Hoya Announces NXT Plus Filters - Here's Why That Matters

Hoya has announced their newest Circular Polarizer, an upgrade to their NXT series, called the NXT Plus, as well as an upgraded UV filter - the NXT Plus UV.

Weatherproofing:

"The new filter employs a waterproof top coat to Hoya's polished smooth glass for easy cleaning. Dirt, smudges, and water wipe away easily." 

So the question is, why does this matter, and why use a filter in the first place?

Filters, both circular polarizers and UV filters, allow you greater control over your image in outdoor environments. A CRPL acts almost like sunglasses for your camera lens; they remove reflections by blocking some of the light rays that pass through your lens, allowing a greater range of color and texture in your shots. 

A UV filter also acts as a form of protection for you lens, protecting your lens from the elements, but it also serves to filter out UV Haze, which is helpful at higher altitudes.  

[embed]https://www.youtube.com/watch?v=V1WR-LpCBic[/embed]

For more info on Circular Polarizers, UV Filters, and what works best for your photography needs, contact pictureline at 1-800-748-8200 and talk to one of our experts. 

June 2018

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