This week, we are featuring an award-winning photographer who has been a customer of ours for over 10 years. He's an incredible portrait, lifestyle, commercial and still life photographer and tells a story in every photograph. He recently was awarded 1st place in the 2019 APA Awards Gallery and has photographed for Sundance Film Festival, America First Credit Union, Huntsman Cancer Institute, Intel Corp and McCann Erickson, just to name a few. This week, we are excited to feature our friend, Michael Schoenfeld!
1. Tell us a little bit about how you first started in photography.
"I started photography twice; once when I was a child, faking an illness so I could process film in a dark (but not completely dark) bathroom…..I actually got a latent image to my surprise. Second time in the Army as a photojournalist—that led to college and a lifelong tug of war between music and photography; obviously photography won."
2. What is your niche? What type of photography do you mainly do?
"My niche? I photograph people mostly, but I also love still life. I believe still life is just beginning to revive, after a long cold stretch of mediocrity…"
3. What is your go-to gear set-up?
"I had a barista in Paris (originally from Atlanta) ask me yesterday why I didn’t shoot film. I said, “why should I?”—It pollutes, it has lower dynamic range, and since photography will always have a spontaneous immediate quality, digital scratches that itch for me much better. I shoot with Sony cameras right now—love them—changing camera systems often is boring, counterproductive, and takes me away from making images."
4. Where has photography taken you and what has been your favorite so far?
"I am currently in Paris, headed to Istanbul (really) working on a book project. I've been to Africa 4 times in the last 3 years. I’m from Kaysville Utah, so all of this freaks me out a little, in a good way."
5. What piece of advice do you have for someone just starting out?
"Best advice? Stay out of debt, buy real estate as early as possible in your career, work harder than everyone else, and learn the history of photography, please."
6. If you had to choose one lens to take with you on a trip which would it be and why?
"Easy question. Either a 35mm or a 50mm; wait, that’s two!……Those focal lengths are just so versatile…"