on-hand and ready to go.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003ca class=\"btn\" href=\"https:\/\/www.usa.canon.com\/internet\/portal\/us\/home\/support\/details\/lenses\/ef\/telephoto-zoom\/rf70-200mm-f4-l-is-usm\/rf70-200mm-f4-l-is-usm?subtab=downloads-firmware\" target=\"_blank\"\u003eNEW FIRMWARE UPDATE\u003c\/a\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003c\/div\u003e\n\u003ch2\u003eHigh Image Quality and Bright, Constant f\/4 Aperture Telephoto Zoom RF L Lens\u003c\/h2\u003e\n\u003cp\u003eThe EF 70-200mm F4 lenses provided impressive picture quality and that superb reputation has carried over and has been improved with this RF version. With L series optics and a 9 blade circular aperture for creative bokeh, this is an excellent telephoto complement to the RF24-105mm F4 L IS USM and will provide you with impressive results, even when shooting in low light situations.\u003c\/p\u003e\n\u003ch2\u003eOptical Image Stabilizer with up to 5 Stops of Shake Correction*\u003c\/h2\u003e\n\u003cp\u003eBecause RF lenses are designed specifically for the RF Mount found on EOS R series cameras, the lens and camera combine to share shooting data, helping to dramatically reduce the effect of camera shake that can occur when using handheld. This applies when capturing both stills and video with up to 5 stops of stabilization* for accurate and clear content.\u003c\/p\u003e\n\u003ch2\u003eUp to 7.5 stops of Shake Correction with Coordinated Optical Image Stabilizer and In-Body Image Stabilizer\u003c\/h2\u003e\n\u003cp\u003eWhen combined with an EOS R series camera equipped with In-Body Image Stabilizer, the lens' Optical Image Stabilizer teams up with the In-Body Image Stabilizer to provide coordinated IS up to 7.5 stops, further helping to alleviate shaking for photos and video, and adjusting the ratio from optical to in-body stabilization automatically throughout the zoom range so you have the best of both worlds.\u003c\/p\u003e\n\u003ch2\u003eHigh Speed, Smooth and Quiet Auto Focus with Dual Nano USM\u003c\/h2\u003e\n\u003cp\u003eLike some of its predecessors such as the RF70-200mm F2.8L IS USM and RF100-500mm F4.5-7.1L IS USM lenses, the RF70-200mm F4 L IS USM is equipped with dual independent Nano USMs to help achieve high-speed and focus accuracy at any focal length or throughout its travel, and its focusing range. This helps you quickly focus and keep up with fast-moving subjects and also provides smooth and silent autofocus while shooting movies, so there is relatively no disturbance for you, the subject or in what you see visually and hear audibly during shooting and playback.\u003c\/p\u003e\n\u003ch2\u003eMinimum Focusing Distance of 1.97 ft. and Maximum Magnification of 0.28x\u003c\/h2\u003e\n\u003cp\u003eWhile the EF 70-200mm f\/4L IS II USM counterpart lets you shoot at a minimum focusing distance of approx. 3.3 ft., the dual independent Nano USMs found in the RF70-200mm F4 L IS USM lets you get even closer, up to 1.97 ft. from the subject at full zoom range and at a maximum magnification of 0.28x (at 200mm), so you can get highly detailed, highly impressive images even at close range with a telephoto zoom lens.\u003c\/p\u003e\n\u003ch2\u003eControl Ring for Direct Setting Changes\u003c\/h2\u003e\n\u003cp\u003eThe RF70-200mm F4 L IS USM lens has a separate, independent control ring that is located towards the front of the lens, which can be used for immediate exposure adjustments during still and video shooting. With the control ring, you can customize its dial to directly adjust settings such as shutter speed, lens aperture, exposure compensation and ISO. For photographers and moviemakers who would prefer a silent control ring, the clicking mechanism can be removed by a Canon service provider for a fee.\u003c\/p\u003e\n\u003ch2\u003e12-Pin Communication System\u003c\/h2\u003e\n\u003cp\u003eDesigned to quickly process data, the 12-pin communication system inherent in all RF lenses helps accelerates AF, Image Stabilization, the Digital Lens Optimizer and more, helping to simplify complex operations and provide a quick and reliable user experience.\u003c\/p\u003e\n\u003ch2\u003eDust - and Weather-resistant\u003c\/h2\u003e\n\u003cp\u003eFeel confident shooting in almost any weather condition, from rain to snow, thanks to dust- and weather-resistant construction in the lens mount, switch panel, lens barrel extension and all rings. Sealing is applied to lens joining sections and switch panels to help prevent water and dust from entering into the lens.\u003c\/p\u003e\n\u003ch2\u003eFluorine Coating\u003c\/h2\u003e\n\u003cp\u003eThe RF70-200mm F4 L IS USM lens features fluorine coatings on the front and rearmost surfaces to help prevent water and oil from sticking to the lens, making it easy to clean off smudges and fingerprints.\u003c\/p\u003e\n\u003ch2\u003eFour UD Elements and Air-Sphere Coating (ASC)\u003c\/h2\u003e\n\u003cp\u003eClear, high-quality images are produced with the help of four low refractive and ultra-low dispersion lenses, providing significant chromatic aberration correction through the entire zoom range. In addition, the RF70-200mm F4 L IS USM lens features our Air Sphere Coating (ASC), which helps to reduce the occurrence of lens flare and ghosting. This helps provide clean results with minimal distractions and aberrations.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":32913843748969,"sku":"4318C002","price":1499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF-70-200mm-f4L-IS-USM-Lens-3.jpg?v=1604342850"},{"product_id":"canon-rf-50mm-f1-8-stm-lens","title":"Canon RF 50mm F1.8 STM Lens","description":"\u003cp\u003eFor anyone with an EOS R series camera, add the \u003cstrong\u003eRF 50mm F1.8 STM lens\u003c\/strong\u003e to that list. As a 50mm lens it’s already compact, but as part of the EOS R System, it’s even more compact due to its compatibility with an EOS R camera body, so there’s every reason to keep it attached or put in your bag so you can shoot – and get a great shot – anywhere and anytime. Size isn’t all though. As a fixed focal length lens, it lets you be creative with composition and can be used for a wide range of scenes, from snapshots to portraits to landscapes and more. Those images will stand out, too, just like you intend whether on social media or just sharing, thanks to impressive optical features like a PMo aspherical lens to suppress aberrations, coatings to reduce flaring and ghosting, and a large f\/1.8 aperture for low-light shooting and circular bokeh. Pick it up and use it one time and you’ll see for yourself, and you won’t be able to leave the house without it.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":32913844437097,"sku":"4515C002","price":219.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF-50mm-f1.8-STM-Lens-5.jpg?v=1604361448"},{"product_id":"fujifilm-xf-70-300mm-f4-5-5-6-r-lm-ois-wr-lens","title":"Fujifilm XF 70-300mm F4.5-5.6 R LM OIS WR Lens","description":"\u003cp\u003eThe Fujifilm \u003cstrong\u003eXF 70-300mm F4-5.6 R LM OIS WR\u003c\/strong\u003e makes it easy to take super telephoto photography with you on your greatest adventures and create images that convey the true excitement and awe of the experience. This remarkably versatile X Series zoom lens offers an equivalent focal range of 107-457mm and a minimum close focusing distance of 32.7in (0.83m) throughout, achieving 0.33x maximum tele macro magnification. It is also possible to pair the lens with XF1.4X TC WR and XF2X TC WR teleconverters to achieve a huge equivalent focal length of up to 914mm in exchange for only 2 stops of stop-loss. Autofocus is driven by a linear motor for fast, near-silent autofocus precision, while the built-in Optical Image Stabilization (OIS) provides up to 5.5 stops of vibration reduction. All this ensures you’re always ready to make images, whether it’s the undergrowth beneath your feet, or a tree on a distant horizon. This much ability often requires a trade-off in size, but XF 70-300mm F4-5.6 R LM OIS WR’s 17 elements in 12 groups, including two ED elements, are housed within a highly portable body that measures just 5.2in (132.5mm) in length and weighs 1.3lb (580g). With a dust- and moisture-resistant construction and the ability to operate in temperatures as low as 14°F (-10°C), this lens makes the perfect companion, wherever your next adventure takes you.\u003c\/p\u003e\n\u003ch2\u003eADAPTABLE BY NATURE\u003c\/h2\u003e\n\u003cp\u003eXF 70-300mm F4-5.6 R LM OIS WR is a versatile lens, designed for the true outdoor adventurer to document their exploration and appreciation of the world around them. This super telephoto zoom lens consists of 17 elements in 12 groups and boasts two ED elements, offering an equivalent focal range of 107-457mm, with a close focusing distance of 32.7in (0.83m). With all this packed into one lens, XF 70-300mm F4-5.6 R LM OIS WR makes it possible to frame everything, from the tiniest leaf and the mightiest mountain to the most distant glimpses of wildlife, all made in spectacular FUJIFILM color, with stunning image quality.\u003c\/p\u003e\n\u003ch2\u003eWHEN THE UNEXPECTED IS THE ONLY GUARANTEE\u003c\/h2\u003e\n\u003cp\u003eUnpredictability is the thing that makes an adventure so exciting, so in order to keep a compelling visual record, you need to be ready for the unexpected. At just 5.2in (132.5mm) long and weighing 1.3lb (580g), XF 70-300mm F4-5.6 R LM OIS WR is extremely compact and lightweight for a telephoto zoom and its state-of-the-art autofocus uses a linear motor for near silent operation and absolute focusing precision. These features combine to ensure that documenting long days in the field is less about endurance and more about the experience.\u003c\/p\u003e\n\u003ch2\u003ePUTTING IT ALL WITHIN REACH\u003c\/h2\u003e\n\u003cp\u003eXF 70-300mm F4-5.6 R LM OIS WR is compatible with the XF1.4X TC WR and XF2X TC WR teleconverters, making it possible to achieve a maximum 35mm equivalent focal length of up to 914mm with only 2 stops of stop-loss. With such a potentially huge focal range in such a small and lightweight body, this remarkable lens opens up a new world of image-making opportunities. Whether you’re an adventurer, a naturalist or you just like to be ready for anything, XF 70-300mm F4-5.6 R LM OIS WR makes the joys of super telephoto accessible to all.\u003c\/p\u003e\n\u003ch2\u003eAPPRECIATE THE FINER THINGS\u003c\/h2\u003e\n\u003cp\u003eConveying the true magic of an experience is as much about the details as it is about the bigger picture, so having the ability to frame them easily and effectively is essential. XF 70-300mm F4-5.6 R LM OIS WR has a close focusing distance of 32.7in (0.83m) throughout the zoom range, making it possible to create tele macro images at a 0.33x maximum magnification. When this is combined with the lens’ on-board Optical Image Stabilization (OIS) system, that provides up to 5.5 stops of correction, you can be sure the finer details of your adventure will be crisp and in focus.\u003c\/p\u003e\n\u003ch2\u003eBUILT TO GO THE DISTANCE\u003c\/h2\u003e\n\u003cp\u003eThe toughest experiences often form the greatest stories. That’s why XF 70-300mm F4-5.6 R LM OIS WR has been built to endure the harshest conditions. This lens is dust and moisture-resistant and can operate in temperatures as low as 14°F (-10°C). Whether you’re in search of penguins in the South Pacific or framing the dusty landscapes of Death Valley, XF 70-300mm F4-5.6 R LM OIS WR can be with you on every step of your journey.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":33093245403241,"sku":"16666868","price":849.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/XF-70-300mm-f4.5-5.6-R-LM-OIS-WR-Lens-1.jpg?v=1611765212"},{"product_id":"sigma-28-70mm-f-2-8-dg-dn-contemporary-lens-for-leica-panasonic-l-mount","title":"Sigma 28-70mm f\/2.8 DG DN Contemporary Lens for Leica \/ Panasonic L-Mount","description":"\u003ch2\u003eSmart and nimble. The new standard mirrorless zoom.\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eSIGMA 28-70mm F2.8 DG DN | Contemporary\u003c\/strong\u003e redefines the standard zoom for mirrorless cameras by combining outstanding optical performance, an F2.8 constant aperture, and a lightweight and compact body. The design of the 28-70mm F2.8 DG DN | Contemporary is based on the existing 24-70mm F2.8 DG DN | Art, but with a focal range starting at 28mm, making the lens body significantly smaller and lighter while maintaining superb optical performance. It is the smallest and lightest lens in its class. Remaining true to the Contemporary line’s core concept of maintaining an optimal balance between optical performance and lens size, this new optic delivers professional quality results in a body small enough to take on a casual outing.\u003c\/p\u003e\n\u003cp\u003eIn addition to prioritizing portability, SIGMA’s optical engineers introduced a new combination of coatings and structural elements that make this standard zoom well-equipped for use in a wide range of shooting environments. Likewise, the latest production and manufacturing techniques were employed to ensure exceptionally high build quality.\u003c\/p\u003e\n\u003cp\u003eThe 28-70mm F2.8 DG DN | Contemporary introduces another fast, high-performance, large-aperture zoom lens to SIGMA’s mirrorless line-up, offering a more compact alternative to the existing 24-70mm F2.8 DG DN | Art.\u003c\/p\u003e\n\u003ch2\u003eDesign based on SIGMA’s Art line, with the same uncompromising optical performance\u003c\/h2\u003e\n\u003cp\u003eThe optical design of the SIGMA 28-70mm F2.8 DG DN | Contemporary is based on the 24-70mm F2.8 DG DN | Art, which is renowned for its outstanding optical performance throughout its zoom range. True to the Contemporary line’s core concept, the 28-70mm F2.8 DG DN | Contemporary was developed to offer the right balance of performance and portability, and as such, this large-aperture standard zoom delivers outstanding image quality that rivals Art line lenses in a body light enough for day-to-day use. Building on state-of-the-art technology, the 28-70mm F2.8 DG DN | Contemporary has an advanced optical design that includes three aspherical, two FLD, and two SLD elements. Despite using fewer elements in total than the 24-70mm F2.8 DG DN | Art, the design results in a thorough correction of axial chromatic aberration and sagittal coma aberration, which cannot be corrected in-camera, allowing users to create images that are uniformly sharp from the center to the edges of the frame. Along with its anti-ghosting design, the use of Super Multi-Layer Coating and Nano Porous Coating means well-controlled flare for high-contrast results in backlit conditions. It also features a water and oil repellant coating on the front side of the lens.\u003c\/p\u003e\n\u003cp\u003eIn short, the SIGMA 28-70mm F2.8 DG DN | Contemporary combines all of the key optical features required of a large-aperture standard zoom lens, which are essential for photographing a wide variety of subjects in a range of shooting conditions.\u003c\/p\u003e\n\u003ch2\u003eComparison of the two optimal solutions to standard zoom lenses with F2.8 brightness throughout the zoom range.\u003c\/h2\u003e\n\u003cp\u003eWith the addition of the new 28-70mm F2.8 DG DN | Contemporary, SIGMA now provides two optimal solutions of standard F2.8 zoom lens for mirrorless cameras ― the new 28-70mm F2.8 DG DN | Contemporary achieves remarkable portability and offers the same optical performance, as the existing 24-70mm F2.8 DG DN | Art which is for pro-use with the highest levels of performance throughout its focal range.\u003c\/p\u003e\n\u003ch2\u003eA lightweight and compact body ― ideal for day-to-day use\u003c\/h2\u003e\n\u003cp\u003eBeing slightly less wide-angle than the 24-70mm F2.8 DG DN | Art has allowed a significant reduction in the size of the 28-70mm F2.8 DG DN | Contemporary lens body. In order to fit with the design concept of the Contemporary line, which balances performance with portability, the new lens features a simpler dust- and splash-proof structure and smaller switches. This makes it the smallest and lightest lens in its class.\u003c\/p\u003e\n\u003cp\u003eThe new lens features just one lightweight focusing element, which keeps the AF unit small. This, along with a quiet and fast stepping motor, makes for responsive and near-silent autofocus performance.\u003c\/p\u003e\n\u003cp\u003eIt’s also a perfect combination for filmmakers looking for a high-performance, lightweight, easy-to-handle camera system that works well with a gimbal and other accessories.\u003c\/p\u003e\n\u003cp\u003eA large-aperture, standard zoom lens that is light and small enough for casual outings, the 28-70mm F2.8 DG DN | Contemporary will open up new photographic possibilities for better and more creative results.\u003c\/p\u003e\n\u003ch2\u003eSuperb build quality with exceptional attention to detail that provides an exceptional user experience\u003c\/h2\u003e\n\u003cp\u003eWith priority given to optimal portability, the body of the SIGMA 28-70mm F2.8 DG DN | Contemporary consists primarily of lightweight parts. While conventional wisdom states that it is more difficult to ensure processing accuracy for plastic parts than metal parts, there has been no compromise whatsoever on build quality for the 28-70mm F2.8 DG DN | Contemporary. One reason for this is that it uses a type of polycarbonate called TSC (Thermally Stable Composite), which has a comparable level of thermal shrinkage to aluminum. This helps reduce differences between the thermal shrinkage of the metal and non-metal parts, ensuring stable levels of performance even in an environment with extreme temperature changes. The use of polycarbonates in the construction of zoom and focus rings can make their operation feel less premium, but with careful treatment to the precision of these parts and adjusting the movement with the lubricant appropriately, the rings offer a precise action with an exceptionally high-quality feel.\u003c\/p\u003e\n\u003cp\u003eWhat allows us to achieve these precisely produced parts and such premium aesthetics is the impressive standard of manufacturing technology and rigorous quality control we have at the SIGMA Aizu Factory.\u003c\/p\u003e\n\u003cp\u003eThe SIGMA 28-70mm F2.8 DG DN | Contemporary offers a new and improved photographic experience for mirrorless users who require a fast aperture standard zoom lens. Its premium, intuitive build makes it as exciting to use the lens as it is to see the incredible images it can produce, inspiring you to start achieving your creative potential.\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":39248204791913,"sku":"592969","price":889.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/28-70mm-f-2.8-DG-DN-Contemporary-Lens-for-Leica-Panasonic-L-Mount-5.jpg?v=1614272599"},{"product_id":"canon-rf-100mm-f-2-8l-is-usm-macro-lens","title":"Canon RF 100mm F2.8 L Macro IS USM Lens","description":"\u003cp\u003eEngineered specifically for full-frame EOS R series cameras, the \u003cstrong\u003eRF 100mm F2.8 L MACRO IS USM\u003c\/strong\u003e is the world’s first medium telephoto macro lens delivering close-up imagery at up to 1.4x magnification with autofocus. Featuring a fixed 100mm focal length, a bright f\/2.8 maximum aperture for blurred backgrounds and low light shooting, fast, highly-precise AF, and an SA (spherical aberration) Control Ring, the RF 100mm F2.8 L MACRO IS USM lens elevates the look of portraits and macro shots with the option of creating dreamlike or romantic images with a soft-focus look. With strong built-in optical image stabilization and Canon’s Hybrid IS system, close-up shooting and video are sharp and stable. Using the FLM, image-makers can expect to see stunning results that can enhance their creative\/artistic vision.\u003c\/p\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/MrBbVAC1cU8\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":39365045911657,"sku":"4514C002","price":1249.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF-100mm-f-2.8L-Macro-IS-USM-Lens-5.jpg?v=1618353364"},{"product_id":"nikon-z-mc-105mm-f-2-8-vr-s-lens","title":"Nikon Z MC 105mm f\/2.8 VR S Micro Lens","description":"\u003ch2\u003eYour vision. Beyond the ordinary.\u003c\/h2\u003e\n\u003cp\u003eAll around are tiny unseen worlds—textures, shapes, colors...micro details. We need only to look closer. The \u003cstrong\u003eNIKKOR Z MC 105mm f\/2.8 VR S\u003c\/strong\u003e takes us there, and it does so with striking clarity. The first NIKKOR Z lens with a 1:1 reproduction ratio, it fills the frame with the edge-to-edge sharpness and the overwhelming image quality that has become a hallmark of premium S-Line lenses. Whether you’re shooting wedding details, jewelry, food, flowers, products, nature, wildlife or even portraits, it takes your vision into the extraordinary.\u003c\/p\u003e\n\u003ch2\u003eQuality you can see. Literally.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z MC 105mm f\/2.8 VR S bears the S-Line designation, reserved for premium NIKKOR Z lenses with the most advanced optics, beautiful bokeh, superior resolution and high contrast.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/JT_P_Z_MC105_f2.8_SIDD_03_480x480.jpg?v=1622655096\" alt=\"Sensitive to detail. The NIKKOR Z MC 105mm f\/2.8 VR S is fine-tuned for close-distance focusing.\" style=\"margin-right: 10px; float: left;\"\u003e\u003c\/div\u003e\n\u003ch2\u003eGo 1:1 with the world\u003c\/h2\u003e\n\u003cp\u003eA true 1:1 maximum reproduction ratio means objects appear at life size through the NIKKOR Z MC 105mm f\/2.8 VR S. Boldly capture details invisible to the naked eye with this macro lens. Plus, the 105mm mid-telephoto focal length lets you capture these details from a safe distance—ideal for insects and other wildlife.\u003c\/p\u003e\n\u003ch2\u003eTechnically speaking, amazing\u003c\/h2\u003e\n\u003cp\u003eExploring new worlds comes with some risks. For macro shooting, that commonly means color fringing at the edges of high-contrast subjects. The NIKKOR Z MC 105mm f\/2.8 VR S'S innovative optical design, powered by a new multi-focus system, virtually eliminates chromatic aberrations for clearer, sharper images with no color fringing.\u003c\/p\u003e\n\u003ch2\u003eLive on the edge\u003c\/h2\u003e\n\u003cp\u003eWhen you’re filling the frame with fine details, sharpness counts, even at the edges. The NIKKOR Z MC 105mm f\/2.8 VR S compensates for field curvature, ensuring clarity and sharpness across the entire frame. It's ideal for reproducing printed artwork, documents, signage and more.\u003c\/p\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Z_MC105_2.8_04_1150re_A1_480x480.jpg?v=1622655233\" alt=\"Two lenses in one. Macro and portrait lens\" style=\"margin-left: 10px; float: right;\"\u003e\u003c\/div\u003e\n\u003ch2\u003eTwo lenses in one\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z MC 105mm f\/2.8 VR S doubles as a superb portrait lens. Its 105mm mid-telephoto focal length is in the sweet spot for portrait work. Its f\/2.8 maximum aperture lets you separate your subject from a softly blurred background. And its 5-axis image stabilization when used with a compatible Z series camera is ideal for in-the-moment handheld shooting.\u003c\/p\u003e\n\u003ch2\u003eUnshakable confidence\u003c\/h2\u003e\n\u003cp\u003ePursue insects, plants and other nature handheld in the field. With 4.5 stops* of VR and 5-axis compensation when paired with a compatible Z series mirrorless camera, the NIKKOR Z MC 105mm f\/2.8 VR S lets you be spontaneous and confident all at once.\u003c\/p\u003e\n\u003ch2\u003eGet closer\u003c\/h2\u003e\n\u003cp\u003eGet as close as 0.96 ft. (0.29m) from your subject with full AF performance. An innovative new multi-focus system powered by an ultra-quiet stepping motor (STM) smoothly focuses from close-range to infinity with outstanding accuracy and silent operation.\u003c\/p\u003e\n\u003ch2\u003eSensitive to detail\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z MC 105mm f\/2.8 VR S is fine-tuned for close-distance focusing. A new autofocus algorithm accounts for minute distance changes that alter the effective aperture, maximizing the resolving power of the S-Line optics.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg height=\"480x480\" width=\"480x480\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/Z_MC105_2.8_00_KJ_1826_480x480.jpg?v=1622655365\" alt=\"Keep your focus tight and capture your macro details.\" style=\"margin-right: 10px; float: left;\"\u003e\u003c\/div\u003e\n\u003ch2\u003eKeep your focus tight\u003c\/h2\u003e\n\u003cp\u003eWhen working at close distances, flip the limiter switch to prevent focus searching by constraining the autofocus range from 0.3m to 0.5m. Turn it off and enjoy the NIKKOR Z MC 105mm f\/2.8 VR S's full focusing range from close-up to infinity.\u003c\/p\u003e\n\u003ch2\u003eBeautiful, beautiful bokeh\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z MC 105mm f\/2.8 VR S isn’t only about the technical; it’s focused on aesthetics and style, too. Wide open at f\/2.8, it creates a beautifully artistic background blur, or bokeh effect—gentle, soft and round without discernible edges and no “onion rings” or spirals.\u003c\/p\u003e\n\u003ch2\u003eA flare for the dramatic\u003c\/h2\u003e\n\u003cp\u003eDon’t back down to dramatic backlit situations. Nikon’s two innovative anti-reflective coatings, Nano Crystal Coat and ARNEO Coat, keep images sharp and clear by minimizing ghost and flare effects. Boldly shoot directly into harsh light sources with confidence.\u003c\/p\u003e\n\u003ch2\u003eStack your shots\u003c\/h2\u003e\n\u003cp\u003eUse the NIKKOR Z MC 105mm f\/2.8 VR S on a Z series camera with the Focus Shift Mode, and create hyper-detailed images that would be impossible to achieve with optics alone. (Requires third party image stacking software.)\u003c\/p\u003e\n\u003ch2\u003eTake a longer, beautiful look\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z MC 105mm f\/2.8 VR S bears the S-Line designation, reserved for premium NIKKOR Z lenses with the most advanced optics, beautiful bokeh, superior resolution and high contrast.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39475887997033,"sku":"20100","price":896.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-MC-105mm-f-2.8-VR-S-Lens-1.jpg?v=1622652777"},{"product_id":"nikon-z-mc-50mm-f-2-8-micro-lens","title":"Nikon Z MC 50mm f\/2.8 Micro Lens","description":"\u003ch2\u003eSet your sights on a new world\u003c\/h2\u003e\n\u003cp\u003e50mm is a natural focal length. Similar to our field of vision, it just feels right in so many situations. The \u003cstrong\u003eNIKKOR Z MC 50mm f\/2.8 Micro\u003c\/strong\u003e brings that just-right feeling to the exciting world of macro. Shoot as close as 0.16m and capture the smallest details at 1x life-size magnification—ideal for spontaneous snapshots, food photography or exploring the small details of everyday life. Or use it as an an everyday lens to enhance foreground\/background separation and selective focus. Compact, lightweight and weather-sealed, it's likely to become one of your most prized and versatile lenses.\u003c\/p\u003e\n\u003ch2\u003eUp close \u0026amp; personal\u003c\/h2\u003e\n\u003cp\u003eGet as close as 0.16m to highlight the smallest details. Exciting new possibilities open at this distance—frame-filling views that reveal hidden textures, shapes and details, all in a natural-feeling 50mm perspective.\u003c\/p\u003e\n\u003ch2\u003eOptimal optics\u003c\/h2\u003e\n\u003cp\u003eNIKKOR Z MC 50mm f\/2.8's AF system is optimized for close distances—fast, accurate and virtually silent with suppressed hunting and breathing. Manual adjustments are silky smooth and precise. Flip the Focus Limiter switch and get even more speed and accuracy across a smaller distance range.\u003c\/p\u003e\n\u003ch2\u003eLarge as life\u003c\/h2\u003e\n\u003cp\u003eThe key to transporting your viewer to smaller worlds is 1x lifesize magnification. This 1:1 reproduction ratio creates an effect unique to macro lenses. Use it to draw attention, add drama or accurately reproduce small objects and documents.\u003c\/p\u003e\n\u003ch2\u003eThe beauty of bokeh\u003c\/h2\u003e\n\u003cp\u003eWide open at f\/2.8, The NIKKOR Z MC 50mm f\/2.8 creates a beautiful soft background blur or bokeh. Create images with dramatic selective focus, background\/foreground separation for drawing in your viewer's attention.\u003c\/p\u003e\n\u003ch2\u003eMore than macro\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z MC 50mm f\/2.8 is also an outstanding everyday and portrait lens. The combination of its shallow depth of field and 1x lifesize magnification creates a unique, almost three-dimensional, effect in your stills and videos. And its compact, rugged design make it a multipurpose workhorse.\u003c\/p\u003e\n\u003ch2\u003eMini to the max\u003c\/h2\u003e\n\u003cp\u003eNikon's unique front-focusing design minimizes the size and weight of the NIKKOR Z MC 50mm f\/2.8. This is a wonderful compact, comfortable prime you'll want to leave on your camera.\u003c\/p\u003e\n\u003ch2\u003eReal-world ready\u003c\/h2\u003e\n\u003cp\u003eGetting close to your subject means sometimes accidentally coming in contact with it. When this happens, the NIKKOR Z MC 50mm f\/2.8's nonstick Fluorine coating prevents fingerprints, smudges and grime on the front surface. It's also weather sealed against dust, dirt and moisture, so you can confidently take it anywhere.\u003c\/p\u003e\n\u003ch2\u003eThe mount that makes the difference\u003c\/h2\u003e\n\u003cp\u003eNikon uses the largest lens mount of any full-frame mirrorless system. It may seem like a small difference, but it's impact is huge. More light capture. Sharper details. Better colors. Less distortion. Lighter lenses.\u003c\/p\u003e\n\u003ch2\u003eStop stopping down\u003c\/h2\u003e\n\u003cp\u003eThe sweet spot of traditional lenses are often a stop or two from wide open. Not NIKKOR Z lenses. They're just as sharp wide open as they are stopped down.\u003c\/p\u003e\n\u003ch2\u003eEdge-to-edge sharpness\u003c\/h2\u003e\n\u003cp\u003eNIKKOR Z lenses are as sharp at their edges as they are at their centers. Vignetting and light falloff seen in traditional lenses are virtually nonexistent.\u003c\/p\u003e\n\u003ch2\u003eMinimal distortion\u003c\/h2\u003e\n\u003cp\u003eNIKKOR Z lenses have conquered many traditional imperfections. 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The RF14-35mm F4 L IS USM distinguishes itself by maintaining incredibly high image quality, even at its constant f\/4 maximum aperture.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eRF14-35mm F4 L IS USM\u003c\/strong\u003e is an ideal and lightweight wide-angle companion, capable of high-quality, creative photos and video anywhere, or simply set up in the comfort of your home for vlogging or livestream purposes.\u003c\/p\u003e\n\u003ch2\u003eDramatic, creative possibilities with 14mm ultra wide-angle coverage\u003c\/h2\u003e\n\u003cp\u003eUltra wide-angle coverage changes the way you see the world — whether you shoot video, landscapes, interiors, travel, or simply creative images that leverage lens effects. 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With this lens, safe hand-holding is possible at shutter speeds up to 7 stops** slower than you could achieve without stabilization.\u003c\/p\u003e\n\u003ch2\u003eHigh speed, smooth and quiet autofocus with Nano USM\u003c\/h2\u003e\n\u003cp\u003eWith any Canon EOS R-series camera, expect swift and positive autofocus. The Nano USM focus system is especially advantageous to video users, because of its combination of quiet operation and outstanding smoothness of focus changes during actual recording.\u003c\/p\u003e\n\u003ch2\u003eControl Ring for direct settings changes\u003c\/h2\u003e\n\u003cp\u003eA customizable, click-stopped Control Ring is at the front of the RF14–35mm F4 L IS USM lens, giving yet another control input option for quick adjustments to exposure and other settings. Click-stopped operation gives positive tactile feedback, as you make adjustments. For photographers and moviemakers who would prefer a silent control ring, the clicking mechanism can be removed at a Canon Factory Service Center location for a fee.\u003c\/p\u003e\n\u003ch2\u003eDust- and weather-resistant construction.\u003c\/h2\u003e\n\u003cp\u003eCanon L-series lenses are designed for tough, professional use — and this lens is no exception. 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This is the lens for being spontaneous.\u003c\/p\u003e\n\n\u003ch2\u003eAll-purpose sensibility\u003c\/h2\u003e\n\u003cp\u003eOn a DX-format Z camera like the Z fc or Z 50, the \u003cstrong\u003eNIKKOR Z 28mm f\/2.8 (SE)\u003c\/strong\u003e performs like a 42mm (35mm equivalent). That’s a great all-purpose view for videos, snapshots, portraits—just about anything. On a full-frame Z camera, it delivers a classic 28mm view, the perspective of choice for street photography, architecture, interiors and situational portraits.\u003c\/p\u003e\n\n\u003ch2\u003eSpecial edition design\u003c\/h2\u003e\n\u003cp\u003eA shout out to the Nikon lenses of the ‘80s, the NIKKOR Z 28mm f\/2.8 (SE) brings a touch of classic style to any Z camera. The unique knurling around the control ring is based on Nikon design drawings from that period—a lovely balance of form and function. The typeface and NIKKOR logo echo the era, completing the classic look.\u003c\/p\u003e\n\n\u003ch2\u003eNothing weighing you down\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 28mm f\/2.8 (SE) is so compact and lightweight, you’ll forget it’s even there. A classic compact prime, it doesn’t extend or retract, so it’s always ready. Take it wherever you go as your main walk-around lens or as a lightweight second lens.\u003c\/p\u003e\n\n\u003ch2\u003eGet in close\u003c\/h2\u003e\n\u003cp\u003eWith a close focusing distance of 0.63 feet (0.19 meters), NIKKOR Z 28mm f\/2.8 (SE) rewards you for getting close to your subject. The wide perspective and deep depth of field let you incorporate more background information into your videos and stills.\u003c\/p\u003e\n\n\u003ch2\u003eShoot after hours\u003c\/h2\u003e\n\u003cp\u003eThe larger Z mount draws even more low-light performance from the wide f\/2.8 aperture. Capture the mood of dimly lit situations with clarity and sharpness.\u003c\/p\u003e\n\n\u003ch2\u003eVideo savvy\u003c\/h2\u003e\n\u003cp\u003eA classic 28mm is an outstanding video lens. The NIKKOR Z 28mm f\/2.8 (SE) greatly suppresses focus breathing to prevent angle-of-view shifts during recording. Make smooth iris adjustments that create a natural shift in brightness. And all the while, the dual stepping motors are operating in near silence to preserve your audio integrity.\u003c\/p\u003e\n\n\u003ch2\u003eThe multi-focus difference\u003c\/h2\u003e\n\u003cp\u003eTraditional primes focus by moving one group of lens elements with one motor. The NIKKOR Z 28mm f\/2.8 (SE) divides that work between two focus groups and two high-speed, ultra-quiet stepping motors moving in sync with each other—a first for a non S-line Z lens. This multi-focus system focuses faster, but it also reduces distortion at the frame edges and close range scenes.\u003c\/p\u003e\n\n\u003ch2\u003eCustomizable control\u003c\/h2\u003e\n\u003cp\u003eThe smooth control ring can be customized for the way you shoot. Use it for precise manual focusing or to adjust aperture, ISO or exposure compensation.\u003c\/p\u003e\n","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39517908336745,"sku":"20110","price":309.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-28mm-f-2.8-SE-1.jpg?v=1624987742"},{"product_id":"sigma-28-70mm-f-2-8-dg-dn-contemporary-lens-for-sony-fe","title":"Sigma 28-70mm f\/2.8 DG DN Contemporary Lens for Sony FE","description":"\u003ch2\u003eSmart and nimble. The new standard mirrorless zoom.\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eSIGMA 28-70mm F2.8 DG DN | Contemporary\u003c\/strong\u003e redefines the standard zoom for mirrorless cameras by combining outstanding optical performance, an F2.8 constant aperture, and a lightweight and compact body. The design of the 28-70mm F2.8 DG DN | Contemporary is based on the existing 24-70mm F2.8 DG DN | Art, but with a focal range starting at 28mm, making the lens body significantly smaller and lighter while maintaining superb optical performance. It is the smallest and lightest lens in its class. Remaining true to the Contemporary line’s core concept of maintaining an optimal balance between optical performance and lens size, this new optic delivers professional quality results in a body small enough to take on a casual outing.\u003c\/p\u003e\n\u003cp\u003eIn addition to prioritizing portability, SIGMA’s optical engineers introduced a new combination of coatings and structural elements that make this standard zoom well-equipped for use in a wide range of shooting environments. Likewise, the latest production and manufacturing techniques were employed to ensure exceptionally high build quality.\u003c\/p\u003e\n\u003cp\u003eThe 28-70mm F2.8 DG DN | Contemporary introduces another fast, high-performance, large-aperture zoom lens to SIGMA’s mirrorless line-up, offering a more compact alternative to the existing 24-70mm F2.8 DG DN | Art.\u003c\/p\u003e\n\u003ch2\u003eDesign based on SIGMA’s Art line, with the same uncompromising optical performance\u003c\/h2\u003e\n\u003cp\u003eThe optical design of the SIGMA 28-70mm F2.8 DG DN | Contemporary is based on the 24-70mm F2.8 DG DN | Art, which is renowned for its outstanding optical performance throughout its zoom range. True to the Contemporary line’s core concept, the 28-70mm F2.8 DG DN | Contemporary was developed to offer the right balance of performance and portability, and as such, this large-aperture standard zoom delivers outstanding image quality that rivals Art line lenses in a body light enough for day-to-day use. Building on state-of-the-art technology, the 28-70mm F2.8 DG DN | Contemporary has an advanced optical design that includes three aspherical, two FLD, and two SLD elements. Despite using fewer elements in total than the 24-70mm F2.8 DG DN | Art, the design results in a thorough correction of axial chromatic aberration and sagittal coma aberration, which cannot be corrected in-camera, allowing users to create images that are uniformly sharp from the center to the edges of the frame. Along with its anti-ghosting design, the use of Super Multi-Layer Coating and Nano Porous Coating means well-controlled flare for high-contrast results in backlit conditions. It also features a water and oil repellant coating on the front side of the lens.\u003c\/p\u003e\n\u003cp\u003eIn short, the SIGMA 28-70mm F2.8 DG DN | Contemporary combines all of the key optical features required of a large-aperture standard zoom lens, which are essential for photographing a wide variety of subjects in a range of shooting conditions.\u003c\/p\u003e\n\u003ch2\u003eComparison of the two optimal solutions to standard zoom lenses with F2.8 brightness throughout the zoom range.\u003c\/h2\u003e\n\u003cp\u003eWith the addition of the new 28-70mm F2.8 DG DN | Contemporary, SIGMA now provides two optimal solutions of standard F2.8 zoom lens for mirrorless cameras ― the new 28-70mm F2.8 DG DN | Contemporary achieves remarkable portability and offers the same optical performance, as the existing 24-70mm F2.8 DG DN | Art which is for pro-use with the highest levels of performance throughout its focal range.\u003c\/p\u003e\n\u003ch2\u003eA lightweight and compact body ― ideal for day-to-day use\u003c\/h2\u003e\n\u003cp\u003eBeing slightly less wide-angle than the 24-70mm F2.8 DG DN | Art has allowed a significant reduction in the size of the 28-70mm F2.8 DG DN | Contemporary lens body. In order to fit with the design concept of the Contemporary line, which balances performance with portability, the new lens features a simpler dust- and splash-proof structure and smaller switches. This makes it the smallest and lightest lens in its class.\u003c\/p\u003e\n\u003cp\u003eThe new lens features just one lightweight focusing element, which keeps the AF unit small. 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While conventional wisdom states that it is more difficult to ensure processing accuracy for plastic parts than metal parts, there has been no compromise whatsoever on build quality for the 28-70mm F2.8 DG DN | Contemporary. One reason for this is that it uses a type of polycarbonate called TSC (Thermally Stable Composite), which has a comparable level of thermal shrinkage to aluminum. This helps reduce differences between the thermal shrinkage of the metal and non-metal parts, ensuring stable levels of performance even in an environment with extreme temperature changes. The use of polycarbonates in the construction of zoom and focus rings can make their operation feel less premium, but with careful treatment to the precision of these parts and adjusting the movement with the lubricant appropriately, the rings offer a precise action with an exceptionally high-quality feel.\u003c\/p\u003e\n\u003cp\u003eWhat allows us to achieve these precisely produced parts and such premium aesthetics is the impressive standard of manufacturing technology and rigorous quality control we have at the SIGMA Aizu Factory.\u003c\/p\u003e\n\u003cp\u003eThe SIGMA 28-70mm F2.8 DG DN | Contemporary offers a new and improved photographic experience for mirrorless users who require a fast aperture standard zoom lens. Its premium, intuitive build makes it as exciting to use the lens as it is to see the incredible images it can produce, inspiring you to start achieving your creative potential.\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":39537061331049,"sku":"592965","price":889.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/28-70mm-f-2.8-DG-DN-Contemporary-Lens-for-Sony-FE-1_0d49d94a-68c4-4763-971b-410c53df3f17.jpg?v=1626198544"},{"product_id":"sigma-150-600mm-f-5-6-3-dg-dn-os-hsm-sports-lens-for-leica-panasonic-l-mount","title":"Sigma 150-600mm f\/5-6.3 DG DN OS Sports Lens for Leica \/ Panasonic L-Mount","description":"\u003ch2\u003eUncompromising optical performance throughout the zoom range\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eSIGMA 150-600mm F5-6.3 DG DN OS | Sports\u003c\/strong\u003e offers outstanding optical performance throughout its zoom range and at all apertures, yielding professional quality results.\u003c\/p\u003e\n\u003cp\u003eBased on the latest optical design technology, its lens construction of 25 elements in 15 groups includes a range of special types of high-performance glass that ensures thorough control of different types of aberrations. This helps give images the resolution and clearest detail—not only at the tele end around 600mm, which is critical for an ultra-telephoto zoom, but also throughout its entire zoom range—with no compromise. The lens was designed with image quality in the out-of-focus areas in mind as well, with attractive compression and beautiful bokeh for creating eye-catching images that can only be achieved with a long focal length.\u003c\/p\u003e\n\u003cp\u003eThrough improvements to the optical and mechanical designs as well as extensive simulated testing, the lens has achieved high resistance to ghosting and flare. This helps ensure sharp and high-contrast images even in strong sunlight or in backlit conditions. At the wide end of 150mm, the lens has an impressive minimum focusing distance of 58 cm. On the L-Mount, the use of two dedicated teleconverters will allow you to shoot with AF up to 1200mm. With these features, this new ultra-telephoto lens is the perfect tool for tackling a broad range of shooting situations, giving you a greater freedom in your choice of composition.\u003c\/p\u003e\n\u003ch2\u003eFast, high-precision AF and impressive functionality\u003c\/h2\u003e\n\u003cp\u003eThe 150-600mm F5-6.3 DG DN OS | Sports comes with the pro-level functionality that defines the SIGMA Sports line lens, which is designed for capturing fast-action subjects.\u003c\/p\u003e\n\u003cp\u003eWith an AF actuator controlled by a stepping motor, the lens combines fast and quiet autofocus with excellent tracking of moving objects. Furthermore, a high-precision magnetic sensor enables highly accurate positioning for fast and high-precision AF. This is particularly impressive on an ultra-telephoto lens where the focus lens has to move a significant distance.\u003c\/p\u003e\n\u003cp\u003eThe OS function delivers effective image stabilization that offers an advantage of approximately 4 stops, which is ideal for hand-held shooting at slower shutter speeds. It is possible to change the OS settings using the OS switch and Custom Mode switch to best suit the shooting situation. The lens has a Focus Limiter switch offering three-zone AF modification, which helps to speed up AF performance, and on the L-Mount it is possible to set a custom focusing limit via the SIGMA USB DOCK. The lens also has three AFL buttons to which you can assign various functions on the camera side depending on the model of camera used. This ensures that key settings are able to be customized to suit your shooting style and be accessed easily so that you can adapt quickly to changing conditions.\u003c\/p\u003e\n\u003cp\u003eWith the fast and high-precision AF, 4 stops image stabilization, and a wide range of customizable functionality that comes with the SIGMA 150-600mm F5-6.3 DG DN OS | Sports, the creative possibilities are limitless.\u003c\/p\u003e\n\u003ch2\u003eOutstanding build quality optimized for ultra-telephoto photography\u003c\/h2\u003e\n\u003cp\u003eThe 150-600mm F5-6.3 DG DN OS | Sports combines the build quality that upholds the SIGMA Sports line standards with excellent operability, taking into account different shooting environments and modes of operation expected with an ultra-telephoto lens. 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The foot is removable and may be replaced with an optional lens foot (replaceable lens foot type) or mounted on a monopod.\u003c\/p\u003e\n\u003cp\u003eThe lens body uses parts made of aluminum and TSC (Thermally Stable Composite), where they are most suitable. TSC is a type of polycarbonate with a thermal expansion rate similar to that of aluminum, ensuring the lens behaves consistently at different temperatures. By taking advantage of its design intended exclusively for mirrorless camera systems, the lens is both robust—an attribute essential for the Sports line of lensesーand compact and lightweight. 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Offering an ultra-wide angle of view and a bright f\/2.8 aperture, it's an excellent choice whether taking interior photos in tight spaces, seeking out the perfect landscape, or as the perfect webcam lens when used in combination with an EOS camera and EOS Webcam Utility on a video call. With a 16mm F2.8 lens, you can experiment with enhancing perspectives, capturing starscapes, or with the close focusing distance of 5.11 inches, get up close to your subject while still keeping the background more visible. Video users will find this ultra-wide lens a natural for vlogging, especially with its supremely light weight.\u003c\/p\u003e\n\u003cp\u003eWith its remarkable combination of optical excellence and refined performance, all in a small package that's easy to bring most anywhere, the RF16mm F2.8 STM is a stellar companion to any EOS R series digital camera.\u003c\/p\u003e\n\u003ch2\u003eCanon’s first ultra wide-angle, fixed focal length RF lens\u003c\/h2\u003e\n\u003cp\u003eA fixed ultra-wide angle lens changes how you see your image before you even press the shutter button. Your enhanced perspective and expansive views create a unique and engaging look of each photo. Whether you are capturing an awe-inspiring starscape, portraits with fun and unique distortion or simply a group selfie while on vacation, the combination of the open f\/2.8 lens and ultra wide-angle 16mm field of view makes this a light weight and versatile lens to pack anywhere you go.\u003c\/p\u003e\n\u003ch2\u003eHigh image quality and bright, fixed f\/2.8 maximum aperture\u003c\/h2\u003e\n\u003cp\u003eA bright f\/2.8 lens combined with the full-frame sensor of each EOS R series digital camera allows for fast shutter speeds in low light with less noise and the ability to beautifully blur the background in close-up shooting or video recording.\u003c\/p\u003e\n\u003ch2\u003eA stepping motor (gear-type STM) that provides smooth and quiet continuous AF during video recording\u003c\/h2\u003e\n\u003cp\u003eUsing a stepping motor in the RF16mm F2.8 STM lens aids in natural focus while following a subject using Servo AF in still photography, or clean transitions when repositioning to another subject with Movie Servo AF in video applications. Canon’s STM focus motors are especially renowned for their smoothness in focus changes during live video recording, as well as brisk AF during still-image shooting.\u003c\/p\u003e\n\u003ch2\u003eSupremely lightweight and compact, for an ultra-wide lens for full-frame cameras.\u003c\/h2\u003e\n\u003cp\u003eThe compact size and light weight of the lens makes it an ideal companion on long hikes and excursions. 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The RF100-400mm F5.6-8 IS USM is similar in size to the EF 70-300mm F4.5-5.6 IS II USM lens, and not only reaches to 400mm, but also has fast Nano USM focusing and up to 6 stops of Coordinated IS when used in combination with an EOS R series camera featuring In-body Image Stabilization, like the EOS R5 and EOS R6, or 5.5 stops with an EOS R\/RP camera. Using a single Ultra Low Dispersion lens element towards the front of the lens group corrects chromatic aberration throughout the entire zoom range, making your images look crisp and colorful with minimal color blur. The RF100-400mm F5.6-8 IS USM lens can also accept both the RF1.4x and RF2x tele extenders giving you the effective maximum focal length of 560mm and 800mm respectively. With a control ring that allows for quick setting changes, including shutter speed and aperture, the RF100-400mm F5.6-8 IS USM lens puts quality, convenience and control in your hands.\u003c\/p\u003e\n\u003ch2\u003eCompact, lightweight and high-image quality RF tele zoom lens, with a versatile zoom range of 100-400mm\u003c\/h2\u003e\n\u003cp\u003eThe travel-friendly size and weight (similar in size to the EF 70-300ｍｍ F4.5-5.6 IS II USM lens but a bit lighter) of this lens makes it easier for it to be attached with a camera around your neck while walking around for an extended time and also allows room for more lenses in a camera backpack.\u003c\/p\u003e\n\u003ch2\u003eOptical Image Stabilizer with up to 5.5 Stops of shake correction\u003c\/h2\u003e\n\u003cp\u003eBecause RF lenses are designed specifically for the RF Mount found on EOS R series cameras, the lens and camera combine to share Image Stabilization data, helping to dramatically reduce the effect of camera shake that can occur when working handheld. This applies when capturing both stills and video with up to 5 stops of stabilization for accurate and clear content.\u003c\/p\u003e\n\u003ch2\u003eUp to 6 stops of shake correction when paired with EOS R series cameras featuring In-Body Image Stabilizer (IBIS)\u003c\/h2\u003e\n\u003cp\u003eThis IS enabled lens can provide even more steadiness when shooting, up to 6 stops of coordinated IS, if paired with an EOS R Series camera featuring In-Body Image Stabilization, such as the EOS R5 and EOS R6, to further help you capture impressively clear results with slower shutter speeds.\u003c\/p\u003e\n\u003ch2\u003eMinimum focusing distance of 2.89 feet at 200mm and maximum magnification of 0.41x at 400mm\u003c\/h2\u003e\n\u003cp\u003eWith a minimum focusing distance of 2.89 feet at 200mm, the RF100-400mm F5.6-8 IS USM lens is capable of capturing sharp and detailed images from various distances. 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The Nano USM focus system is especially advantageous to video users, because of its combination of quiet operation and outstanding smoothness of focus changes during actual recording.\u003c\/p\u003e\n\u003ch2\u003e9-blade circular aperture for beautiful bokeh\u003c\/h2\u003e\n\u003cp\u003eGetting a smooth and natural looking out-of-focus background blur isn’t a problem for this lens as it has a 9-blade circular aperture which separates your subject from the background, while also providing a beautiful backdrop that's visually appealing in itself.\u003c\/p\u003e\n\u003ch2\u003eControl Ring for direct setting changes\u003c\/h2\u003e\n\u003cp\u003eThe RF100-400mm F5.6-8 IS USM lens incorporates a Control Ring on the lens barrel that can directly adjust numerous settings including shutter speed, aperture, ISO, exposure compensation and more. Located towards the front of the lens it effectively adds a third dial to EOS R and RP cameras, and a fourth dial to cameras such as EOS R5 and R6 cameras. With a tactile, easily distinguished surface and a clicking mechanism that provides tangible feedback for confident use while looking through the viewfinder, the control ring adds outstanding connection to any shooting scenario. For photographers and movie makers who would prefer a silent control ring, the clicking mechanism can be removed at a Canon Factory Service Center location for a fee.\u003c\/p\u003e\n\u003ch2\u003eCompatible with optional Canon Extenders RF1.4x and RF2x\u003c\/h2\u003e\n\u003cp\u003eTo help get you even closer to the subject, attach the compatible optional Canon RF extenders to the RF100-400mm F5.6-8 IS USM and get the equivalent of 560mm focal length coverage with the Extender RF1.4x, or 800mm using the Extender RF2x. In fact, the RF100-400mm F5.6-8 IS USM is the first non-L-series Canon lens with tele extender compatibility, helping transform the lens into an incredibly powerful telephoto combination, with relatively modest additional size and weight. This added flexibility and versatility helps make the RF100-400mm F5.6-8 IS USM an amazing option for nature photography and more.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":39623407698025,"sku":"5050C002","price":699.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/RF100-400mm-F5.6-8-IS-USM-Lens-1.jpg?v=1631660267"},{"product_id":"nikon-z-40mm-f-2-lens","title":"Nikon Z 40mm f\/2 Lens","description":"\u003ch2\u003eEasy to carry. Fun to shoot.\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 40mm f\/2\u003c\/strong\u003e is an ultra-compact prime you can rely on with any Z camera in just about any situation. Its wide enough for street work, landscapes and interiors but tight enough for authentic portraits and candid shots. It has a fast f\/2 maximum aperture that powers through low lighting, helps freeze fast action and separates your subject from the background with a beautiful bokeh effect. And it does all of this with clarity, consistency and brightness that's all Z.\u003c\/p\u003e\n\u003ch2\u003eGreat on any Z camera\u003c\/h2\u003e\n\u003cp\u003eSitting between two prized focal lengths, 35mm and 50mm, the NIKKOR Z 40mm f\/2 takes strong points from each. It captures natural-looking portraits and close-ups like a 50mm, but it's also wide enough for shooting indoors, on the street or in a crowd like a 35mm. 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Retaining the well-received compact size of its predecessor, the new 28-75mm F2.8 G2 incorporates a new optical construction based on a design that has been revamped to enhance imaging performance and its features are compatible with the latest model digital cameras that offer increased resolution. The AF drive, TAMRON’s VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism, is adopted to deliver higher autofocus speed with greater precision. With the MOD (Minimum Object Distance) of 7.1” at the wide end and a maximum magnification ratio of 1:2.7, the lens boasts advanced close-up shooting performance. Additionally, it features a new design in the pursuit of enhanced operability and ergonomic texture. 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Changes to the texture of the zoom ring surface and focus ring surface improve the grip and enhance ease of operation. The surface of the lens exterior is shiny black, much glossier than previous models. Improved abrasion resistance makes the lens harder to scratch and resists fingerprints. In addition, certain internal parts have been enhanced. These advancements result in smoother overall operability. TAMRON has also adjusted the resistance and torque of the zoom ring to facilitate smoother and more precise operation.\u003c\/p\u003e\n\u003ch2\u003eProprietary software tool TAMRON Lens Utility™ for lens function customization\u003c\/h2\u003e\n\u003cp\u003eThis lens is compatible with the new TAMRON Lens Utility software originally and uniquely developed by TAMRON. TAMRON Lens Utility can be operated using computer by connecting the lens from its Connector Port via the optional TAMRON Connection Cable. Users can customize the functions and update the firmware through the lens. 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This can help simplify your workflow by eliminating the need to sync and stitch multiple video files. An integral part of the EOS VR System, Canon’s EOS VR Utility software can easily convert footage to your choice of editing software. For Adobe® Premiere Pro® users, the EOS VR Plug-in software can help streamline your editing process. 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If you have to choose just one lens for a shoot, an event or travel, the NIKKOR Z 24-120mm f\/4 S should be at the top of your list.\u003c\/p\u003e\n\n\u003ch2\u003eConstant f\/4 aperture\u003c\/h2\u003e\n\u003cp\u003eSet your aperture and shutter speed once, then zoom and reframe without affecting exposure. Get a consistent, beautiful look at any distance, especially useful for zooming during video recording.\u003c\/p\u003e\n\n\u003ch2\u003eEmbrace backlighting\u003c\/h2\u003e\n\u003cp\u003eNano Crystal Coat minimizes reflections that cause lens flare and ghosting for remarkably sharp, high contrast results, even when shooting into direct sunlight.\u003c\/p\u003e\n\n\u003ch2\u003eEffortless autofocus\u003c\/h2\u003e\n\u003cp\u003eAutofocus is split between two high-speed, ultra-quiet STM stepping motors moving in sync. The design enables thrilling close focusing, edge-to-edge sharpness and virtually no color bleeding or focus breathing.\u003c\/p\u003e\n\n\u003ch2\u003eMacro-style close focusing\u003c\/h2\u003e\n\n\u003cp\u003eWhen you want to show the smallest details, get as close as 1.15 ft. from your subject and still zoom all the way to 120mm. Comfortably shoot interiors, food, over the shoulder shots, how-to videos and more.\u003c\/p\u003e\n\n\u003ch2\u003eOutstanding for video\u003c\/h2\u003e\n\u003cp\u003eWith its versatile zoom range, constant f\/4 aperture, ultra-quiet focusing, suppressed focus breathing and smooth aperture adjustments, the NIKKOR Z 24-120mm f\/4 S is a workhorse for video applications.\u003c\/p\u003e\n\n\u003ch2\u003eBrilliant - By design\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFine tune: Manual focus ring\u003c\/strong\u003e - Dedicated to one crucial function: giving you tactile, precision control of focus when you want it.\u003c\/li\u003e\n\n\u003cli\u003e\n\u003cstrong\u003eTough: Premium weather sealing\u003c\/strong\u003e - All moving parts of the lens barrel are carefully weather sealed to keep out dust and water droplets, and the lens mount has a rubber gasket.\u003c\/li\u003e\n\n\u003cli\u003e\n\u003cstrong\u003eMake it yours: Control ring\u003c\/strong\u003e - Smooth, precise and clickless. Customize it to manually adjust aperture, ISO or exposure compensation.\u003c\/li\u003e\n\n\u003cli\u003e\n\u003cstrong\u003eAlways ready: Shortcut button\u003c\/strong\u003e - Activate subject tracking, AF Lock, image playback and more from the customizable L-Fn button.\u003c\/li\u003e\n\n\u003cli\u003e\n\u003cstrong\u003eMark of excellence: S-Line badge\u003c\/strong\u003e - Denotes premium NIKKOR Z lenses with the most advanced optics, beautiful bokeh, superior resolution and robust weather-sealing.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39672564711529,"sku":"20105","price":996.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-24-120mm-f-4-S-Lens-1.jpg?v=1635437780"},{"product_id":"nikon-z-100-400mm-f-4-5-5-6-s-lens","title":"Nikon Z 100-400mm f\/4.5-5.6 S Lens","description":"\u003ch2\u003eLong reach - Smart handling - Thrilling image quality\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 100-400mm f\/4.5-5.6 VR S\u003c\/strong\u003e brings a super telephoto zoom range that's ideal for wildlife, sports and action together with premium S-Line optics, breathtaking image quality, effortless autofocus, rock-steady VR and comfortable handling—all in a travel-friendly package that brings so many shots within reach.\u003c\/p\u003e\n\n\u003ch2\u003eQuality you can see - Literally\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 100-400mm f\/4.5-5.6 VR S bears the S-Line designation, reserved for premium NIKKOR Z lenses with the most advanced optics, superior resolution, beautiful bokeh, robust weather sealing and precision design.\u003c\/p\u003e\n\n\u003ch2\u003eGoes the distance\u003c\/h2\u003e\n\u003cp\u003eAn immensely versatile 100mm–400mm zoom range expands your shooting possibilities to nearly the limits of your eyesight. Frame a distant flock of birds one moment, then zoom in and land a detailed close-up of a single bird. Very few shots are out of reach with the NIKKOR Z 100-400mm f\/4.5-5.6 VR S.\u003c\/p\u003e\n\n\u003ch2\u003eDazzling image quality\u003c\/h2\u003e\n\u003cp\u003e2 Super ED glass elements and 6 ED glass elements significantly reduce axial chromatic aberration. Nano Crystal Coat and Nikon's advanced ARNEO coat cut through glare and lens flare. Color bleeding and focus breathing are virtually nonexistent\u003c\/p\u003e\n\n\u003ch2\u003eOptical VR keeps you steady\u003c\/h2\u003e\n\u003cp\u003eWhen used with a Z camera that has Synchro VR, like the Z 9, the NIKKOR Z 100-400mm f\/4.5-5.6 VR S's powerful optical VR system works together with the camera's in-body VR for up to 5.5 stops of compensation. On full-frame Z cameras like Z 5, Z 6, Z 6II, Z 7 or Z 7II, it achieves up to 5.5 stops of compensation. And on DX-format cameras like Z 50 or Z fc, it stabilizes with 2-axis optical VR.\u003c\/p\u003e\n \n\u003ch2\u003eInner Balance Technology keeps you centered\u003c\/h2\u003e\n\u003cp\u003eAs you zoom in and fully extend the NIKKOR Z 100-400mm f\/4.5-5.6 VR S, weight-dispersing Inner Balance Technology maintains a constant center of gravity (within just 3.8mm). The effect is almost baffling—the lens gets longer, yet there's no perceptible change in its balance. That means easier handheld shooting and no nose dives on gimbals and tripods.\u003c\/p\u003e\n\n\u003ch2\u003eEffortless autofocus\u003c\/h2\u003e\n\u003cp\u003eAutofocus is split between two high-speed STM stepping motors moving in sync with each other in near silence. The design enables thrilling close focusing, edge-to-edge sharpness and virtually no color bleeding or focus breathing.\u003c\/p\u003e\n\n\u003ch2\u003eMacro-style close focusing\u003c\/h2\u003e\n\u003cp\u003eTraditional super telephotos can overpower close shooting situations. Not the NIKKOR Z 100-400mm f\/4.5-5.6 VR S. Even when you're right in front of your subject—as close as 2.46 feet away at 100mm or 3.22 feet away at 400mm—you can fill the frame with macro-style details.\u003c\/p\u003e\n\n\u003ch2\u003eOutstanding for video\u003c\/h2\u003e\n\u003cp\u003eWith ultra-quiet focusing, suppressed focus breathing, smooth aperture adjustments, a constant center of gravity and S-Line image quality, the NIKKOR Z 100-400mm f\/4.5-5.6 VR S lets you bring super telephoto views with beautifully compressed backgrounds to your videos.\u003c\/p\u003e\n\n\u003ch2\u003eLightweight and comfortable\u003c\/h2\u003e\n\u003cp\u003eWhen you're shooting all day or carrying more than one lens, every ounce makes a difference. Despite its big zoom power and image quality, the NIKKOR Z 100-400mm f\/4.5-5.6 VR S is remarkably lightweight—just over 3 lbs. — with the included quick-release tripod foot.\u003c\/p\u003e\n\n\u003ch2\u003eWon't creep\u003c\/h2\u003e\n\u003cp\u003eAn innovative design enhancement eliminates lens creep—without torque or tension adjustments. Whether the lens is pointed straight up or straight down, the barrel will stay in the same zoom position.\u003c\/p\u003e\n\n\u003ch2\u003eQuick zoom ring\u003c\/h2\u003e\n\u003cp\u003eCover the entire zoom range—from 100mm to fully extended 400mm—with less than a quarter turn of the smooth zoom ring and no perceptible change in balance. This is comfortable, intuitive handling at its best. \u003c\/p\u003e\n\n\u003ch2\u003eLoves the great outdoors\u003c\/h2\u003e\n\u003cp\u003eAll moving parts of the lens barrel are carefully weather sealed, and the lens mount has a rubber gasket. Nikon's proprietary Fluorine coat is applied to the front-most element, which repels dust, oil and water droplets and easily wipes clean.\u003c\/p\u003e\n\n\u003ch2\u003ePlays well with teleconverters\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 100-400mm f\/4.5-5.6 VR S is compatible with the 1.4x and 2x Z series teleconverters. Increase your reach to 560mm or 800mm with outstanding resolution, no loss of focus points and very little extra weight or length.\u003c\/p\u003e\n\n\u003ch2\u003eQuick check - Lens info panel\u003c\/h2\u003e\n\u003cp\u003eQuickly confirm focal length, focusing distance and aperture when you're shooting from a tripod and can't be behind the camera.\u003c\/p\u003e\n\n\u003ch2\u003eFine tune - Manual focus ring\u003c\/h2\u003e\n\u003cp\u003eSeamlessly override the AF system with smooth, accurate adjustments.\u003c\/p\u003e\n\n\u003ch2\u003eMake it yours - Control ring\u003c\/h2\u003e\n\u003cp\u003eSmooth, precise and clickless. Manually adjust aperture, ISO or exposure compensation.\u003c\/p\u003e\n\n\u003ch2\u003eShortcut - L-Fn buttons\u003c\/h2\u003e\n\u003cp\u003eSubject tracking, AF Lock, image playback and more can be mapped to two L-Fn buttons. For convenient reach, L-Fn2 is available from four separate locations around the lens barrel.\u003c\/p\u003e\n\n\u003ch2\u003eSecure - Kensington slot\u003c\/h2\u003e\n\u003cp\u003eKensington security slot to prevent theft in remote shooting situations.\u003c\/p\u003e\n\n\u003ch2\u003eOut of the way - Quick-release tripod foot\u003c\/h2\u003e\n\u003cp\u003eRotate the lens from landscape to portrait. Quick-release the foot for handheld shooting.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39672564809833,"sku":"20106","price":2496.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-100-400mm-f-4-5-5-6-S-Lens-1.jpg?v=1635438174"},{"product_id":"nikon-z-28mm-f-2-8-lens","title":"Nikon Z 28mm f\/2.8 Lens","description":"\u003ch2\u003eMighty little snapshooter\u003c\/h2\u003e\n\u003cp\u003eLike taking walks with your camera? Finding inspiration in everyday life? This is the ultra-compact lens for you. It's a joy to carry and shoot: one of the smallest, lightest Z primes. It's versatile: a classic focal length for candid street work. It's fast: an f\/2.8 maximum aperture and dual stepping motors for autofocus. And like all Z lenses, its image quality is next-level.\u003c\/p\u003e\n\u003ch2\u003eGreat on any Z camera\u003c\/h2\u003e\n\u003cp\u003eOn a full-frame Z camera, you get a classic 28mm view for street work, architecture, interiors and situational portraits. On a DX-format Z camera, you get a 42mm equivalent view for natural snapshots, videos, portraits and more.\u003c\/p\u003e\n\u003ch2\u003eNothing weighing you down\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 28mm f\/2.8\u003c\/strong\u003e is so compact and lightweight, you’ll forget it’s even there. A compact prime, it doesn’t extend or retract, so it’s always ready. Take it wherever you go as your main walk-around lens or as a lightweight second lens.\u003c\/p\u003e\n\u003ch2\u003eGet in close\u003c\/h2\u003e\n\u003cp\u003eWith a close focusing distance of 0.63 feet (0.19 meters), NIKKOR Z 28mm f\/2.8 rewards you for getting close to your subject. The wide perspective and deep depth of field let you incorporate more background information into your videos and stills.\u003c\/p\u003e\n\u003ch2\u003eDim the lights\u003c\/h2\u003e\n\u003cp\u003eThe larger Z mount draws even more low-light performance from the wide f\/2.8 aperture. Capture the mood of dimly lit situations with clarity and sharpness.\u003c\/p\u003e\n\u003ch2\u003eThe multi-focus difference\u003c\/h2\u003e\n\u003cp\u003eTraditional primes focus by moving one group of lens elements with one motor. The NIKKOR Z 28mm f\/2.8 divides that work between two focus groups and two high-speed, ultra-quiet stepping motors moving in sync with each other—a first for a non S-line Z lens. This multi-focus system focuses faster, but it also reduces distortion at the frame edges and close range scenes.\u003c\/p\u003e\n\u003ch2\u003eCustomizable control\u003c\/h2\u003e\n\u003cp\u003eThe control ring can be customized for the way you shoot. Use it for precise manual focusing or to adjust aperture, ISO or exposure compensation.\u003c\/p\u003e\n\u003ch2\u003eVideo savvy\u003c\/h2\u003e\n\u003cp\u003eA classic 28mm is an outstanding video lens. The NIKKOR Z 28mm f\/2.8 greatly suppresses focus breathing to prevent angle-of-view shifts during recording. Make smooth iris adjustments that create a natural shift in brightness. And all the while, the dual stepping motors are operating in near silence to preserve your audio integrity.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39698145149033,"sku":"20101","price":226.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-28mm-f-2.8-Lens-1.jpg?v=1637690478"},{"product_id":"nikon-nikkor-z-400mm-f-2-8-tc-vr-s-lens","title":"Nikon NIKKOR Z 400mm f\/2.8 TC VR S Lens","description":"\u003ch2\u003eA new pinnacle of performance for sports, action and wildlife shooters\u003c\/h2\u003e\n\u003cp\u003eFor those who bring us legendary moments from the field, we present the ultimate lens for the job. The reach to put you in the middle of the action, plus a built-in teleconverter to get even closer. The speed, versatility and accuracy of an f\/2.8 aperture to ensure you don't need a second chance. Masterpiece optics that capture intense moments with immense details. All in a balanced, lightweight, brilliantly designed lens made possible by Nikon's Z mount. Pair it with the Z 9, and you have the most formidable sports, action and wildlife kit in Nikon history.\u003c\/p\u003e\n\n\u003ch2\u003eBuilt-in 1.4x teleconverter\u003c\/h2\u003e\n\u003cp\u003eWithout ever taking your eyes off your subject, breaking posture or losing focus position, flip the smooth teleconverter switch and transform the NIKKOR Z 400mm f\/2.8 TC VR S to a 560mm f\/4 lens. Extra reach is right at your fingertips.\u003c\/p\u003e\n\n\u003ch2\u003eThe speed and versatility of f\/2.8\u003c\/h2\u003e\n\u003cp\u003eShoot wide open at 400mm to freeze action with faster shutter speeds, isolate your subject against a compressed background, gather more light indoors or outdoors under lights or just to create truly spectacular bokeh.\u003c\/p\u003e\n\n\u003ch2\u003eThe speed and silence of Silky Swift VCM\u003c\/h2\u003e\n\u003cp\u003eNikon’s new Silky Swift Voice Coil Motor (VCM) uses magnets instead of gears to move the lens focus groups. This design simultaneously delivers higher initial speed, higher accuracy and the smoothest, most silent operation of any Nikon AF drive system. Additionally, vibration within the mechanism has been reduced with an innovative guide bar and minimal space between moving parts, allowing for maximum speed during autofocus.\u003c\/p\u003e\n\n\u003ch2\u003eAbsolute accuracy\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 400mm f\/2.8 TC VR S uses a specialized sensor often seen in high-precision robotics, an optical ABS (absolute) encoder, to detect and communicate lens position information with extreme accuracy—key to fast, accurate autofocusing.\u003c\/p\u003e\n\n\u003ch2\u003eGroundbreaking anti-glare performance\u003c\/h2\u003e\n\u003cp\u003eExperience the highest anti-reflection performance and backlight tolerance in NIKKOR® history. Nikon's innovative Meso Amorphous Coat minimizes reflection and ghosting to the utmost limit from incident light in any direction, while ARNEO Coat adds extra protection against vertical incident light reflection. Deliver clear images even under harsh conditions.\u003c\/p\u003e\n\n\u003ch2\u003ePowerful optical VR gives you the edge\u003c\/h2\u003e\n\u003cp\u003eEven the smallest vibrations can soften details. Nikon's powerful in-lens optical VR compensates for vibrations—an effect equivalent to shooting at a shutter speed up to 5.5 stops* faster. When used with the Z 9, Synchro VR combines the in-lens and in-camera VR image stabilization systems for maximum results.\u003c\/p\u003e\n\n\u003ch2\u003eImmense details for intense moments\u003c\/h2\u003e\n\u003cp\u003eLight dispersion is the enemy of sharpness. The NIKKOR Z 400mm f\/2.8 TC VR S combats it with six specialized lens elements: Two Extra-low Dispersion (ED) and one Super ED glass elements, two lightweight Fluorite (FL) elements and a Short-wavelength Refractive (SR) element. Color fringing, coma and chromatic aberration are all but eliminated.\u003c\/p\u003e\n\n\u003ch2\u003eS-Line optics. Ultimate image quality\u003c\/h2\u003e\n\u003cp\u003ePerhaps no lens embodies Nikon's pursuit of optical excellence more than the NIKKOR Z 400mm f\/2.8 TC VR S. Bearing the S-Line designation, it combines the most superb optics, precision design and robust weather-sealing.\u003c\/p\u003e\n\n\u003ch2\u003eOutstanding for video\u003c\/h2\u003e\n\u003cp\u003eFocus breathing is suppressed to maintain a consistent angle-of-view as focus position moves. Use the click-less control ring to make iris adjustments that create a natural shift in brightness. And all the while, the Silky Swift VCM is operating in near silence to preserve your audio integrity.\u003c\/p\u003e\n\n\u003ch2\u003eBuilt for hardworking pros\u003c\/h2\u003e\n\n\u003cstrong\u003e20% lighter\u003c\/strong\u003e\n\u003cp\u003eApproximately 6.5 pounds and a full 20% lighter than our F-mount 400mm f\/2.8 prime lens. And it includes a built-in teleconverter.\u003c\/p\u003e\n\n\u003cstrong\u003eSmooth panning\u003c\/strong\u003e\n\u003cp\u003eThe center of gravity is at the tripod ring for smoother panning on monopods and tripods and more stable handheld shooting.\u003c\/p\u003e\n\n\u003cstrong\u003eCarry-on approved\u003c\/strong\u003e\n\u003cp\u003eCarefully designed to meet airline carry-on size requirements. Keep it safely with you—and out of checked baggage—when flying.\u003c\/p\u003e\n\n\u003cstrong\u003eAdvanced weather sealing\u003c\/strong\u003e\n\u003cp\u003eRubber gaskets keep dust, dirt and moisture out of all moving parts, including the lens mount. The barrel is robust magnesium alloy, and an ideal balance of strength and low weight. The front and rear elements have Nikon's nonstick Fluorine Coat, which repels oil, moisture and smudges and easily wipes clean. This is a lens built for foul weather, dusty sporting events and the road less traveled.\u003c\/p\u003e\n\u003ch6\u003e*Perfect dustproof and waterproof performance is not guaranteed under all conditions.\u003c\/h6\u003e\n\n\u003cstrong\u003eNo-look controls\u003c\/strong\u003e\n\u003cp\u003eEvery button and switch on the NIKKOR Z 400mm f\/2.8 TC VR S is carefully placed for comfortable, no-look operation. Activate the 2 Fn buttons, a new Fn ring, the Memory Set button, control ring, focus ring and teleconverter switch without breaking shooting posture or taking your eye off the viewfinder.\u003c\/p\u003e\n\n\u003cstrong\u003eRecall stored focus positions\u003c\/strong\u003e\n\u003cp\u003eWhen you know where the action will occur, like the moment a bird on a perch spreads it's wings, you can save a focus position with the Memory Set button. As your subject approaches the decisive moment, instantly snap back to the saved position by rotating the Fn ring—a comfortable, no-look action to ensure you land the shot.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39825093001321,"sku":"20111","price":12696.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/NIKKOR-Z-400mm-f-2.8-TC-VR-S-Lens-2.jpg?v=1642695513"},{"product_id":"nikon-z-800mm-f-6-3-s-lens","title":"Nikon Z 800mm f\/6.3 S Lens","description":"\u003cp\u003eBird, wildlife, aviation and sports photographers, your moment of change has arrived. Experience the freedom of shooting at monumental distances without sacrificing mobility. Pack lighter and cover more ground. Shoot handheld while you're on the move. Track fast subjects with fluid precision and rock-steady VR. All with the extraordinary image quality of an S-Line NIKKOR Z lens at a price that's beyond extraordinary.\u003c\/p\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eLighten your load.\u003c\/h2\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg height=\"200\" width=\"300\" style=\"margin-top: 15px; margin-right: 15px; margin-bottom: 15px; float: left;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/800mm_F63_USDD_8666_240x240.webp?v=1649262034\"\u003e\u003c\/div\u003e\n\u003cp\u003eAt a mere 5.25 pounds and just over 15 inches, the NIKKOR Z 800mm f\/6.3 VR S is the most mobile, comfortable handling 800mm super-telephoto lens we've ever created. You can even shoot it handheld. The secret is Nikon's proven Phase Fresnel element, which allows the lens to be lighter, shorter with fewer elements and pristine image quality.\u003c\/p\u003e\n\u003ch2\u003e800mm. Conquer distance.\u003c\/h2\u003e\n\u003cp\u003eA long lens is a must when you can't get physically closer to your subject. Whether you're photographing birds and wildlife from the blind, framing tight compositions of banking planes from the ground or recording surfers from the sand, the NIKKOR Z 800mm f\/6.3 VR S brings the action right to your viewfinder.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eSee even farther with Z teleconverters.\u003c\/h2\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/800mm_F63_04_EW_2795_A3_480x480.webp?v=1649263730\" style=\"margin-top: 15px; margin-bottom: 15px; margin-left: 15px; float: right;\" width=\"300\" height=\"200\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/800mm_F63_04_EW_2795_A3_480x480.webp?v=1649263730\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cp\u003eThe NIKKOR Z 800mm f\/6.3 VR S is compatible with the 1.4x and 2x Z series teleconverters. Increase your reach to 1120mm or 1600mm with outstanding resolution, no loss of focus points and very little extra weight and length.\u003c\/p\u003e\n\u003ch2\u003eTight compositions with DX Crop Mode.\u003c\/h2\u003e\n\u003cp\u003eSwitch your shooting area to DX Crop Mode, and the NIKKOR Z 800mm f\/6.3 VR S takes on an angle of view equivalent to 1.5x the focal length—1200mm alone and up to 2400mm when using a Z series teleconverter.\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eEvery detail matters.\u003c\/h2\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg height=\"200\" width=\"300\" style=\"margin-top: 15px; margin-right: 15px; margin-bottom: 15px; float: left;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/800mm_F63_07_EW_3401_A3_480x480.webp?v=1649263744\"\u003e\u003c\/div\u003e\n  \u003cp\u003eThe Phase Fresnel element is positioned to minimize ghosting. When combined with three Extra-low Dispersion (ED) elements and one Short-wavelength Refractive (SR) element, axial chromatic aberration is virtually eliminated. From the sharp contrast of small branches to the finest feathers of distant birds, every detail is rendered with stunning precision.\u003c\/p\u003e\n\n\u003ch2\u003eS-Line optics. Ultimate image quality.\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 800mm f\/6.3 VR S bears the S-Line designation, reserved for premium NIKKOR Z lenses with the most advanced optics, superior resolution, beautiful bokeh, robust weather sealing and precision design.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eMore reach with impressive stability.\u003c\/h2\u003e\n\u003cp\u003eEven the smallest vibrations can soften details. Nikon's powerful in-lens optical VR compensates for vibrations—an effect equivalent to shooting at a shutter speed up to 5.0 stops faster. When used with the Z 9, Synchro VR combines the in-lens and in-camera systems for up to 5.5 stops of VR.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eFluid panning and tracking\u003c\/h2\u003e\n\u003cp\u003eThe center of gravity on the NIKKOR Z 800mm f\/6.3 VR S has been moved toward the rear of the lens, nearer the camera body. This optimal balance is ideal for quick acceleration during handheld panning and stopping your movement on a dime. Acquire and track fast-moving subjects with fluid precision.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eCut through glare.\u003c\/h2\u003e\n\u003cp\u003eWhen tracking subjects across the sky, we often encounter moments of glare or harsh backlighting. The NIKKOR Z 800mm f\/6.3 VR S prevails in these moments, delivering sharp, high contrast images. Nano Crystal Coat (N) virtually eliminates internal reflections and cross-lighting, while the shape and placement of the PF element has been optimized to reduce ghosting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eSpectacular videos from any distance.\u003c\/h2\u003e\n\u003cp\u003eWith its extreme reach, brilliant resolution and quiet focusing, the NIKKOR Z 800mm f\/6.3 VR S opens new possibilities for long-distance videos. Optical VR keeps handheld shots steady, and suppressed focus breathing keeps the angle of view consistent while tracking subjects moving toward or away from you. Record 4K\/120p with the flagship Z 9's 2.3x crop factor—equivalent to an 1840mm angle of view—for even more reach and incredible detail in slow motion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"overflow: hidden;\"\u003e\n\u003ch2\u003eFast, quiet autofocus.\u003c\/h2\u003e\n\u003cp\u003eThe autofocus of NIKKOR Z 800mm f\/6.3 VR S is optimized for shooting fast-moving subjects like birds, airplanes and jets in both stills and videos. Its high-speed Stepping Motor (STM) is extremely quiet during focusing and movie recording—perfect for capturing timid wildlife.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":39835621687401,"sku":"20108","price":5996.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/Z-800mm-f-6.3-S-Lens-1.jpg?v=1649344715"},{"product_id":"nikon-nikkor-z-400mm-f-4-5-vr-s-lens","title":"Nikon NIKKOR Z 400mm f\/4.5 VR S Lens","description":"\u003ch4\u003eThe smallest, lightest 400mm prime in its class\u003c\/h4\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-400mm-f-4.5-VR-S-Lens-4_300x300.jpg?v=1656526256\" alt=\"photographer shooting sunset on the coast\" style=\"margin-right: 10px; float: left;\"\u003e\u003c\/div\u003e\n\u003cp\u003eTravel light and move fast. Comfortably shoot handheld with unwavering accuracy. Capture the sharpness and beautiful bokeh only a prime lens can deliver. The NIKKOR Z 400mm f\/4.5 VR S is the super-telephoto prime for those who use agility and speed to nail decisive views of birds, wildlife, sports and aircraft.\u003c\/p\u003e\n\u003ch4\u003eSuper-telephoto prime for the traveler\u003c\/h4\u003e\n\u003cp\u003eJust over 9 inches long and 2.5 lbs., the NIKKOR Z 400mm f\/4.5 VR S pairs great with Z cameras and fits most gear bags and backpacks, so you can always have it on-hand.\u003c\/p\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-400mm-f-4.5-VR-S-Lens-5_300x300.jpg?v=1656526306\" alt=\"Wind Surfer jumping off a wave\" style=\"margin-left: 10px; float: right;\"\u003e\u003c\/div\u003e\n\u003ch4\u003e400mm - Bring the action to you\u003c\/h4\u003e\n\u003cp\u003e400mm is an ideal lens for birds, wildlife and action. It provides the massive reach you need to get closer with enough field of view to easily acquire and track fast subjects. You can even focus on subjects as close as 2.5 meters away to reveal every little detail.\u003c\/p\u003e\n\u003ch4\u003ePrime image quality\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eSharpness - Super ED, ED and SR glass elements virtually eliminate chromatic aberration and color fringing.\u003c\/li\u003e\n\u003cli\u003eClarity - Point-light sources are rendered sharp.\u003c\/li\u003e\n\u003cli\u003eCoverage - Outstanding resolution that extends all the way to the frame edges with minimal vignetting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-400mm-f-4.5-VR-S-Lens-6_300x300.jpg?v=1656526344\" alt=\"Close up of Fox\" style=\"margin-right: 10px; float: left;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eBokeh beyond f\/4.5\u003c\/h4\u003e\n\u003cp\u003eThe optical design of the NIKKOR Z 400mm f\/4.5 VR S is optimized for a smooth bokeh effect that enhances the natural compression of 400mm.\u003c\/p\u003e\n\u003ch4\u003eS-Line - Premium optics\u003c\/h4\u003e\n\u003cp\u003eThe NIKKOR Z 400mm f\/4.5 VR S bears the S-Line designation, reserved for premium NIKKOR Z lenses with the most advanced optics, superior resolution, beautiful bokeh, robust weather sealing and precision design.\u003c\/p\u003e\n\u003ch4\u003eUp to 6.0 stops of VR\u003c\/h4\u003e\n\u003cp\u003eExtraordinary built-in optical VR achieves an effect of shooting up to 6.0 stops faster on a camera that supports Synchro VR and 5.5 stops faster on all other Z cameras. Drag the shutter with confidence for smooth panning shots.\u003c\/p\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-400mm-f-4.5-VR-S-Lens-7_300x300.jpg?v=1656526476\" alt=\"photo of road bike racer\" style=\"margin-left: 10px; float: right;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eQuick. Quiet. Accurate.\u003c\/h4\u003e\n\u003cp\u003eAutofocus is powered by Nikon's STM stepping motor, a highly efficient type of motor that moves in precise intervals at remarkable speed and in near silence, ideal for video and capturing skittish wildlife.\u003c\/p\u003e\n\u003ch4\u003eOutstanding balance \u0026amp; handling\u003c\/h4\u003e\n\u003cp\u003eDesigned for on-the-go handheld shooting, the lens' center of gravity is closer to the camera body. This makes it easier to bring the camera to your eye, acquire your subject and fluidly track it.\u003c\/p\u003e\n\u003ch4\u003ePairs great with Z teleconverters\u003c\/h4\u003e\n\u003cp\u003eThe lens becomes a 560mm f\/6.3 lens with the Z Teleconverter TC-1.4x or an 800mm f\/9 lens with the Z Teleconverter TC-2.0x.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-400mm-f-4.5-VR-S-Lens-8_300x300.jpg?v=1656526558\" alt=\"weather sealing diagram\" style=\"margin-right: 20px; float: left;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eTight compositions with DX Crop Mode\u003c\/h4\u003e\n\u003cp\u003eMimics the field of view of a 600mm lens for a closer framing of your subject.\u003c\/p\u003e\n\u003ch4\u003eNothing holding you back\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eAdvanced weather sealing - Rubber gaskets keep dust, dirt and moisture out of moving parts, including the lens mount. The front element has Nikon’s nonstick Fluorine Coat, which repels oil, moisture and smudges and easily wipes clean.\u003c\/li\u003e\n\u003cli\u003eNano Crystal Coat blocks flare - Shoot into harsh backlighting with virtually no internal reflections, glare or cross-lighting. Capture sharp, high contrast images at the most challenging times of day.\u003c\/li\u003e\n\u003cli\u003eRecall stored focus positions - Save a focus position with the Memory Set button. As your subject approaches the decisive moment, instantly snap back to that saved position using the Fn or Fn2 buttons.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40106675896425,"sku":"20112","price":3049.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/NIKKOR-Z-400mm-f-4.5-VR-S-Lens-1.jpg?v=1656520923"},{"product_id":"nikon-nikkor-z-600mm-f-4-tc-vr-s-lens","title":"Nikon NIKKOR Z 600mm f\/4 TC VR S Lens","description":"\u003ch2\u003ePerformance to the extreme - 600mm f\/4. Built-in 1.4x teleconverter. Totally reimagined for Z series.\u003c\/h2\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg style=\"margin-left: 10px; float: right;\" alt=\"Photographer with Nikon 600mm TC VR S Lens\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-600mm-f-4-VR-S-Lens-2_380x380.jpg?v=1667425854\"\u003e\u003c\/div\u003e\n\u003cp\u003eThe 600mm f\/4 prime. A vital lens prized by motor sports, action and wildlife pros for its reach, speed, brightness and image quality. Empowered by the larger Z mount, Nikon has reimagined this lens for today's high-performance mirrorless cameras. Lighter. Faster. Sharper. And with a brilliant trick up its sleeve: a built-in 1.4x teleconverter that transforms the lens into a powerful yet bright 840mm f\/5.6 with the flip of a switch.\u003c\/p\u003e\n\u003ch2\u003e600mm. 840mm. Your call.\u003c\/h2\u003e\n\u003cp\u003eWithout taking your eyes off your subject, breaking posture or even releasing the camera grip, engage the built-in teleconverter and instantly get 40% closer to your subject, 840mm f\/5.6. No hurried gear changes. No loss of image quality or AF performance. No risk of missing the moment that matters.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-right: 10px; float: left;\" alt=\"lemurs on a branch\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-600mm-f-4-VR-S-Lens-3_380x380.jpg?v=1667425909\"\u003e\u003c\/div\u003e\n\u003ch2\u003eGet even more reach\u003c\/h2\u003e\n\u003cp\u003eStack an external teleconverter onto the rear of the NIKKOR Z 600mm f\/4 TC VR S lens and magnify your subject with no loss of image quality. Video creators can use the 2.3x Crop Mode and record 4K video from staggering distances.\u003c\/p\u003e\n\u003ch2\u003eAstonishing sharpness\u003c\/h2\u003e\n\u003cp\u003eSix specialized lens elements work together to prevent light dispersion and produce the sharpest, clearest images imaginable: Two Extra-low Dispersion (ED) and one Super ED glass elements, two lightweight Fluorite (FL) elements and a Short-wavelength Refractive (SR) element.\u003c\/p\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg style=\"margin-left: 10px; float: right;\" alt=\"motorcycle racers on a track\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-600mm-f-4-VR-S-Lens-5_380x380.jpg?v=1667425949\"\u003e\u003c\/div\u003e\n\u003ch2\u003eStriking subject isolation\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 600mm f\/4 TC VR S produces beautiful, natural bokeh. When combined with the compression of 600mm, subjects take on a three-dimensional quality that adds drama and depth to your images.\u003c\/p\u003e\n\u003ch2\u003eCut through glare\u003c\/h2\u003e\n\u003cp\u003eNikon's Meso Amorphous Coat achieves the highest level of anti-reflection performance in NIKKOR history. Shoot into direct light with virtually no ghosting or flare. Nano Crystal Coat (N) prevents internal reflections and cross-lighting when shooting under the lights at sporting events.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-right: 10px; float: left;\" alt=\"swim racer in a pool\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-600mm-f-4-VR-S-Lens-4_380x380.jpg?v=1667425976\"\u003e\u003c\/div\u003e\n\u003ch2\u003eAutofocus. Swift. Silent. Spot-on.\u003c\/h2\u003e\n\u003cp\u003eUsing lag-reducing magnetic force, Nikon’s Silky Swift Voice Coil Motor (VCM) is able to move large lens elements with ultra-fast acceleration and the smoothest, quietest operation of any Nikon AF drive system. An absolute encoder (ABS) monitors the system's movements with 20X more precision and speed than conventional solutions for a new level of accuracy.\u003c\/p\u003e\n\u003ch2\u003ePowerful optical stabilization gives you the edge\u003c\/h2\u003e\n\u003cp\u003eEven the slightest camera shake can soften details. In-lens optical VR image stabilization counteracts vibrations from handheld shooting, panning, tripod movements, wind—anything—with an effect equivalent to shooting at a shutter speed up to 5.0 stops1 faster. When used on a camera with Synchro VR, the in-lens and in-camera VR systems work together and achieve an effect up to 5.5 stops2. SPORT Mode stabilizes the viewfinder image, making it easier to acquire and track fast-moving subjects.\u003c\/p\u003e\n\u003cdiv style=\"text-align: right;\"\u003e\u003cimg style=\"margin-left: 10px; float: right;\" alt=\"photographer with new Nikon 600m f\/4 TC VR lens in the rain\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/files\/NIKKOR-Z-600mm-f-4-VR-S-Lens-6_380x380.jpg?v=1667426012\"\u003e\u003c\/div\u003e\n\u003ch2\u003eOutstanding for video\u003c\/h2\u003e\n\u003cp\u003eIn-lens Optical VR gives you a stable, sharp view while recording. Use the smooth focus ring to make gradual focus changes and the click-less control ring to make iris adjustments that create a natural shift in brightness without flickering. A powerful focus-breathing compensation function maintains a consistent angle-of-view as focus position moves, an effect that virtually eliminates focus breathing.\u003c\/p\u003e\n\u003ch2\u003eS-Line excellence\u003c\/h2\u003e\n\u003cp\u003eThe NIKKOR Z 600mm f\/4 TC VR S bears the S-Line designation, reserved for premium NIKKOR Z lenses with the most advanced optics, superior resolution, beautiful bokeh, robust weather sealing and precision design.\u003c\/p\u003e\n\u003ch2\u003eBuilt for hardworking pros\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e14.5% lighter - 550g lighter than the Nikon F-mount 600mm f\/4 prime lens, even with the built-in teleconverter.\u003c\/li\u003e\n\u003cli\u003eEasy to hold - The center of gravity is at the tripod ring for smoother panning on monopods and tripods and more stable handheld shooting.\u003c\/li\u003e\n\u003cli\u003eCarry-on approved - Carefully designed to meet airline carry-on size requirements. Keep it safely with you—and out of checked baggage—when flying.\u003c\/li\u003e\n\u003cli\u003eWeather-sealed and rugged - Rubber gaskets keep dust, dirt and moisture out of all moving parts, including the mount. Magnesium alloy makes the lens barrel strong yet lightweight, and Nikon's non-stick Fluorine coat on the front element repels oil, moisture and smudges.\u003c\/li\u003e\n\u003cli\u003eNo-look controls - Comfortably access the L-Fn1, L-Fn2 and Memory Set buttons, the Fn ring, control ring and focus ring and the teleconverter switch without breaking shooting posture or taking your eye off the viewfinder.\u003c\/li\u003e\n\u003cli\u003eRecall stored focus positions - Save a focus position with the Memory Set button. As your subject approaches the decisive moment, instantly snap back to that saved position by rotating the Fn ring—a comfortable, no-look action to ensure you land the shot.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40161494433897,"sku":"20113","price":14696.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/1017\/products\/6002.jpg?v=1667404447"}],"url":"https:\/\/www.pictureline.com\/collections\/prime-day-sales.oembed?page=2","provider":"Pictureline","version":"1.0","type":"link"}