Upgrade your Image with Nikon

Why step up to a Nikon full-frame FX-format DSLR? Because a BIGGER sensor means BETTER results! When it comes to achieving superior image quality - finer resolution, higher sensitivity, and true-to-life detail and definition; plus, more creative freedom when enlarging and cropping - size absolutely matters.

The sensor in your current Nikon DX-format or perhaps competitor's APS-C format, is approximately 24x16mm.  No doubt, this size has served you well, but as your capabilities as an image-maker evolve - whether you're a Nikon photographer or not - so do your needs.  As your creativity continues to challenge you, so will the demand to use an FX full-frame sensor to achieve the results you intend.


Bigger Pixels

A larger 36x24mm FX-format CMOS sensor in a Nikon DSLR camera means bigger pixel size - which means greater light gathering, wider dynamic range and lower noise at higher ISOs for sharper, clearer, more dramatic images, especially when shooting conditions are less than ideal.

Shallow Depth-of-Field

A larger sensor allows for greater depth-of-field control within a scene, enabling your subjects to stand out from the background without losing surrounding detail, by helping you better manipulate BOKEH for more dramatic image effects.

Wider Wide Angles

A large sensor allows your lens to maintain their true angle-of-view, enabling you to shoot more expansive scenes, all the while knowing you're capturing exactly what you're seeing.  And, since there's no crop factor involved that will end up cutting out peripheral detail, there's no need to calculate equivalent cropped angle-of-views when making lens selections.

Low Light, No Problem

Because the pixels in FX/full-frame cameras are larger, they can capture more light.  When the sensor captures more light, you're able to take pictures the exhibit less "electronic" noise.  The benefits is that you can shoot in light levels lower than previously possible that are rich in color, dynamic range and low noise.

Key Features of Full-Frame:

  • Higher Resolution Potential
  • Expand Field-of-View
  • Phenomenal Low-Light Sensitivity and Wider Dynamic Range
  • Expanded Depth-of-Field Control

Now that you understand the incredible power of a full-frame FX Nikon camera, here comes the hard part; deciding which camera is right for you.  Nikon currently offers three full-frame cameras, all of which are amazing devices.

Nikon D810 - When the highest resolution is the primary goal

  • D81036.3MP Full-Frame CMOS Sensor without OLPF
  • EXPEED 4 Image Processor
  • 51-Point Autofocus System
  • Wide Dynamic Range: 64-12,800 (expandable to 32-51,200)
  • 91K RGB Metering System
  • 5 FPS Continuous Shooting
  • Pro-Level Filmmaking

Ask yourself...

  • Are you looking for the highest resolution?
  • Would an advanced 51-Point Autofocus system interest you?
  • How important is dynamic range to your day-to-day shooting?

Nikon D750 - The ideal balance between resolution & low-light performance

  • D75024.3MP Full-Frame CMOS Sensor
  • Built-in Wi-Fi
  • 51-Point Autofocus System
  • Wide Dynamic Range: 100-12,800 (expandable to 50-51,200)
  • 91K RGB Metering System
  • 6.5 FPS Continuous Shooting
  • Tilting LCD

Ask yourself...

  • Are you looking for an effective balance between resolution & low-light performance?
  • How important is built-in Wi-Fi connectivity to you?
  • Does the convenience of a tilting screen sound appealing?

Nikon D610 - An excellent budget-conscious move into full-frame performance

  • D61024.3MP Full-Frame CMOS Sensor
  • 39-Point Autofocus System
  • Wide Dynamic Range: 100-6,400 (expandable to 50-25,600)
  • Built-in Flash with Commander Mode
  • 2,016 RGB Metering System
  • Wi-Fi Connectivity via WU-1b (optional)

Ask yourself...

  • Are you looking for a great value on a high-performance full-frame (FX) camera?
  • Is greater performance in lower light an important requirement?
  • Is Wi-Fi connectivity a feature you would value?

When it comes to imaging sensors, bigger is always better, and Nikon's line of full-frame DSLR cameras deliver those advantages through beautiful clarity, sharpness and superior image quality - shot-for-shot.

Crop-sensorD610D750D810December 2014Full frameFxNikon

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