Canon Announces New Cinema EOS System

Canon Inc. today announced Canon's full-fledged entry into the motion picture production industry with the launch of the Cinema EOS System. Canon's new professional digital cinematography system spans the lens, digital cinema camera and digital SLR camera product categories. Canon's new Cinema EOS System, which offers compatibility with Canon's wide array of high-performance EF lenses, provides cinematographers with a range of unprecedented creative possibilities to ensure that no story is left untold.

"As a leading company in digital imaging, Canon's debut in the film and TV production industry provides a tremendous opportunity to enter into a thriving market," said Fujio Mitarai, Chairman and CEO, Canon Inc. "Reflecting upon the achievements that Canon EOS Digital SLRs have had in the industry thus far, we are confident the new Cinema EOS series products will bring that success to a whole new level."

EOS C300/C300 PL Interchangeable-Lens Digital Cinema Camera

The Canon EOS C300/C300 PL is an all new digital cinema camera available in two models: the EOS C300, equipped with an EF lens mount for compatibility with the wide array of lenses that make up Canon's current interchangeable EF lens lineup; and the EOS C300 PL, offering a PL lens mount for use with industry-standard PL lenses. The camera features a Super 35 mm-equivalent approximately 8.29-megapixel CMOS sensor ideally suited for digital cinematography.

Canon C300 SensorShow-Stopping High-Resolution Full-HD Performance
The Canon EOS C300/C300 PL's newly developed Super 35 mm-equivalent CMOS sensor incorporates approximately 8.29 million effective pixels and has a pixel size that is larger than that for conventional professional camcorders, enabling greater light-gathering capabilities for enhanced sensitivity and reduced noise. The sensor reads Full HD (1920 x 1080 pixels) video signals for each of the three RGB primary colors, decreasing the incidence of moiré while realizing high resolution with 1,000 horizontal TV lines.

Supported by a heightened signal read-out speed, the CMOS sensor reduces rolling shutter skews, a phenomenon prevalent with CMOS sensors in which fast-moving subjects may appear diagonally distorted. Additionally, the powerful combination of the sensor with Canon's high-performance DIGIC DV III image processor facilitates high-precision gamma processing and smooth gradation expression.

Canon C300 BackReady for Action
With a compact body design measuring 5.2 (w) x 7.0 (h) x 6.7 (d) inches, the Canon EOS C300/C300 PL delivers exceptional maneuverability, enabling shooting from vantage points all but inaccessible to large cinema cameras, such as close to the ground for high-impact low-angle shots, and alongside walls. In accordance with on-location shooting needs, the camera can be outfitted with a handle, grip, thumb rest and monitor unit, and offers an array of industry-standard terminals, including HD/SD-SDI video output for the external recording of high-quality video content.

The camera is equipped with four start/stop buttons positioned at various locations to satisfy any preferred camera-holding style, and can be outfitted with a variety of third-party accessories, including matte boxes, follow focuses and external video and audio recorders. The unit also achieves seamless integration with third-party editing systems and provides added peace of mind through its dust-proof, drip-proof construction and built-in cooling system.

Other features include fast-motion shooting, achieved by capturing fewer frames per second to create action up to 60x normal speed, and slow-motion down to 1/2.5xii made possible by capturing more frames per second. Frame rates between 1 and 60 frames per second (fps)iii can be adjusted in increments of 1 fps. Additionally, a selection of Custom Pictures lets users freely adjust image quality for greater control over how content looks.

Pricing and availability
The Canon EOS C300 (EF mount) digital cinema camera is scheduled to be available in late January 2012 for an estimated list price of $20,000. The Canon EOS C300 PL (PL mount) digital cinema camera is scheduled to be available in late March 2012 for an estimated list price of $20,000.

Canon's Cinema Lens Lineup

Canon's new EF Cinema Lens lineup includes four top-end zoom lenses covering a zoom range from 14.5 mm to 300 mm-two models each for EF and PL lens mounts-and three single-focal-length lenses for EF mounts. All seven new lenses are capable of delivering exceptional 4K optical performance and offer compatibility with the Super 35 mm-equivalent image format. The three single-focal-length EF lenses can be used with cameras equipped with 35 mm full-frame sensors.

Canon C300 with lensWith focus and iris markings that are easily visible from behind the camera, all of Canon's cinema lenses support convenient film-style operation and, offering a focus rotation angle of approximately 300 degrees, facilitate precise focusing performance. They also support standard manual and electronic industry accessories and matte boxes, and have a unified front lens diameter and uniform gear positions, eliminating the need for adjustments when switching lenses.

The seven new lenses represent the starting cast of Canon's new EF Cinema Lens series, a star-studded lineup that will continue to grow in the future with the introduction of new A-list zoom and fixed-focal-length lenses.

Wide-Angle and Telephoto Cinema Zoom Lenses for EF and PL Mounts
CN-E14.5-60mm T2.6 L S / CN-E14.5-60mm T2.6 L SP
CN-E30-300mm T2.95-3.7 L S / CN-E30-300mm T2.95-3.7 L SP

Canon Cinema 14.5-60mmCanon Cinema 30-300mm

Each of the four new Canon zoom cinema lenses supports 4K (4096 x 2160 pixels) resolution, which delivers a pixel count four times that of Full HD (1920 x 1080 pixels), and offers compatibility with industry-standard Super 35 mm-equivalent cameras as well as APS-C cameras.

The focal length range of 14.5-300 mm covered by the new zoom lenses represents the most frequently used focal lengths in theatrical motion picture production, a range that often requires a combination of three or more separate zoom lenses. Canon's new wide-angle and telephoto cinema zoom lenses, however, offer a wider angle and powerful zooming to provide complete coverage across this range with just two lenses. The new wide-angle cinema zoom lenses will offer the industry's widest angle of view among 35 mm digital cinema lenses with a wide-angle-end focal length of 14.5 mm.ii

The new top-end cinema zoom lens lineup can be used with standard manual and electronic movie industry accessories, as well as matte boxes. Featuring a unified front lens diameter and uniform gear positions, the lenses do away with the need to adjust or reposition accessory gear when switching between other lenses in the series.

Pricing and availability
Both the Canon CN-E14.5-60mm T2.6 L S (EF/PL mount) lenses are scheduled for late January 2012 availability for an estimated list price of $45,000 each. The Canon CN-E30-300mm T2.95-3.7 L S (EF/PL mount) lenses are scheduled for late March 2012 availability for an estimated list price of $47,000 each.

Single-Focal-Length Cinema Lenses for EF Mounts
CN-E24mm T1.5 L F / CN-E50mm T1.3 L F / CN-E85mm T1.3 L F

Canon Cinema Primes

Like their wide-angle and telephoto cinema zoom lens co-stars, Canon's new cinema prime lenses deliver 4K optical performance. The three lenses, designed for use with EF mounts, are compatible with not only industry-standard Super 35 mm-equivalent cameras, but also 35 mm full-frame, APS-H and APS-C sensor sizes. The trio incorporates anomalous dispersion glass and large-diameter aspherical lenses for high resolution imaging throughout the frame, and features a newly designed 11-blade aperture diaphragm for gentle, attractive blurring.

Pricing and availability
The Canon CN-E24mm T1.5 L F (EF mount) and CN-E50mm T1.3 L F (EF mount) lenses are scheduled to be available in late July 2012, and the CN-E85mm T1.3 L F (EF mount) lens is scheduled to be available in late August. All three of Canon's Cinema prime lenses will have an estimated list price of $6,800.

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