Products — Sony Alpha

It’s rare to find a large aperture 35mm lens that manages to be compact and suited for active shooting, but that’s exactly what Sony has just added to its already impressive lineup of G Master lenses. This line of lenses—known for their remarkable resolution, sharp images, and sophisticated bokeh—now has a dedicated 35mm prime offering, the Sony FE 35mm F1.4...
Sony just announced a new firmware update for the a7III and a7RIII! Downloads: Firmware update a7R III at Sony. Firmware update a7 III at Sony. Press: Sony’s acclaimed a7 III and a7R III mirrorless cameras have received an exciting firmware update – software version 3.0 - that enhances Real-time Eye AF performance and adds Real-time Animal Eye AF and interval...