Polaroid for the Digital Age

Impossible I-1 Camera

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The Impossible Project's reimagined instant film camera, the I-1, was built around the minimum required design to support its light intake and new features.

The battery lives within the camera itself rather than in the film pack, so newly developed I-Type film is both better for the environment and less expensive than before. Impossible film for 600-type cameras is still compatible with the I-1 to offer photographers maximum flexibility.

The Impossible I-1 is unlike any camera you’ve seen before. It’s also the first new camera in over a decade that uses the original Polaroid format. It gives instant photographers new levels of manual control through its Bluetooth app, which also lets you try out creative techniques like light painting and double exposure. It has a ring flash that provides soft, diffused light, and an autofocus system that makes it perfect for portraits. This is an analog camera truly made for the digital age.I-1-Angled-Viewfinder-Open-with-Flash_PHOTO-RED

The First Instant Camera To:

1. Have a ring flash

2. Work with an app

3. Offer full manual control over shutter speed

This camera is for anyone who wants the best possible experience with instant photography. For beginners, the I-1 is as easy to use as the beloved Polaroid 600-type, but you get more control over the end result.

The I-1 has a detachable, mechanical pop-up viewfinder. It uses Bluetooth 4.0 to connect to an iOS and WatchOS App that enables multiple photographic features. The first features to ship include a remote trigger, timer, noise trigger, double exposure feature, and full manual control of the camera’s shutter (both shutter speed aperture). The light and range meter reads the amount of light and infrared information coming to the camera from the scene. This allows the camera to focus and choose the appropriate exposure time and aperture.

This new instant film camera lets you try out a variety of creative techniques to make your photos even more unique and special than they already are. It’s good-looking, well-functioning and innovative - the best tool available for making real photos, no matter what your skill level. The I-1 is more than just a camera. It’s the beginning of a new era for analog instant photography.

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